Rascasse Audience Intelligence

Sunseeker Target Market in United States

A data profile of the people who buy, follow and care about Sunseeker in United States — modelled from more than twelve digital signal sources. Sunseeker has an estimated audience of 322,072 people in United States.

The average Sunseeker fan in United States is 45.6 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, Wisconsin, California.

Category: Cars & Mobility · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sunseeker profile in United States.

Audience size
322K
in United States
Gender
29.0%
71.0% male
Age
45.6
average years
Country rank
#46573
Brand in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Sunseeker

29.0% are female, 71.0% are male, average age 45.6.

Fig. 02

Gender split

29.0%
Female
71.0%
Male
Demographic split for Sunseeker audience in United States
MetricValue
Female29.0%
Male71.0%
Average age45.6
Estimated audience size322,072
Fig. 03

Age distribution

Ø 45.6
average years
Age distribution of the Sunseeker audience in United States
Age bracketShare%
16-1910%
20-2914%
30-3916%
40-4920%
50+40%
Fig. 04

Worldwide distribution

18.9%

of the worldwide Sunseeker audience comes from United States.

Worldwide audience distribution share by country for Sunseeker
CountryShare
United States18.9%
United Kingdom12.9%
Germany8.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sunseeker audience in United States is strongest.

Fig. 05

Top regions by affinity

Sunseeker customers by region in United States
#RegionReachAffinity×
01Wisconsin~50K10.40×
02Florida~100K5.72×
03New Hampshire~2K1.48×
04Iowa~4K1.46×
05Pennsylvania~10K1.33×
06Michigan~10K1.19×
07Rhode Island~1K1.19×
08Maine~1K1.08×
09Arkansas~3K0.99×
10Illinois~10K0.95×
11Alaska<1K0.93×
12North Dakota<1K0.92×
13Vermont<1K0.91×
14South Dakota<1K0.90×
15Montana<1K0.89×
16Connecticut~3K0.87×
17Washington, District of Columbia<1K0.87×
18Massachusetts~5K0.86×
19Delaware<1K0.86×
20West Virginia~1K0.84×
21Hawaii~1K0.83×
22Nevada~3K0.81×
23Mississippi~2K0.81×
24Idaho~1K0.81×
25New Mexico~1K0.81×
26Nebraska~1K0.81×
27Kentucky~3K0.80×
28Ohio~8K0.79×
29Indiana~5K0.79×
30Minnesota~4K0.78×
31Kansas~2K0.76×
32New York~10K0.75×
33North Carolina~7K0.74×
34Utah~2K0.74×
35Tennessee~5K0.72×
36South Carolina~4K0.72×
37Louisiana~3K0.72×
38Oklahoma~3K0.72×
39Washington~5K0.71×
40Virginia~6K0.70×
41Oregon~3K0.70×
42Missouri~4K0.69×
43Alabama~3K0.69×
44Georgia~7K0.68×
45California~20K0.67×
46New Jersey~6K0.67×
47Maryland~4K0.67×
48Arizona~4K0.65×
49Colorado~3K0.65×
50Texas~10K0.49×
Fig. 06

Affinity by region

Affinity by region — Sunseeker, United States
0.49×1.00×10.40×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sunseeker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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