Rascasse Audience Intelligence

Zac Posen Target Market in United States

A data profile of the people who buy, follow and care about Zac Posen in United States — modelled from more than twelve digital signal sources. Zac Posen has an estimated audience of 427,962 people in United States.

#35among Fashion designer in United States#4140among Brand in United States#1413in Fashion & Accessoires

The average Zac Posen fan in United States is 36.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Category: Fashion & Accessoires · Type: Brand · Subtype: Fashion designer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Zac Posen profile in United States.

Audience size
428K
in United States
Gender
76.1%♀
23.9% male
Age
36.6
average years
Country rank
#40043
Brand in United States
Fig. 01

Search interest · 12-month trend

+14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Zac Posen

76.1% are female, 23.9% are male, average age 36.6.

Fig. 02

Gender split

76.1%
Female
23.9%
Male
Demographic split for Zac Posen audience in United States
MetricValue
Female76.1%
Male23.9%
Average age36.6
Estimated audience size427,962
Fig. 03

Age distribution

Ø 36.6
average years
Age distribution of the Zac Posen audience in United States
Age bracketShare%
16-1926%
20-2923%
30-3917%
40-4917%
50+17%
Fig. 04

Worldwide distribution

54.0%

of the worldwide Zac Posen audience comes from United States.

Worldwide audience distribution share by country for Zac Posen
CountryShare
United States54.0%
Australia6.1%
Brazil4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Zac Posen audience in United States is strongest.

Fig. 05

Top regions by affinity

Zac Posen customers by region in United States
#RegionReachAffinity×
01New York~60K2.58×
02Washington, District of Columbia~3K2.08×
03California~80K1.73×
04Massachusetts~10K1.47×
05New Jersey~20K1.42×
06Connecticut~6K1.32×
07Illinois~20K1.22×
08Tennessee~10K1.18×
09Oregon~6K1.18×
10Rhode Island~2K1.18×
11Washington~10K1.15×
12Maryland~8K1.14×
13Pennsylvania~20K1.12×
14Vermont<1K1.12×
15Maine~2K1.07×
16Virginia~10K1.06×
17Georgia~10K1.03×
18Minnesota~6K1.02×
19Delaware~1K1.00×
20New Hampshire~2K0.99×
21Colorado~7K0.98×
22Wisconsin~6K0.98×
23Florida~30K0.95×
24Arizona~8K0.94×
25North Carolina~10K0.93×
26New Mexico~2K0.93×
27Michigan~10K0.92×
28Hawaii~2K0.92×
29South Carolina~6K0.91×
30Utah~3K0.91×
31Alaska<1K0.91×
32Ohio~10K0.89×
33Nevada~4K0.88×
34Montana~1K0.88×
35North Dakota<1K0.88×
36Missouri~6K0.86×
37Kansas~3K0.86×
38Nebraska~2K0.86×
39South Dakota<1K0.86×
40Texas~30K0.85×
41Louisiana~5K0.83×
42Kentucky~4K0.83×
43Idaho~2K0.82×
44West Virginia~2K0.82×
45Alabama~5K0.80×
46Oklahoma~4K0.80×
47Arkansas~3K0.80×
48Indiana~6K0.79×
49Mississippi~3K0.79×
50Iowa~3K0.77×
Fig. 06

Affinity by region

Affinity by region — Zac Posen, United States
0.77×1.00×2.58×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Zac Posen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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