truecaller Audience in United States
truecaller has an estimated audience of 712,307 people in United States. 43.7% are female, 56.3% are male, average age 35.0. Top regions: California, Texas, New York.
The average truecaller fan in United States is 35.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Demographically, the truecaller audience skews more male with an average age of 35.0, and over-indexes on personality traits such as LGBTQ+ Identity, Convenience Orientation.
Category: Internet & Social Media · Type: Website / Newspaper / Magazine · Subtype: Productivity
Demographics of truecaller fans
| Metric | Value |
|---|---|
| Female | 43.7% |
| Male | 56.3% |
| Average age | 35.0 |
| Estimated audience size | 712,307 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 100,760 | 1.29× |
| Texas | 86,177 | 1.41× |
| New York | 67,986 | 1.71× |
| Florida | 57,120 | 1.18× |
| New Jersey | 29,884 | 1.65× |
| Illinois | 29,788 | 1.26× |
| Georgia | 28,222 | 1.29× |
| Pennsylvania | 24,746 | 1.03× |
| Ohio | 23,366 | 1.06× |
| North Carolina | 22,606 | 1.05× |
| Virginia | 22,467 | 1.29× |
| Michigan | 20,786 | 1.12× |
| Washington | 18,212 | 1.27× |
| Massachusetts | 16,418 | 1.17× |
| Tennessee | 15,618 | 1.09× |
| Indiana | 14,188 | 1.09× |
| Missouri | 13,206 | 1.15× |
| Arizona | 12,935 | 0.89× |
| Maryland | 12,498 | 1.02× |
| Colorado | 10,025 | 0.89× |
| Louisiana | 9,986 | 1.09× |
| South Carolina | 9,918 | 0.93× |
| Minnesota | 9,098 | 0.89× |
| Kentucky | 9,096 | 1.02× |
| Oklahoma | 8,552 | 1.08× |
| Alabama | 8,455 | 0.85× |
| Wisconsin | 8,242 | 0.77× |
| Oregon | 8,077 | 0.99× |
| Connecticut | 7,363 | 1.03× |
| Nevada | 6,647 | 0.96× |
| Arkansas | 6,405 | 1.09× |
| Mississippi | 6,385 | 1.09× |
| Kansas | 5,934 | 1.06× |
| Iowa | 5,386 | 0.92× |
| Utah | 5,011 | 0.79× |
| West Virginia | 3,295 | 0.99× |
| Nebraska | 2,947 | 0.82× |
| Idaho | 2,874 | 0.8× |
| New Mexico | 2,758 | 0.77× |
| Washington, District of Columbia | 2,712 | 1.27× |
| New Hampshire | 2,455 | 0.87× |
| Hawaii | 2,197 | 0.72× |
| Maine | 2,007 | 0.79× |
| Delaware | 1,887 | 0.96× |
| Rhode Island | 1,763 | 0.78× |
| Montana | 1,307 | 0.66× |
| South Dakota | 1,119 | 0.68× |
| North Dakota | 1,034 | 0.71× |
| Alaska | 845 | 0.55× |
| Vermont | 702 | 0.56× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.36 |
| Convenience Orientation | PREMIUM | 1.36 |
| Need for Security | CONSERVATISM | 1.32 |
| Social Media Usage | JOY | 1.19 |
| Indulgence | JOY | 1.16 |
| Quality Awareness | PREMIUM | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 18.2% |
| Indonesia | 10.3% |
| South Africa | 7.5% |
See truecaller audiences in other countries
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How to read this data
Audience size is the estimated number of people in United States who actively search for truecaller. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.