University of Leeds Audience in United States

Name: University of Leeds — United States
Creator: Rascasse
License: https://rascasse.com/terms/

University of Leeds has an estimated audience of 340,821 people in United States. 62.6% are female, 37.4% are male, average age 36.9. Top regions: California, New York, Texas.

The average University of Leeds fan in United States is 36.9 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Demographically, the University of Leeds audience skews more female with an average age of 36.9, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation.

Category: Business & Career · Type: POI · Subtype: University

Demographics of University of Leeds fans

Demographic split for University of Leeds audience in United States
Metric	Value
Female	62.6%
Male	37.4%
Average age	36.9
Estimated audience size	340,821

Top regions in United States

Top regions ranked by reach for University of Leeds in United States
Region	Reach	Affinity
California	55,620	1.48×
New York	30,651	1.61×
Texas	26,074	0.89×
Florida	16,363	0.71×
Pennsylvania	13,877	1.21×
Massachusetts	12,985	1.93×
Illinois	12,181	1.07×
Virginia	12,121	1.46×
North Carolina	11,125	1.08×
New Jersey	10,103	1.17×
Washington	8,669	1.27×
Georgia	8,573	0.82×
Ohio	7,671	0.73×
Maryland	7,654	1.31×
Michigan	7,127	0.8×
Oregon	7,081	1.81×
Arizona	6,990	1×
Colorado	6,901	1.28×
Wisconsin	5,021	0.98×
Indiana	4,832	0.78×
Tennessee	4,376	0.64×
South Carolina	4,298	0.84×
Minnesota	4,223	0.86×
Connecticut	4,012	1.17×
Missouri	3,833	0.7×
Washington, District of Columbia	3,485	3.4×
Kentucky	3,095	0.72×
Utah	2,542	0.83×
Kansas	2,392	0.89×
Nevada	2,271	0.69×
Alabama	2,197	0.46×
Louisiana	2,146	0.49×
New Mexico	2,079	1.22×
Oklahoma	1,992	0.53×
Hawaii	1,801	1.23×
Iowa	1,529	0.54×
Rhode Island	1,387	1.28×
Maine	1,347	1.1×
Arkansas	1,286	0.46×
Mississippi	1,267	0.45×
Vermont	1,169	1.95×
Idaho	1,012	0.59×
New Hampshire	985	0.73×
Delaware	887	0.94×
Nebraska	844	0.49×
West Virginia	647	0.41×
Alaska	646	0.89×
Montana	607	0.64×
North Dakota	583	0.83×
South Dakota	513	0.65×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by University of Leeds audience
Trait	Cluster	Score
Risk Appetite	THRILL	3.08
Luxury Orientation	PREMIUM	2.94
Career Orientation	POWER	1.77
Spirituality	BALANCE	1.74
Tradition	CONSERVATISM	1.64
Mindfulness	BALANCE	1.43

Worldwide distribution

Worldwide audience distribution share by country for University of Leeds
Country	Share
United Kingdom	17.4%
United States	12.3%
China	11.9%

See University of Leeds audiences in other countries

More University audiences in United States

Ohio State University (9,090,455)
University of Texas at Austin (8,908,722)
Harvard University (7,358,517)
University of Florida (6,848,731)
University of California, Los Angeles (6,780,551)

How to read this data

Audience size is the estimated number of people in United States who actively search for University of Leeds. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.