Rascasse Audience Intelligence

Tennis Warehouse Audience Demographics in United States

Tennis Warehouse has an estimated audience of 1.2M people in United States.

#636among websites & media in United States
#358in Shopping

The average Tennis Warehouse fan in United States is 37.0 years old, more female, and lives primarily in California.

Most fans live in California, Florida, Texas.

Top affinities include Wilson Tennis, HEAD Tennis, Phil Laak, with strongest over-indexing on Wilson Tennis (130.98× the country average).

Demographically, the Tennis Warehouse audience skews more female with an average age of 37.0, and over-indexes on personality traits such as Community Orientation, Sports Activity.

The typical Tennis Warehouse fan in United States is more female, around 37.0 years old, with strong Community Orientation tendencies and a notable affinity for Wilson Tennis.

Category: Shopping · Type: Website / Newspaper / Magazine

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
1.2M
in United States
Gender
55.2%♀
44.8% male
Age
37.0
average years
Country rank
#20930
among all objects in United States
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Audience demographics of Tennis Warehouse

55.2% are female, 44.8% are male, average age 37.0.

Fig. 02

Gender split

55.2%
Female
44.8%
Male
Demographic split for Tennis Warehouse audience in United States
MetricValue
Female55.2%
Male44.8%
Average age37.0
Estimated audience size1.2M
Fig. 03

Age distribution

Ø 37.0
average years
Age distribution of the Tennis Warehouse audience in United States
Age bracketShare%
16-2428%
25-3419%
35-4419%
45-5419%
55+14%
Fig. 04

Worldwide distribution

36.4%

of the worldwide Tennis Warehouse audience comes from United States.

Worldwide audience distribution share by country for Tennis Warehouse
CountryShare
United States36.4%
China9.4%
Italy4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Tennis Warehouse fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~100K2.29×
02California~300K2.10×
03Hawaii~8K1.50×
04Florida~100K1.47×
05New Jersey~50K1.41×
06Washington~40K1.39×
07Virginia~40K1.34×
08Connecticut~20K1.32×
09Utah~20K1.32×
10Massachusetts~30K1.30×
11North Carolina~50K1.20×
12South Carolina~20K1.20×
13New York~90K1.16×
14Rhode Island~5K1.16×
15Washington, District of Columbia~3K1.15×
16Oregon~20K1.13×
17Texas~100K1.12×
18New Hampshire~5K1.08×
19Maryland~20K1.07×
20Mississippi~10K1.07×
21Kansas~10K1.01×
22Alabama~20K0.95×
23Louisiana~20K0.95×
24Nevada~10K0.95×
25Illinois~40K0.93×
26Arkansas~10K0.93×
27Maine~5K0.93×
28Colorado~20K0.91×
29New Mexico~7K0.91×
30Delaware~3K0.90×
31Tennessee~20K0.89×
32Idaho~6K0.86×
33Vermont~2K0.86×
34Oklahoma~10K0.84×
35Pennsylvania~40K0.82×
36Arizona~20K0.81×
37Montana~3K0.81×
38Indiana~20K0.78×
39Wyoming~2K0.78×
40Minnesota~20K0.76×
41Michigan~30K0.73×
42Missouri~20K0.72×
43Wisconsin~20K0.72×
44North Dakota~2K0.71×
45Ohio~30K0.70×
46Kentucky~10K0.68×
47Iowa~8K0.68×
48Nebraska~4K0.61×
49South Dakota~2K0.59×
50West Virginia~4K0.58×
Fig. 06

Affinity by region

Affinity by region — Tennis Warehouse, United States
0.58×1.00×2.29×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Tennis Warehouse audience vs. the country average
#·InterestCategoryAffinity×
01Wilson TennisSports130.98×
02HEAD TennisSports125.36×
03Phil LaakSports124.74×
04Miami Open (tennis)Sports104.55×
05Synchronized swimmingSports78.06×
06Beach tennisSports75.17×
07International Tennis FederationSports53.67×
08United States Tennis AssociationSports44.13×
09Everton F.C.Sports42.85×
10A.S. RomaSports41.13×
11The Championships, WimbledonSports40.74×
12Tennis ChannelSports40.44×
13Iga SwiatekSports38.89×
14Roger FedererSports35.45×
15Women's Tennis AssociationSports34.19×
16Ben SheltonSports28.61×
17Aryna SabalenkaSports26.30×
18Novak DjokovicSports24.34×
19Jannik SinnerSports19.69×
20Little CaesarsFood & Beverages11.97×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Tennis Warehouse audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Tennis Warehouse audience vs. the country average · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.74×
Sports ActivityPOWER1.50×
Luxury OrientationPREMIUM1.47×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Tennis Warehouse audience vs. the country average · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.56×
CreativityOPEN0.57×
PatriotismCONSERVATISM0.64×
0×1.00× baseline2×
Appendix

Explore more audiences

More Shopping audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Tennis Warehouse over the last 12 months. Modelled, not counted; people interested in several website / newspaper / magazines count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/tennis-warehouse-94754” · Methodology