Tony Roma's Audience in United States
Tony Roma's has an estimated audience of 310,845 people in United States. 52.6% are female, 47.4% are male, average age 37.6. Top regions: California, Nevada, North Carolina.
The average Tony Roma's fan in United States is 37.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, Nevada, North Carolina. Demographically, the Tony Roma's audience skews balanced with an average age of 37.6, and over-indexes on personality traits such as Urban Lifestyle, Convenience Orientation.
Category: Food & Beverages · Type: Brand · Subtype: Restaurants
Demographics of Tony Roma's fans
| Metric | Value |
|---|---|
| Female | 52.6% |
| Male | 47.4% |
| Average age | 37.6 |
| Estimated audience size | 310,845 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 102,580 | 3× |
| Nevada | 49,519 | 16.47× |
| North Carolina | 23,410 | 2.5× |
| Florida | 20,739 | 0.99× |
| Texas | 13,815 | 0.52× |
| Tennessee | 11,935 | 1.91× |
| Iowa | 6,820 | 2.66× |
| New York | 6,751 | 0.39× |
| Montana | 6,455 | 7.48× |
| Washington | 4,191 | 0.67× |
| Georgia | 3,928 | 0.41× |
| Arizona | 3,894 | 0.61× |
| Illinois | 3,702 | 0.36× |
| Colorado | 3,254 | 0.66× |
| Ohio | 3,038 | 0.32× |
| Alabama | 2,989 | 0.69× |
| Wisconsin | 2,388 | 0.51× |
| Pennsylvania | 2,359 | 0.23× |
| Virginia | 2,150 | 0.28× |
| Hawaii | 2,150 | 1.61× |
| Michigan | 2,016 | 0.25× |
| New Jersey | 1,965 | 0.25× |
| Oregon | 1,796 | 0.5× |
| Kentucky | 1,782 | 0.46× |
| Utah | 1,754 | 0.63× |
| Minnesota | 1,674 | 0.38× |
| South Carolina | 1,506 | 0.32× |
| Maryland | 1,456 | 0.27× |
| Massachusetts | 1,452 | 0.24× |
| Indiana | 1,417 | 0.25× |
| Missouri | 1,282 | 0.26× |
| Oklahoma | 1,073 | 0.31× |
| Louisiana | 788 | 0.2× |
| Kansas | 640 | 0.26× |
| Connecticut | 627 | 0.2× |
| Arkansas | 561 | 0.22× |
| Idaho | 561 | 0.36× |
| Nebraska | 553 | 0.35× |
| New Mexico | 500 | 0.32× |
| Mississippi | 415 | 0.16× |
| Washington, District of Columbia | 385 | 0.41× |
| Alaska | 249 | 0.37× |
| West Virginia | 226 | 0.16× |
| New Hampshire | 225 | 0.18× |
| Maine | 223 | 0.2× |
| Rhode Island | 186 | 0.19× |
| North Dakota | 156 | 0.24× |
| South Dakota | 154 | 0.21× |
| Delaware | 144 | 0.17× |
| Wyoming | 120 | 0.26× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 1.57 |
| Convenience Orientation | PREMIUM | 1.57 |
| Indulgence | JOY | 1.51 |
| Spirituality | BALANCE | 1.45 |
| Career Orientation | POWER | 1.25 |
| Need for Security | CONSERVATISM | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.2% |
| Spain | 15.7% |
| Japan | 9.7% |
See Tony Roma's audiences in other countries
More Restaurants audiences in United States
- Chick-fil-A (63,480,692)
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- Panda Express (41,204,599)
- Panera Bread (37,153,671)
- Buffalo Wild Wings (36,926,113)
How to read this data
Audience size is the estimated number of people in United States who actively search for Tony Roma's. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.