Yogi Tea Audience in United States

Yogi Tea has an estimated audience of 447,277 people in United States. 81.0% are female, 19.0% are male, average age 42.3. Top regions: California, Texas, Florida.
The average Yogi Tea fan in United States is 42.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida.
Category: Food & Beverages · Type: Topic · Subtype: Beverage
Demographics of Yogi Tea fans
| Metric | Value |
|---|---|
| Female | 81.0% |
| Male | 19.0% |
| Average age | 42.3 |
| Estimated audience size | 447,277 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 52,632 | 1.07× |
| Texas | 36,591 | 0.95× |
| Florida | 31,102 | 1.03× |
| New York | 29,676 | 1.19× |
| Georgia | 16,363 | 1.19× |
| Illinois | 16,076 | 1.08× |
| Pennsylvania | 14,624 | 0.97× |
| North Carolina | 14,075 | 1.05× |
| Ohio | 13,982 | 1.01× |
| Michigan | 12,314 | 1.05× |
| Virginia | 11,974 | 1.1× |
| New Jersey | 11,853 | 1.04× |
| Oregon | 11,320 | 2.21× |
| Washington | 10,502 | 1.17× |
| Massachusetts | 9,765 | 1.11× |
| Tennessee | 9,436 | 1.05× |
| Maryland | 8,275 | 1.08× |
| Arizona | 8,209 | 0.9× |
| Indiana | 7,710 | 0.94× |
| Colorado | 7,490 | 1.06× |
| Wisconsin | 7,129 | 1.06× |
| Minnesota | 7,067 | 1.1× |
| South Carolina | 6,802 | 1.01× |
| Missouri | 6,793 | 0.94× |
| Alabama | 6,100 | 0.98× |
| Louisiana | 5,651 | 0.98× |
| Connecticut | 5,362 | 1.2× |
| Kentucky | 4,408 | 0.79× |
| Oklahoma | 4,362 | 0.88× |
| Nevada | 4,052 | 0.94× |
| Mississippi | 3,499 | 0.95× |
| Arkansas | 3,394 | 0.92× |
| Utah | 3,199 | 0.8× |
| Iowa | 3,132 | 0.85× |
| Kansas | 2,990 | 0.85× |
| New Mexico | 2,374 | 1.06× |
| Idaho | 1,997 | 0.89× |
| Nebraska | 1,981 | 0.88× |
| New Hampshire | 1,782 | 1.01× |
| Maine | 1,764 | 1.1× |
| Hawaii | 1,649 | 0.86× |
| Rhode Island | 1,554 | 1.09× |
| West Virginia | 1,535 | 0.74× |
| Washington, District of Columbia | 1,471 | 1.09× |
| Montana | 1,092 | 0.88× |
| Delaware | 1,004 | 0.81× |
| Vermont | 873 | 1.11× |
| South Dakota | 802 | 0.78× |
| Alaska | 765 | 0.8× |
| North Dakota | 665 | 0.72× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.1% |
| France | 13.8% |
| Italy | 10.1% |
See Yogi Tea audiences in other countries
More Beverage audiences in United States
- Water (86,611,458)
- Tea (58,182,528)
- Milk (40,663,348)
- Soft drinks (32,655,793)
- Fresh water (18,920,863)
How to read this data
Audience size is the estimated number of people in United States who actively search for Yogi Tea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.