Rascasse Audience Intelligence

Sofascore Audience Demographics in Germany

Sofascore has an estimated audience of 1.9M people in Germany.

#103among Soccer in Germany
#113among websites & media in Germany
#317in Sports

The average Sofascore fan in Germany is 37.3 years old, more male, and lives primarily in Nordrhein-Westfalen.

By number of fans, Sofascore ranks #100 among the 13484 objects in Soccer in Germany — 0.5× the group median.

Its fans are 2.1 years older than the group average of 35.2.

Compared with the other 13483 objects in Soccer, Sofascore fans stand out for their interest in Alemannia Aachen and SC Preußen Münster.

Most fans live in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top affinities include 2. Bundesliga, Alemannia Aachen, FC Energie Cottbus, with strongest over-indexing on 2. Bundesliga (8.84× the country average).

Demographically, the Sofascore audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Risk Appetite, Patriotism.

The typical Sofascore fan in Germany is more male, around 37.3 years old, with strong Risk Appetite tendencies and a notable affinity for 2. Bundesliga.

Category: Sports · Type: Website / Newspaper / Magazine · Subtype: Soccer

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
1.9M
in Germany
Gender
31.9%♀
68.1% male
Age
37.3
average years
Country rank
#3454
among all objects in Germany
Fig. 01

Search interest · 12-month trend

+52%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Audience demographics of Sofascore

31.9% are female, 68.1% are male, average age 37.3.

Fig. 02

Gender split

31.9%
Female
68.1%
Male
Demographic split for Sofascore audience in Germany
MetricValue
Female31.9%
Male68.1%
Average age37.3
Estimated audience size1.9M
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the Sofascore audience in Germany
Age bracketShare%
16-2427%
25-3420%
35-4419%
45-5419%
55+16%
Fig. 04

Worldwide distribution

3.1%

of the worldwide Sofascore audience comes from Germany.

Worldwide audience distribution share by country for Sofascore
CountryShare
Brazil20.7%
Italy6.3%
Democratic Republic of the Congo4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Sofascore fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~200K1.53×
02Bremen~20K1.42×
03Nordrhein-Westfalen~600K1.29×
04Bayern~400K1.27×
05Baden-Württemberg~300K1.22×
06Berlin~100K1.20×
07Hamburg~50K1.18×
08Schleswig-Holstein~80K1.05×
09Niedersachsen~200K0.98×
10Rheinland-Pfalz~100K0.98×
11Saarland~20K0.76×
12Sachsen-Anhalt~40K0.73×
13Sachsen~70K0.69×
14Thüringen~30K0.65×
15Brandenburg~40K0.63×
16Mecklenburg-Vorpommern~20K0.52×
Fig. 06

Affinity by region

Affinity by region — Sofascore, Germany
0.52×1.00×1.53×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Sofascore audience vs. the country average
#·InterestCategoryAffinity×
012. BundesligaSports8.84×
02Alemannia AachenSports8.84×
03FC Energie CottbusSports7.72×
04SC Preußen MünsterSports7.72×
053. LigaSports6.60×
06SC FreiburgSports6.36×
071. FC KölnSports5.98×
08DFB-PokalSports5.85×
09VfL BochumSports5.74×
10VfL WolfsburgSports5.30×
11Hertha BSCSports5.02×
12Borussia MönchengladbachSports5.00×
13RB LeipzigSports4.98×
14VfB StuttgartSports3.90×
15Dynamo DresdenSports3.86×
16Borussia DortmundSports3.31×
17SV Werder BremenSports3.26×
18BundesligaSports2.99×
19FC Bayern MunichSports2.50×
20FIFA World CupSports2.05×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Sofascore audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Sofascore audience vs. the country average · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.35×
PatriotismCONSERVATISM1.21×
Career OrientationPOWER1.14×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Sofascore audience vs. the country average · Rather not
TraitClusterDeviationScore
CreativityOPEN0.66×
Design AffinityPREMIUM0.67×
MindfulnessBALANCE0.72×
0×1.00× baseline2×
Appendix

Explore more audiences

More Soccer audiences in Germany

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in Germany with measurable interest in Sofascore over the last 12 months. Modelled, not counted; people interested in several website / newspaper / magazines count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/de/sofascore-10007551” · Methodology