Rascasse Audience Intelligence

Universal Audio (company) Target Market in United States

A data profile of the people who buy, follow and care about Universal Audio (company) in United States — modelled from more than twelve digital signal sources. Universal Audio (company) has an estimated audience of 915,726 people in United States.

The average Universal Audio (company) fan in United States is 35.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Music & Radio · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Universal Audio (company) profile in United States.

Audience size
916K
in United States
Gender
24.5%
75.5% male
Age
35.3
average years
Country rank
#25111
Brand in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Universal Audio (company)

24.5% are female, 75.5% are male, average age 35.3.

Fig. 02

Gender split

24.5%
Female
75.5%
Male
Demographic split for Universal Audio (company) audience in United States
MetricValue
Female24.5%
Male75.5%
Average age35.3
Estimated audience size915,726
Fig. 03

Age distribution

Ø 35.3
average years
Age distribution of the Universal Audio (company) audience in United States
Age bracketShare%
16-1929%
20-2923%
30-3919%
40-4916%
50+14%
Fig. 04

Worldwide distribution

34.4%

of the worldwide Universal Audio (company) audience comes from United States.

Worldwide audience distribution share by country for Universal Audio (company)
CountryShare
United States34.4%
Japan8.9%
United Kingdom6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Universal Audio (company) audience in United States is strongest.

Fig. 05

Top regions by affinity

Universal Audio (company) customers by region in United States
#RegionReachAffinity×
01Tennessee~40K2.39×
02California~200K1.93×
03Oregon~20K1.60×
04Washington~30K1.36×
05Massachusetts~20K1.29×
06New York~70K1.28×
07Colorado~20K1.26×
08Georgia~40K1.24×
09Arizona~20K1.23×
10Nevada~10K1.19×
11Vermont~2K1.18×
12Florida~70K1.13×
13Indiana~20K1.08×
14Utah~9K1.08×
15Rhode Island~3K1.07×
16Connecticut~10K1.05×
17New Jersey~20K1.01×
18Maryland~20K1.01×
19Minnesota~10K1.01×
20New Hampshire~4K1.00×
21Illinois~30K0.99×
22Washington, District of Columbia~3K0.97×
23Maine~3K0.96×
24Virginia~20K0.95×
25New Mexico~4K0.94×
26Hawaii~4K0.94×
27Alabama~10K0.93×
28Louisiana~10K0.93×
29North Carolina~30K0.92×
30Texas~70K0.91×
31Pennsylvania~30K0.91×
32Michigan~20K0.91×
33Oklahoma~9K0.91×
34Missouri~10K0.89×
35Alaska~2K0.89×
36Mississippi~7K0.88×
37Kansas~6K0.87×
38Delaware~2K0.87×
39Montana~2K0.87×
40Ohio~20K0.86×
41Wisconsin~10K0.85×
42Idaho~4K0.84×
43Kentucky~9K0.82×
44Arkansas~6K0.82×
45South Dakota~2K0.80×
46South Carolina~10K0.79×
47North Dakota~1K0.79×
48West Virginia~3K0.77×
49Nebraska~3K0.73×
50Iowa~5K0.70×
Fig. 06

Affinity by region

Affinity by region — Universal Audio (company), United States
0.70×1.00×2.39×
Appendix

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Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Universal Audio (company). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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