Universal Audio (company) Audience in United States

Universal Audio (company) has an estimated audience of 919,053 people in United States. 24.5% are female, 75.5% are male, average age 35.3. Top regions: California, Texas, Florida.

The average Universal Audio (company) fan in United States is 35.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Demographically, the Universal Audio (company) audience skews more male with an average age of 35.3, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality.

Category: Music & Radio · Type: Brand

Demographics of Universal Audio (company) fans

Demographic split for Universal Audio (company) audience in United States
MetricValue
Female24.5%
Male75.5%
Average age35.3
Estimated audience size919,053

Top regions in United States

Top regions ranked by reach for Universal Audio (company) in United States
RegionReachAffinity
California206,2742.04×
Texas74,7420.95×
Florida70,0761.13×
New York69,3321.35×
Tennessee45,5322.47×
Georgia37,1481.31×
Illinois31,5051.03×
Pennsylvania28,6090.92×
North Carolina26,2270.95×
Washington26,0891.42×
Ohio24,9810.88×
New Jersey24,4381.05×
Massachusetts23,7161.31×
Arizona23,3751.25×
Virginia22,1250.99×
Michigan22,0450.92×
Indiana18,7371.12×
Colorado18,5071.28×
Oregon17,7401.68×
Maryland15,7641×
Missouri13,5650.92×
Minnesota13,3191.01×
Wisconsin11,7550.85×
Alabama11,6470.91×
Louisiana11,0680.93×
Nevada10,9921.24×
South Carolina10,4550.76×
Oklahoma9,4150.92×
Connecticut9,3231.01×
Kentucky9,1220.79×
Utah8,9351.09×
Mississippi6,3950.84×
Kansas5,9310.82×
Arkansas5,7110.75×
Iowa4,7010.62×
New Mexico3,9170.85×
Hawaii3,6800.93×
New Hampshire3,5710.99×
Idaho3,4520.75×
Rhode Island3,1671.08×
Maine2,8720.87×
Washington, District of Columbia2,8051.02×
Nebraska2,6940.58×
West Virginia2,4810.58×
Montana1,9570.77×
Vermont1,8501.15×
Delaware1,7870.7×
Alaska1,4280.73×
South Dakota1,1820.56×
North Dakota9370.5×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Universal Audio (company) audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.4
Early Adopter MentalityPOWER1.73
SustainabilityBALANCE1.67
Luxury OrientationPREMIUM1.57
DIY MentalityTHRILL1.54
Pet OwnershipJOY1.31

Worldwide distribution

Worldwide audience distribution share by country for Universal Audio (company)
CountryShare
United States34.5%
Japan8.9%
United Kingdom6.6%

See Universal Audio (company) audiences in other countries

More Music & Radio audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Universal Audio (company). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.