Sunset Club Audience in United States

Sunset Club logo

Sunset Club has an estimated audience of 493,555 people in United States. 53.2% are female, 46.8% are male, average age 39.9. Top regions: Massachusetts, Florida, New York. Top brand affinities: ABC15 Arizona, Progressive rock, UK garage, Iowa Hawkeyes, 9NEWS (KUSA).

The average Sunset Club fan in United States is 39.9 years old, balanced, and lives primarily in Massachusetts. The audience is concentrated in Massachusetts, Florida, New York. Top brand affinities include ABC15 Arizona, Progressive rock, UK garage, with strongest over-indexing on ABC15 Arizona (209.77× the country average). Demographically, the Sunset Club audience skews balanced with an average age of 39.9, and over-indexes on personality traits such as Risk Appetite, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 48 regions tracked by Rascasse.

Category: Music & Radio · Type: Podcast

Demographics of Sunset Club fans

Demographic split for Sunset Club audience in United States
MetricValue
Female53.2%
Male46.8%
Average age39.9
Estimated audience size493,555

Audience persona

The typical Sunset Club fan in United States is balanced, around 39.9 years old, with strong Risk Appetite tendencies and a notable affinity for ABC15 Arizona.

Top regions in United States

Top regions ranked by reach for Sunset Club in United States
RegionReachAffinity
Massachusetts111,00811.42×
Florida90,8662.72×
New York79,1752.87×
Washington68,7246.94×
California46,9170.86×
Texas13,2730.31×
New Hampshire12,1896.27×
Illinois4,6190.28×
North Carolina4,1670.28×
Connecticut3,9070.79×
Indiana3,2490.36×
New Jersey2,7220.22×
Oregon2,4900.44×
Pennsylvania2,1670.13×
Georgia1,8600.12×
Oklahoma1,7860.33×
Ohio1,7640.12×
Mississippi1,7630.43×
Virginia1,6080.13×
Louisiana1,5670.25×
Arkansas1,5660.39×
Michigan1,5490.12×
Kentucky1,5070.24×
South Carolina1,4950.2×
Alabama1,4590.21×
West Virginia1,4550.63×
Maine1,4460.82×
Tennessee1,3900.14×
Kansas1,3440.35×
Idaho1,3440.54×
Missouri1,3020.16×
Hawaii1,2840.61×
Iowa1,2760.31×
Montana1,2660.92×
Wisconsin1,2330.17×
Arizona1,1870.12×
Wyoming1,1771.61×
Nebraska1,1740.47×
New Mexico1,1680.47×
Nevada1,1640.24×
Rhode Island1,1580.74×
Utah1,1420.26×
Vermont1,1391.31×
Maryland1,1290.13×
Minnesota1,1010.16×
Colorado1,0610.14×
Delaware1,0370.76×
Washington, District of Columbia7490.5×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sunset Club audience
BrandAffinityCategory
ABC15 Arizona209.77×Movies & TV
Progressive rock13.75×Music & Radio
UK garage34.09×Music & Radio
Iowa Hawkeyes43.59×Sports
9NEWS (KUSA)21.25×Movies & TV
Jonathan Livingston Seagull88.89×Literature
Emperor Entertainment Group37.61×Business & Career
Home equity4.33×Home & Garden
Albany County, New York23.91×Travel & Leisure
Natural rubber3.74×Cars & Mobility
3tv phoenix67.23×Movies & TV
Rossmann38.3×Shopping
Lulu 黃路梓茵3.85×Movies & TV
Thriving Ivory63.7×Music & Radio
The Family Leader80.29×Business & Career
Goop6.06×Internet & Social Media
Grinch4.54×Movies & TV
Univision 26 - El Paso97.4×Movies & TV
Vocal harmony4.66×Music & Radio
Historic site4.35×Arts & Culture

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sunset Club audience
TraitClusterScore
Risk AppetiteTHRILL1.67
LGBTQ+ IdentityOPEN1.5
Luxury OrientationPREMIUM1.48
SustainabilityBALANCE1.36
Community OrientationOPEN1.29
Early Adopter MentalityPOWER1.29

Worldwide distribution

Worldwide audience distribution share by country for Sunset Club
CountryShare
United States42.2%
Spain15.1%
Belgium12.2%

See Sunset Club audiences in other countries

More Music & Radio audiences in United States

Frequently asked questions

How many fans does Sunset Club have in United States?

Sunset Club has an estimated audience of 493,555 people in United States, concentrated in Massachusetts and Florida.

What is the gender split and age of Sunset Club fans?

53.2% of Sunset Club fans are female, 46.8% are male, with an average age of 39.9 years.

Which brands do Sunset Club fans like most?

Sunset Club fans show strongest brand affinity for ABC15 Arizona (209.77×), Progressive rock (13.75×), and UK garage (34.09×) over the country average.

Where do Sunset Club fans live in United States?

Sunset Club fans in United States are most concentrated in Massachusetts (reach 111,008), Florida (reach 90,866), and New York (reach 79,175). These three regions account for the largest share of the active audience.

What other brands do Sunset Club fans also like?

Beyond Sunset Club itself, the audience over-indexes on Progressive rock (13.75×), UK garage (34.09×), Iowa Hawkeyes (43.59×), and 9NEWS (KUSA) (21.25×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sunset Club. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.