Rascasse Audience Intelligence

Carlos Alcaraz Audience in United States

Carlos Alcaraz has an estimated audience of 6.6M people in United States.

#5among Tennis in United States
#442among people in United States#451in Sports

The average Carlos Alcaraz fan in United States is 36.4 years old, more male, and lives primarily in California.

By number of fans, Carlos Alcaraz ranks #5 among the 430 objects in Tennis in United States — 7.1× the group median.

Its fans are 2.6 years younger than the group average of 39.0.

Women make up 42.4% of the fan base, 2.1 percentage points more than the group average.

Compared with the other 429 objects in Tennis, Carlos Alcaraz fans stand out for their interest in Theo Rossi, Snow Tha Product and Yogurtland.

Interest is seasonal: June, July and September account for 45% of the year's searches, December is the quietest month.

Most fans live in California, New York, Florida.

Top affinities include Theo Rossi, Andy Murray, Roland Garros, with strongest over-indexing on Theo Rossi (44.72× the country average).

Demographically, the Carlos Alcaraz audience skews more male with an average age of 36.4, and over-indexes on personality traits such as Convenience Orientation, Indulgence.

The typical Carlos Alcaraz fan in United States is more male, around 36.4 years old, with strong Convenience Orientation tendencies and a notable affinity for Theo Rossi.

Category: Sports · Type: Person · Subtype: Tennis

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
6.6M
in United States
Gender
42.4%♀
57.6% male
Age
36.4
average years
Country rank
#5315
among all objects in United States
Fig. 01

Search interest · 12-month trend

-43%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Carlos Alcaraz fans

42.4% are female, 57.6% are male, average age 36.4.

Fig. 02

Gender split

42.4%
Female
57.6%
Male
Demographic split for Carlos Alcaraz audience in United States
MetricValue
Female42.4%
Male57.6%
Average age36.4
Estimated audience size6.6M
Fig. 03

Age distribution

Ø 36.4
average years
Age distribution of the Carlos Alcaraz audience in United States
Age bracketShare%
16-2429%
25-3420%
35-4419%
45-5418%
55+13%
Fig. 04

Worldwide distribution

9.6%

of the worldwide Carlos Alcaraz audience comes from United States.

Worldwide audience distribution share by country for Carlos Alcaraz
CountryShare
Spain26.5%
Italy19.5%
United States9.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Carlos Alcaraz fans by region: top regions in United States
#RegionReachAffinity×
01New York~800K1.89×
02Washington, District of Columbia~20K1.74×
03New Jersey~300K1.69×
04Florida~700K1.65×
05California~1.5M1.61×
06Connecticut~100K1.60×
07Georgia~300K1.53×
08Massachusetts~200K1.49×
09Texas~600K1.30×
10Rhode Island~30K1.30×
11Illinois~300K1.27×
12Maryland~200K1.26×
13Virginia~200K1.21×
14South Carolina~100K1.21×
15North Carolina~200K1.14×
16Delaware~20K1.14×
17Alabama~100K1.07×
18Arizona~200K1.05×
19Pennsylvania~300K1.01×
20Nevada~60K1.00×
21Hawaii~30K1.00×
22Washington~100K0.95×
23Minnesota~100K0.95×
24New Mexico~40K0.94×
25Vermont~10K0.92×
26Ohio~200K0.91×
27Colorado~100K0.90×
28New Hampshire~20K0.90×
29Indiana~100K0.89×
30Tennessee~100K0.88×
31Michigan~200K0.87×
32Wisconsin~100K0.85×
33Maine~20K0.85×
34Oregon~70K0.84×
35Utah~50K0.83×
36Arkansas~50K0.83×
37Missouri~100K0.82×
38Kansas~50K0.80×
39Louisiana~70K0.76×
40Nebraska~30K0.76×
41Oklahoma~60K0.74×
42Mississippi~40K0.73×
43Kentucky~60K0.69×
44Iowa~40K0.68×
45North Dakota~9K0.61×
46Idaho~20K0.57×
47South Dakota~10K0.57×
48West Virginia~20K0.56×
49Montana~10K0.55×
50Alaska~8K0.55×
Fig. 06

Affinity by region

Affinity by region — Carlos Alcaraz, United States
0.55×1.00×1.89×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Carlos Alcaraz audience vs. the country average
#·InterestCategoryAffinity×
01Theo RossiMovies & TV44.72×
02Andy MurraySports38.63×
03Roland GarrosSports34.97×
04Snow Tha ProductMusic & Radio33.99×
05YogurtlandFood & Beverages29.84×
06Oscar De La HoyaSports27.34×
07JarritosFood & Beverages25.98×
08Rafael NadalSports23.68×
09Taco CabanaFood & Beverages23.65×
10Bone Thugs-n-HarmonyMusic & Radio22.91×
11Steffi GrafSports20.64×
12University of CaliforniaBusiness & Career16.39×
13John LeguizamoMovies & TV14.84×
14Round Table PizzaFood & Beverages14.64×
15US Open (tennis)Sports13.57×
16Knott's Berry FarmTravel & Leisure11.82×
17El Pollo LocoFood & Beverages11.28×
18DreamHealth11.04×
19WhataburgerFood & Beverages6.02×
20WingstopFood & Beverages4.69×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Carlos Alcaraz audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Carlos Alcaraz audience vs. the country average · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.59×
IndulgenceJOY1.58×
Urban LifestyleOPEN1.33×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Carlos Alcaraz audience vs. the country average · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.76×
CreativityOPEN0.84×
Early Adopter MentalityPOWER0.90×
0×1.00× baseline2×
Appendix

Explore more audiences

More Tennis audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Carlos Alcaraz over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/carlos-alcaraz-10003834” · Methodology