Rascasse Audience Intelligence

Uzi Target Market in United States

A data profile of the people who buy, follow and care about Uzi in United States — modelled from more than twelve digital signal sources. Uzi has an estimated audience of 460,680 people in United States.

#3955among Brand in United States#1047in Technology & Electronics

The average Uzi fan in United States is 39.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Demographically, the Uzi audience skews balanced with an average age of 39.3, and over-indexes on personality traits such as DIY Mentality, Travelling.

Category: Technology & Electronics · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Uzi profile in United States.

Audience size
461K
in United States
Gender
50.5%♀
49.5% male
Age
39.3
average years
Country rank
#38421
Brand in United States
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Uzi

50.5% are female, 49.5% are male, average age 39.3.

Fig. 02

Gender split

50.5%
Female
49.5%
Male
Demographic split for Uzi audience in United States
MetricValue
Female50.5%
Male49.5%
Average age39.3
Estimated audience size460,680
Fig. 03

Age distribution

Ø 39.3
average years
Age distribution of the Uzi audience in United States
Age bracketShare%
16-1921%
20-2919%
30-3917%
40-4919%
50+23%
Fig. 04

Worldwide distribution

50.4%

of the worldwide Uzi audience comes from United States.

Worldwide audience distribution share by country for Uzi
CountryShare
United States50.4%
Germany20.1%
Brazil7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Uzi audience in United States is strongest.

Fig. 05

Top regions by affinity

Uzi customers by region in United States
#RegionReachAffinity×
01Texas~50K1.31×
02Alaska~1K1.28×
03Oklahoma~6K1.26×
04New Mexico~3K1.25×
05Utah~5K1.19×
06Arizona~10K1.16×
07Kentucky~6K1.15×
08Idaho~3K1.13×
09Indiana~9K1.12×
10Alabama~7K1.11×
11Arkansas~4K1.11×
12Georgia~20K1.10×
13North Carolina~10K1.10×
14West Virginia~2K1.10×
15Nevada~5K1.09×
16Mississippi~4K1.09×
17Washington~10K1.07×
18Missouri~8K1.07×
19Louisiana~6K1.07×
20Kansas~4K1.06×
21Oregon~5K1.05×
22Tennessee~9K1.04×
23California~50K1.02×
24Montana~1K1.02×
25South Dakota~1K1.02×
26Ohio~10K1.01×
27Pennsylvania~10K0.99×
28Virginia~10K0.99×
29North Dakota<1K0.99×
30New Hampshire~2K0.96×
31Florida~30K0.95×
32South Carolina~6K0.95×
33Maine~2K0.94×
34Hawaii~2K0.93×
35Michigan~10K0.92×
36Nebraska~2K0.92×
37Colorado~6K0.90×
38Delaware~1K0.90×
39Vermont<1K0.88×
40Maryland~7K0.87×
41Illinois~10K0.86×
42Iowa~3K0.86×
43Wisconsin~6K0.85×
44Rhode Island~1K0.85×
45Minnesota~5K0.83×
46Connecticut~4K0.81×
47New York~20K0.80×
48New Jersey~9K0.80×
49Massachusetts~6K0.72×
50Washington, District of Columbia<1K0.71×
Fig. 06

Affinity by region

Affinity by region — Uzi, United States
0.71×1.00×1.31×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Uzi audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Uzi audience · What stands out
TraitClusterDeviationScore
DIY MentalityTHRILL1.06×
TravellingTHRILL0.94×
Luxury OrientationPREMIUM0.71×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Uzi audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.71×
TravellingTHRILL0.94×
DIY MentalityTHRILL1.06×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Uzi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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