Rascasse Audience Intelligence

SoundCloud Audience Demographics in United States

SoundCloud has an estimated audience of 14.4M people in United States.

#11among TV / music streaming in United States
#60among websites & media in United States
#152in Music & Radio

The average SoundCloud fan in United States is 33.8 years old, balanced, and lives primarily in California.

By number of fans, SoundCloud ranks #11 among the 75 objects in TV / music streaming in United States — 20.1× the group median.

Its fans are 3.2 years younger than the group average of 37.0.

Women make up 45.6% of the fan base, 4.6 percentage points fewer than the group average.

Compared with the other 74 objects in TV / music streaming, SoundCloud fans stand out for their interest in Roblox, Lace wig and Afrobeat.

Most fans live in California, New York, Texas.

Top affinities include Roblox, Underground hip hop, Lace wig, with strongest over-indexing on Roblox (3.44× the country average).

Demographically, the SoundCloud audience skews balanced with an average age of 33.8, and over-indexes on personality traits such as Extroversion, Social Media Usage.

The typical SoundCloud fan in United States is balanced, around 33.8 years old, with strong Extroversion tendencies and a notable affinity for Roblox.

Category: Music & Radio · Type: Website / Newspaper / Magazine · Subtype: TV / music streaming

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
14.4M
in United States
Gender
45.6%♀
54.4% male
Age
33.8
average years
Country rank
#2391
among all objects in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Audience demographics of SoundCloud

45.6% are female, 54.4% are male, average age 33.8.

Fig. 02

Gender split

45.6%
Female
54.4%
Male
Demographic split for SoundCloud audience in United States
MetricValue
Female45.6%
Male54.4%
Average age33.8
Estimated audience size14.4M
Fig. 03

Age distribution

Ø 33.8
average years
Age distribution of the SoundCloud audience in United States
Age bracketShare%
16-2436%
25-3422%
35-4417%
45-5414%
55+11%
Fig. 04

Worldwide distribution

27.8%

of the worldwide SoundCloud audience comes from United States.

Worldwide audience distribution share by country for SoundCloud
CountryShare
United States27.8%
United Kingdom5.2%
Indonesia5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

SoundCloud fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~50K1.74×
02Louisiana~300K1.68×
03Virginia~600K1.62×
04Arkansas~200K1.56×
05Hawaii~90K1.48×
06New York~1.5M1.46×
07Alabama~300K1.44×
08Georgia~700K1.41×
09Mississippi~200K1.37×
10Texas~1M1.20×
11Utah~200K1.20×
12Florida~1M1.19×
13Nevada~200K1.14×
14New Jersey~400K1.12×
15Washington~400K1.09×
16Massachusetts~300K1.05×
17Oregon~200K1.05×
18Maryland~300K1.03×
19Indiana~300K1.02×
20Oklahoma~200K1.02×
21Pennsylvania~600K1.00×
22Connecticut~200K1.00×
23California~1.5M0.99×
24North Carolina~500K0.99×
25Arizona~300K0.99×
26South Carolina~200K0.99×
27Ohio~500K0.98×
28Kansas~100K0.97×
29Tennessee~300K0.95×
30Missouri~200K0.94×
31Colorado~200K0.90×
32Michigan~400K0.89×
33Rhode Island~40K0.87×
34New Mexico~80K0.86×
35Illinois~500K0.83×
36Kentucky~200K0.83×
37Delaware~30K0.82×
38Alaska~30K0.81×
39Minnesota~200K0.77×
40South Dakota~30K0.77×
41Vermont~20K0.76×
42Idaho~60K0.75×
43North Dakota~30K0.75×
44Maine~40K0.73×
45Wisconsin~200K0.72×
46Iowa~100K0.71×
47Nebraska~60K0.69×
48West Virginia~50K0.68×
49New Hampshire~40K0.65×
50Montana~30K0.64×
Fig. 06

Affinity by region

Affinity by region — SoundCloud, United States
0.64×1.00×1.74×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the SoundCloud audience vs. the country average
#·InterestCategoryAffinity×
01RobloxGames3.44×
02Underground hip hopMusic & Radio3.16×
03Lace wigBeauty & Wellness2.87×
04Curly HairBeauty & Wellness2.62×
05Hair ExtensionsBeauty & Wellness2.55×
06AfrobeatMusic & Radio2.46×
07TwitchGames2.37×
08NBA playoffsSports2.34×
09StreetwearFashion & Accessoires2.29×
10Alternative hip hopMusic & Radio2.21×
11Bounce musicMusic & Radio2.19×
12BraidHome & Garden2.18×
13Self-loveHealth2.10×
14NBA FinalsSports2.09×
15Los Angeles LakersSports2.06×
16East Coast hip hopMusic & Radio2.03×
17WigBeauty & Wellness1.89×
18NikeFashion & Accessoires1.88×
19SpotifyInternet & Social Media1.76×
20BeautyBeauty & Wellness1.65×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the SoundCloud audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the SoundCloud audience vs. the country average · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.16×
Social Media UsageJOY1.14×
Early Adopter MentalityPOWER1.09×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the SoundCloud audience vs. the country average · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.44×
Need for SecurityCONSERVATISM0.52×
Quality AwarenessPREMIUM0.53×
0×1.00× baseline2×
Appendix

Explore more audiences

More TV / music streaming audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in SoundCloud over the last 12 months. Modelled, not counted; people interested in several website / newspaper / magazines count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/soundcloud-9459” · Methodology