Rascasse Audience Intelligence

Paris Saint-Germain Fan Demographics in United States

Paris Saint-Germain has an estimated audience of 7.4M people in United States.

#23among Soccer in United States
#103among teams in United States#401in Sports

The average Paris Saint-Germain fan in United States is 29.3 years old, more male, and lives primarily in California.

By number of fans, Paris Saint-Germain ranks #1 among the 18 Ligue 1 teams in United States — 33.4× the group median.

Its fans are 5.2 years younger than the group average of 34.5.

Women make up 24.3% of the fan base, 13.0 percentage points fewer than the group average.

Compared with the other 17 Ligue 1 teams, Paris Saint-Germain fans stand out for their interest in Norwich City F.C., 2. Bundesliga and Karim Benzema.

In Q3/2026, search interest was −27.3% on the same quarter a year earlier; the median across the group was +39.3%.

Most fans live in California, New York, Florida.

Top affinities include Norwich City F.C., 2. Bundesliga, France national football team, with strongest over-indexing on Norwich City F.C. (78.62× the country average).

Demographically, the Paris Saint-Germain audience skews more male with an average age of 29.3, and over-indexes on personality traits such as Patriotism, Need for Security.

The typical Paris Saint-Germain fan in United States is more male, around 29.3 years old, with strong Patriotism tendencies and a notable affinity for Norwich City F.C..

Category: Sports · Type: Team · Subtype: Soccer

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
7.4M
in United States
Gender
24.3%♀
75.7% male
Age
29.3
average years
Country rank
#4812
among all objects in United States
Fig. 01

Search interest · 12-month trend

-27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Paris Saint-Germain fans

24.3% are female, 75.7% are male, average age 29.3.

Fig. 02

Gender split

24.3%
Female
75.7%
Male
Demographic split for Paris Saint-Germain audience in United States
MetricValue
Female24.3%
Male75.7%
Average age29.3
Estimated audience size7.4M
Fig. 03

Age distribution

Ø 29.3
average years
Age distribution of the Paris Saint-Germain audience in United States
Age bracketShare%
16-2452%
25-3421%
35-4413%
45-549%
55+5%
Fig. 04

Worldwide distribution

4.8%

of the worldwide Paris Saint-Germain audience comes from United States.

Worldwide audience distribution share by country for Paris Saint-Germain
CountryShare
France20.5%
Brazil13.1%
United States4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Paris Saint-Germain fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~400K2.06×
02Maryland~300K1.93×
03California~1.5M1.90×
04New York~800K1.81×
05Florida~800K1.68×
06Texas~800K1.57×
07Massachusetts~200K1.56×
08Virginia~300K1.51×
09Washington, District of Columbia~20K1.49×
10Connecticut~100K1.42×
11Illinois~400K1.38×
12Nevada~100K1.35×
13Georgia~300K1.34×
14Washington~200K1.24×
15North Carolina~300K1.21×
16Rhode Island~30K1.18×
17Arizona~200K1.14×
18Nebraska~50K1.12×
19Indiana~200K1.03×
20Delaware~20K1.00×
21Minnesota~100K0.98×
22Colorado~100K0.97×
23Oregon~90K0.97×
24Kansas~60K0.96×
25Iowa~70K0.95×
26Tennessee~100K0.90×
27Utah~70K0.90×
28Kentucky~90K0.87×
29Louisiana~90K0.85×
30Pennsylvania~200K0.83×
31Ohio~200K0.78×
32South Carolina~90K0.78×
33Alabama~90K0.77×
34Michigan~200K0.73×
35South Dakota~10K0.73×
36Oklahoma~60K0.72×
37Arkansas~50K0.71×
38Maine~20K0.71×
39Missouri~90K0.69×
40New Mexico~30K0.68×
41Wisconsin~90K0.66×
42Idaho~30K0.63×
43New Hampshire~20K0.62×
44North Dakota~10K0.59×
45Wyoming~7K0.58×
46Hawaii~20K0.57×
47Vermont~8K0.57×
48Mississippi~40K0.56×
49West Virginia~20K0.45×
50Montana~9K0.36×
Fig. 06

Affinity by region

Affinity by region — Paris Saint-Germain, United States
0.36×1.00×2.06×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Paris Saint-Germain audience vs. the country average
#·InterestCategoryAffinity×
01Norwich City F.C.Sports78.62×
022. BundesligaSports47.89×
03France national football teamSports42.43×
04Karim BenzemaSports40.59×
05Pep GuardiolaSports40.58×
06Zinedine ZidaneSports38.21×
07Luka ModrićSports37.61×
08Kevin De BruyneSports34.78×
09Robert LewandowskiSports34.69×
10Leicester City F.C.Sports31.90×
11RonaldinhoSports30.38×
12FIFA Club World CupSports26.89×
13Mohamed SalahSports24.27×
14Brazil national football teamSports22.84×
15Tottenham Hotspur F.C.Sports15.91×
16NeymarSports11.81×
17FIFA World Cup 2026Sports10.76×
18UEFA Champions LeagueSports6.98×
19FIFA World CupSports6.46×
20Instant messagingInternet & Social Media5.99×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Paris Saint-Germain audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Paris Saint-Germain audience vs. the country average · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.49×
Need for SecurityCONSERVATISM1.59×
Price SensitivityPREMIUM1.53×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Paris Saint-Germain audience vs. the country average · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.85×
CreativityOPEN0.86×
Community OrientationOPEN0.88×
0×1.00× baseline2×
Appendix

Explore more audiences

More Soccer audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Paris Saint-Germain over the last 12 months. Modelled, not counted; people interested in several teams count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/paris-saint-germain-654” · Methodology