Rascasse Audience Intelligence

Tractor Audience in United States

A data profile of the people who buy, follow and care about Tractor in United States — modelled from more than twelve digital signal sources. Tractor has an estimated audience of 24,087,561 people in United States.

#879among Topic in United States#35in Cars & Mobility

The average Tractor fan in United States is 43.0 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tractor profile in United States.

Audience size
24.1M
in United States
Gender
26.5%♀
73.5% male
Age
43.0
average years
Country rank
#1293
Topic in United States
Fig. 01

Search interest · 12-month trend

-5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tractor fans

26.5% are female, 73.5% are male, average age 43.0.

Fig. 02

Gender split

26.5%
Female
73.5%
Male
Demographic split for Tractor audience in United States
MetricValue
Female26.5%
Male73.5%
Average age43.0
Estimated audience size24,087,561
Fig. 03

Age distribution

Ø 43.0
average years
Age distribution of the Tractor audience in United States
Age bracketShare%
16-1914%
20-2915%
30-3919%
40-4922%
50+30%
Fig. 04

Worldwide distribution

23.3%

of the worldwide Tractor audience comes from United States.

Worldwide audience distribution share by country for Tractor
CountryShare
United States23.3%
Brazil8.2%
India6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tractor audience in United States is strongest.

Fig. 05

Top regions by affinity

Tractor fans by region: top regions in United States
#RegionReachAffinity×
01Iowa~300K1.60×
02Kentucky~400K1.49×
03South Dakota~80K1.48×
04North Dakota~70K1.47×
05West Virginia~200K1.45×
06Mississippi~300K1.43×
07Vermont~60K1.43×
08Arkansas~300K1.39×
09Maine~100K1.30×
10Nebraska~200K1.29×
11Alabama~400K1.27×
12Kansas~200K1.24×
13Missouri~500K1.21×
14Tennessee~600K1.20×
15Oklahoma~300K1.16×
16Louisiana~400K1.15×
17Indiana~500K1.13×
18Wisconsin~400K1.12×
19New Mexico~100K1.10×
20North Carolina~800K1.09×
21Wyoming~40K1.06×
22New Hampshire~100K1.05×
23Texas~2M1.03×
24Ohio~800K1.03×
25Michigan~600K1.03×
26Georgia~800K1.02×
27South Carolina~400K1.02×
28Minnesota~400K1.02×
29Idaho~100K1.02×
30Montana~60K0.95×
31Pennsylvania~800K0.94×
32Utah~200K0.92×
33Virginia~500K0.91×
34Washington~400K0.83×
35Oregon~200K0.81×
36Illinois~600K0.75×
37Delaware~50K0.75×
38Connecticut~200K0.74×
39New York~900K0.70×
40Arizona~300K0.69×
41Colorado~300K0.69×
42California~2M0.68×
43Florida~1M0.68×
44Maryland~300K0.68×
45Rhode Island~50K0.67×
46New Jersey~400K0.60×
47Massachusetts~300K0.60×
48Hawaii~60K0.57×
49Nevada~100K0.54×
50Washington, District of Columbia~40K0.51×
Fig. 06

Affinity by region

Affinity by region — Tractor, United States
0.51×1.00×1.60×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Tractor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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