A data profile of the people who buy, follow and care about Indo-Aryan languages in United Arab Emirates — modelled from more than twelve digital signal sources. Indo-Aryan languages has an estimated audience of 1,410,273 people in United Arab Emirates.
Indo-Aryan languages has an estimated audience of 1,410,273 people in United Arab Emirates. 9.5% are female, 90.5% are male, average age 32.0. Top brand affinities: YouTube, Bollywood movies, Breaking news, Drama movies, Cricket.
Top brand affinities include YouTube, Bollywood movies, Breaking news, with strongest over-indexing on YouTube (1.5× the country average).
Demographically, the Indo-Aryan languages audience skews more male with an average age of 32.0, and over-indexes on personality traits such as Urban Lifestyle, Quality Awareness.
The typical Indo-Aryan languages fan in United Arab Emirates is more male, around 32.0 years old, with strong Urban Lifestyle tendencies and a notable affinity for YouTube.
The key figures that characterise the Indo-Aryan languages profile in United Arab Emirates.
9.5% are female, 90.5% are male, average age 32.0.
| Metric | Value |
|---|---|
| Female | 9.5% |
| Male | 90.5% |
| Average age | 32.0 |
| Estimated audience size | 1,410,273 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 47% | |
| 30-39 | 22% | |
| 40-49 | 9% | |
| 50+ | 3% |
of the worldwide Indo-Aryan languages audience comes from United Arab Emirates.
| Country | Share |
|---|---|
| India | 59.4% |
| Bangladesh | 9.0% |
| Saudi Arabia | 8.4% |
The strongest cross-interests of the Indo-Aryan languages audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Squash (sport) | Sports | 2.55× | ||
| 02 | Herbalism | Health | 2.24× | ||
| 03 | Breaking news | Movies & TV | 2.23× | ||
| 04 | Boxing | Sports | 2.17× | ||
| 05 | Cricket World Cup | Sports | 2.09× | ||
| 06 | Life insurance | Business & Career | 2.05× | ||
| 07 | Mineral water | Food & Beverages | 1.91× | ||
| 08 | Virtual private network | Technology & Electronics | 1.90× | ||
| 09 | Bollywood movies | Movies & TV | 1.88× | ||
| 10 | Dance music | Music & Radio | 1.82× | ||
| 11 | 4K resolution | Technology & Electronics | 1.78× | ||
| 12 | WWE | Sports | 1.76× | ||
| 13 | Visa Inc. | Business & Career | 1.75× | ||
| 14 | Action movies | Movies & TV | 1.61× | ||
| 15 | Drama movies | Movies & TV | 1.56× | ||
| 16 | Cricket | Sports | 1.55× | ||
| 17 | Street food | Food & Beverages | 1.53× | ||
| 18 | TV game shows | Movies & TV | 1.53× | ||
| 19 | CNN | Movies & TV | 1.51× | ||
| 20 | YouTube | Movies & TV | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 1.30× | |
| Quality Awareness | PREMIUM | 1.27× | |
| Indulgence | JOY | 1.24× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.43× | |
| DIY Mentality | THRILL | 0.45× | |
| Design Affinity | PREMIUM | 0.53× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Arab Emirates who actively search for Indo-Aryan languages. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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