Rascasse Audience Intelligence

Wale (rapper) Audience in United States

Wale (rapper) has an estimated audience of 1M people in United States.

#160among Hip hop in United States#4999among people in United States#2667in Music & Radio

The average Wale (rapper) fan in United States is 35.6 years old, balanced, and lives primarily in California.

Its fans are 3.5 years older than the group average of 32.1.

Compared with the other 1356 objects in Hip hop, Wale (rapper) fans stand out for their interest in Webbie, Lloyd (singer) and Tatyana Ali.

Most fans live in California, Texas, Florida.

Top affinities include Webbie, Lloyd (singer), Tatyana Ali, with strongest over-indexing on Webbie (60.52× the country average).

Demographically, the Wale (rapper) audience skews balanced with an average age of 35.6, and over-indexes on personality traits such as Price Sensitivity, Luxury Orientation.

The typical Wale (rapper) fan in United States is balanced, around 35.6 years old, with strong Price Sensitivity tendencies and a notable affinity for Webbie.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
1M
in United States
Gender
50.4%♀
49.6% male
Age
35.6
average years
Country rank
#24039
among all objects in United States
Fig. 01

Search interest · 12-month trend

+5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Wale (rapper) fans

50.4% are female, 49.6% are male, average age 35.6.

Fig. 02

Gender split

50.4%
Female
49.6%
Male
Demographic split for Wale (rapper) audience in United States
MetricValue
Female50.4%
Male49.6%
Average age35.6
Estimated audience size1M
Fig. 03

Age distribution

Ø 35.6
average years
Age distribution of the Wale (rapper) audience in United States
Age bracketShare%
16-2426%
25-3423%
35-4423%
45-5420%
55+8%
Fig. 04

Worldwide distribution

30.3%

of the worldwide Wale (rapper) audience comes from United States.

Worldwide audience distribution share by country for Wale (rapper)
CountryShare
Germany31.2%
United States30.3%
India8.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Wale (rapper) fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~7K3.50×
02Maryland~60K3.19×
03Georgia~60K1.85×
04Virginia~50K1.75×
05North Carolina~60K1.73×
06Louisiana~20K1.46×
07Delaware~4K1.43×
08Alabama~20K1.41×
09South Carolina~20K1.36×
10Mississippi~10K1.33×
11Pennsylvania~50K1.17×
12Texas~70K1.07×
13Florida~70K1.07×
14Connecticut~10K1.07×
15New York~70K1.06×
16Tennessee~20K1.05×
17Illinois~40K1.04×
18Michigan~30K1.04×
19Nevada~10K1.02×
20New Jersey~30K1.01×
21Massachusetts~20K0.95×
22Ohio~30K0.92×
23Arkansas~8K0.91×
24Rhode Island~3K0.91×
25California~100K0.90×
26Missouri~20K0.90×
27Hawaii~4K0.88×
28Indiana~20K0.86×
29Kentucky~10K0.86×
30Minnesota~10K0.82×
31Arizona~20K0.80×
32Alaska~2K0.79×
33Washington~20K0.77×
34Oklahoma~9K0.77×
35Wisconsin~10K0.76×
36Colorado~10K0.76×
37Vermont~1K0.75×
38West Virginia~4K0.74×
39North Dakota~2K0.73×
40Kansas~6K0.72×
41Oregon~9K0.70×
42South Dakota~2K0.70×
43Nebraska~4K0.68×
44New Mexico~4K0.67×
45Maine~3K0.67×
46New Hampshire~3K0.67×
47Montana~2K0.67×
48Iowa~6K0.62×
49Utah~6K0.61×
50Idaho~3K0.61×
Fig. 06

Affinity by region

Affinity by region — Wale (rapper), United States
0.61×1.00×3.50×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Wale (rapper) audience vs. the country average
#·InterestCategoryAffinity×
01WebbieMusic & Radio60.52×
02Lloyd (singer)Music & Radio54.90×
03Tatyana AliMovies & TV42.34×
04Tommy DavidsonMovies & TV41.77×
05OmarionMovies & TV34.19×
06Bernie MacMovies & TV31.46×
07GunnaMusic & Radio30.93×
08Mo'NiqueMovies & TV30.76×
09Lil DuvalMovies & TV29.38×
10ScarfaceMusic & Radio27.33×
11Plies (rapper)Music & Radio26.74×
12Chief KeefMusic & Radio24.39×
13Cedric the EntertainerMovies & TV23.79×
14Fetty WapMusic & Radio22.82×
15DiddyMusic & Radio18.41×
16Don ToliverMusic & Radio17.12×
17Teyana TaylorMovies & TV16.69×
18Lil DurkMusic & Radio16.32×
19Lil BabyMusic & Radio15.98×
20Sean CombsMusic & Radio12.62×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Wale (rapper) audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Wale (rapper) audience vs. the country average · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.49×
Luxury OrientationPREMIUM1.20×
Early Adopter MentalityPOWER1.17×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Wale (rapper) audience vs. the country average · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.74×
SpiritualityBALANCE0.77×
Design AffinityPREMIUM0.79×
0×1.00× baseline2×
Appendix

Explore more audiences

More Hip hop audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Wale (rapper) over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/wale-rapper-25172” · Methodology