Tax refund Audience in United States
Tax refund has an estimated audience of 2,705,234 people in United States. 55.8% are female, 44.2% are male, average age 37.4. Top regions: Texas, California, Florida.
The average Tax refund fan in United States is 37.4 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida.
Category: Business & Career · Type: Topic
Demographics of Tax refund fans
| Metric | Value |
|---|---|
| Female | 55.8% |
| Male | 44.2% |
| Average age | 37.4 |
| Estimated audience size | 2,705,234 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 310,259 | 1.33× |
| California | 278,587 | 0.94× |
| Florida | 216,271 | 1.18× |
| New York | 149,996 | 0.99× |
| Georgia | 131,959 | 1.58× |
| North Carolina | 96,217 | 1.18× |
| Pennsylvania | 93,846 | 1.03× |
| Ohio | 92,230 | 1.11× |
| Illinois | 89,879 | 1.0× |
| Michigan | 76,282 | 1.08× |
| Tennessee | 75,400 | 1.39× |
| New Jersey | 74,051 | 1.08× |
| Indiana | 66,891 | 1.35× |
| Virginia | 65,681 | 1.0× |
| Louisiana | 57,345 | 1.64× |
| Missouri | 52,691 | 1.21× |
| South Carolina | 50,835 | 1.25× |
| Kentucky | 48,367 | 1.43× |
| Mississippi | 42,710 | 1.92× |
| Oklahoma | 42,440 | 1.41× |
| Maryland | 41,651 | 0.9× |
| Colorado | 40,020 | 0.94× |
| Washington | 39,402 | 0.73× |
| Massachusetts | 36,812 | 0.69× |
| Arkansas | 34,989 | 1.57× |
| Wisconsin | 33,564 | 0.82× |
| Minnesota | 32,051 | 0.83× |
| Nevada | 30,665 | 1.17× |
| Alabama | 30,076 | 0.8× |
| Arizona | 26,544 | 0.48× |
| Iowa | 23,193 | 1.04× |
| Connecticut | 22,684 | 0.84× |
| Oregon | 21,799 | 0.7× |
| Kansas | 20,388 | 0.96× |
| West Virginia | 17,006 | 1.35× |
| Utah | 15,943 | 0.66× |
| New Mexico | 14,820 | 1.09× |
| Idaho | 12,159 | 0.9× |
| Nebraska | 11,785 | 0.87× |
| Hawaii | 9,414 | 0.81× |
| Rhode Island | 7,376 | 0.86× |
| Delaware | 6,865 | 0.92× |
| Washington, District of Columbia | 6,655 | 0.82× |
| New Hampshire | 6,152 | 0.58× |
| Montana | 5,710 | 0.76× |
| Maine | 5,708 | 0.59× |
| South Dakota | 4,334 | 0.69× |
| North Dakota | 4,156 | 0.75× |
| Wyoming | 3,322 | 0.83× |
| Vermont | 2,778 | 0.59× |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 34.9% |
| United States | 29.4% |
| Ireland | 5.4% |
See Tax refund audiences in other countries
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Tax refund. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.