Rascasse Audience Intelligence

KaRoL G Audience in United States

KaRoL G has an estimated audience of 5.2M people in United States.

#27among Singer-songwriter in United States
#606among people in United States#505in Music & Radio

The average KaRoL G fan in United States is 30.7 years old, more female, and lives primarily in California.

By number of fans, KaRoL G ranks #25 among the 7793 objects in Singer-songwriter in United States — 1.4× the group median.

Its fans are 7.3 years younger than the group average of 38.0.

Women make up 58.3% of the fan base, 1.3 percentage points more than the group average.

Compared with the other 7792 objects in Singer-songwriter, KaRoL G fans stand out for their interest in Ozuna, Latin Music and Football tennis.

Most fans live in California, Texas, Florida.

Top affinities include Ozuna, Latin Music, Football tennis, with strongest over-indexing on Ozuna (25.1× the country average).

Demographically, the KaRoL G audience skews more female with an average age of 30.7, and over-indexes on personality traits such as Mindfulness, Pet Ownership.

The typical KaRoL G fan in United States is more female, around 30.7 years old, with strong Mindfulness tendencies and a notable affinity for Ozuna.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
5.2M
in United States
Gender
58.3%♀
41.7% male
Age
30.7
average years
Country rank
#6332
among all objects in United States
Fig. 01

Search interest · 12-month trend

+36%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of KaRoL G fans

58.3% are female, 41.7% are male, average age 30.7.

Fig. 02

Gender split

58.3%
Female
41.7%
Male
Demographic split for KaRoL G audience in United States
MetricValue
Female58.3%
Male41.7%
Average age30.7
Estimated audience size5.2M
Fig. 03

Age distribution

Ø 30.7
average years
Age distribution of the KaRoL G audience in United States
Age bracketShare%
16-2443%
25-3424%
35-4417%
45-5411%
55+5%
Fig. 04

Worldwide distribution

32.3%

of the worldwide KaRoL G audience comes from United States.

Worldwide audience distribution share by country for KaRoL G
CountryShare
United States32.3%
Mexico10.1%
Spain8.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

KaRoL G fans by region: top regions in United States
#RegionReachAffinity×
01California~1.5M2.19×
02Florida~700K2.06×
03Arizona~200K2.02×
04Texas~700K2.00×
05Nevada~90K1.72×
06New Jersey~200K1.70×
07New Mexico~50K1.63×
08New York~500K1.51×
09Illinois~300K1.50×
10Connecticut~80K1.40×
11Rhode Island~20K1.35×
12Massachusetts~100K1.25×
13Maryland~100K1.21×
14Utah~60K1.18×
15Washington, District of Columbia~10K1.14×
16Georgia~200K1.11×
17Virginia~100K1.10×
18Colorado~100K1.08×
19North Carolina~200K1.05×
20Oregon~70K0.99×
21Kansas~40K0.97×
22Washington~100K0.96×
23Pennsylvania~200K0.94×
24Oklahoma~60K0.91×
25Delaware~10K0.90×
26Alabama~70K0.88×
27Nebraska~30K0.88×
28Wisconsin~80K0.82×
29South Carolina~70K0.82×
30Idaho~20K0.82×
31Indiana~90K0.81×
32Tennessee~90K0.78×
33Minnesota~70K0.77×
34Arkansas~40K0.77×
35Missouri~70K0.75×
36Kentucky~50K0.72×
37Louisiana~50K0.71×
38Iowa~30K0.69×
39Alaska~8K0.69×
40Ohio~100K0.68×
41Hawaii~20K0.68×
42New Hampshire~10K0.67×
43Michigan~100K0.66×
44Wyoming~6K0.65×
45South Dakota~9K0.62×
46Montana~10K0.59×
47North Dakota~7K0.59×
48Mississippi~30K0.55×
49West Virginia~20K0.54×
50Maine~10K0.53×
Fig. 06

Affinity by region

Affinity by region — KaRoL G, United States
0.53×1.00×2.19×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the KaRoL G audience vs. the country average
#·InterestCategoryAffinity×
01OzunaMusic & Radio25.10×
02Latin MusicMusic & Radio23.97×
03Football tennisSports20.70×
04Maquillaje ProfesionalBeauty & Wellness14.95×
05CarrosTravel & Leisure13.95×
06MedellínTravel & Leisure13.73×
07El Palacio de HierroShopping12.38×
08Cruz AzulSports10.97×
09Liga MXSports9.28×
10Regional styles of Mexican musicMusic & Radio8.81×
11Bad BunnyMusic & Radio7.96×
12Bachata (dance)Music & Radio6.50×
13Salsa (dance)Music & Radio6.24×
14Salsa musicMusic & Radio6.10×
15Real Madrid Club de FútbolSports5.19×
16Latin popMusic & Radio4.64×
17UEFA Champions LeagueSports4.25×
18FIFA World CupSports3.16×
19FIFA World Cup 2026Sports1.54×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the KaRoL G audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the KaRoL G audience vs. the country average · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.58×
Pet OwnershipJOY1.20×
Luxury OrientationPREMIUM1.20×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the KaRoL G audience vs. the country average · Rather not
TraitClusterDeviationScore
CreativityOPEN0.52×
Community OrientationOPEN0.61×
Quality AwarenessPREMIUM0.65×
0×1.00× baseline2×
Appendix

Explore more audiences

More Singer-songwriter audiences in United States

See KaRoL G audiences in other countries

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in KaRoL G over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/karol-g-21840” · Methodology