Rascasse Audience Intelligence

Virgin Mobile Target Market in United States

A data profile of the people who buy, follow and care about Virgin Mobile in United States — modelled from more than twelve digital signal sources. Virgin Mobile has an estimated audience of 732,390 people in United States.

#2993among Brand in United States#854in Technology & Electronics

The average Virgin Mobile fan in United States is 42.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Technology & Electronics · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Virgin Mobile profile in United States.

Audience size
732K
in United States
Gender
45.7%♀
54.3% male
Age
42.0
average years
Country rank
#29079
Brand in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Virgin Mobile

45.7% are female, 54.3% are male, average age 42.0.

Fig. 02

Gender split

45.7%
Female
54.3%
Male
Demographic split for Virgin Mobile audience in United States
MetricValue
Female45.7%
Male54.3%
Average age42.0
Estimated audience size732,390
Fig. 03

Age distribution

Ø 42.0
average years
Age distribution of the Virgin Mobile audience in United States
Age bracketShare%
16-1915%
20-2917%
30-3919%
40-4920%
50+29%
Fig. 04

Worldwide distribution

18.4%

of the worldwide Virgin Mobile audience comes from United States.

Worldwide audience distribution share by country for Virgin Mobile
CountryShare
Canada26.8%
United States18.4%
Colombia10.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Virgin Mobile audience in United States is strongest.

Fig. 05

Top regions by affinity

Virgin Mobile customers by region in United States
#RegionReachAffinity×
01Washington, District of Columbia~4K1.59×
02Nevada~9K1.34×
03New York~50K1.31×
04Maine~3K1.31×
05Michigan~20K1.25×
06Virginia~20K1.25×
07Florida~60K1.23×
08Maryland~10K1.17×
09Arizona~20K1.13×
10Illinois~30K1.11×
11Washington~20K1.11×
12Indiana~10K1.11×
13Minnesota~10K1.10×
14Louisiana~10K1.10×
15Georgia~20K1.06×
16North Carolina~20K1.06×
17Pennsylvania~30K1.05×
18Vermont~1K1.04×
19Ohio~20K1.03×
20West Virginia~4K1.03×
21Texas~60K1.02×
22Tennessee~10K1.01×
23Delaware~2K1.01×
24New Mexico~4K1.00×
25South Carolina~10K0.99×
26North Dakota~1K0.97×
27Alabama~10K0.96×
28Oregon~8K0.96×
29Massachusetts~10K0.95×
30Rhode Island~2K0.95×
31Oklahoma~8K0.94×
32Nebraska~3K0.94×
33Missouri~10K0.93×
34Iowa~6K0.93×
35Mississippi~6K0.93×
36Kansas~5K0.93×
37Hawaii~3K0.93×
38New Hampshire~3K0.93×
39Alaska~1K0.93×
40California~70K0.92×
41New Jersey~20K0.92×
42South Dakota~2K0.92×
43Wisconsin~10K0.91×
44Kentucky~8K0.90×
45Montana~2K0.90×
46Connecticut~7K0.89×
47Colorado~10K0.87×
48Arkansas~5K0.87×
49Idaho~3K0.86×
50Utah~5K0.78×
Fig. 06

Affinity by region

Affinity by region — Virgin Mobile, United States
0.78×1.00×1.59×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Virgin Mobile. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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