Rascasse Audience Intelligence

Bogotá Audience in Argentina

A data profile of the people who buy, follow and care about Bogotá in Argentina — modelled from more than twelve digital signal sources. Bogotá has an estimated audience of 1,316,681 people in Argentina.

Bogotá has an estimated audience of 1,316,681 people in Argentina. 52.9% are female, 47.1% are male, average age 38.2. Top brand affinities: Virtual reality, Sandra Bullock, Jessica Alba, Sevilla FC, Non-alcoholic beverage.

Top brand affinities include Virtual reality, Sandra Bullock, Jessica Alba, with strongest over-indexing on Virtual reality (1.68× the country average).

Demographically, the Bogotá audience skews balanced with an average age of 38.2, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

The typical Bogotá fan in Argentina is balanced, around 38.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Virtual reality.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Bogotá profile in Argentina.

Audience size
1.3M
in Argentina
Gender
52.9%
47.1% male
Age
38.2
average years
Country rank
#711
POI in Argentina
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bogotá fans

52.9% are female, 47.1% are male, average age 38.2.

Fig. 02

Gender split

52.9%
Female
47.1%
Male
Demographic split for Bogotá audience in Argentina
MetricValue
Female52.9%
Male47.1%
Average age38.2
Estimated audience size1,316,681
Fig. 03

Age distribution

Ø 38.2
average years
Age distribution of the Bogotá audience in Argentina
Age bracketShare%
16-1922%
20-2922%
30-3919%
40-4918%
50+20%
Fig. 04

Worldwide distribution

3.1%

of the worldwide Bogotá audience comes from Argentina.

Worldwide audience distribution share by country for Bogotá
CountryShare
Colombia26.5%
United States14.9%
Mexico11.2%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bogotá audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bogotá audience
#·InterestCategoryAffinity×
01Jessica AlbaMovies & TV2.16×
02Sevilla FCSports1.85×
03Endangered speciesPets & Animals1.85×
04Non-alcoholic beverageFood & Beverages1.75×
05Virtual realityTechnology & Electronics1.68×
06Real BetisSports1.68×
07Bella ThorneMovies & TV1.64×
08WWESports1.63×
09The CureMusic & Radio1.59×
10Sandra BullockMovies & TV1.58×
11HerbalismHealth1.58×
12AdeleMusic & Radio1.55×
13Bologna F.C. 1909Sports1.55×
14Demi LovatoMusic & Radio1.54×
15CricketSports1.54×
16Air pollutionHealth1.53×
17Lenny KravitzMusic & Radio1.51×
18Breakfast televisionMovies & TV1.51×
19James BondMovies & TV1.51×
20Made in USABusiness & Career1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bogotá audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Bogotá audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.31×
PatriotismCONSERVATISM1.24×
TraditionCONSERVATISM1.18×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Bogotá audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.63×
Pet OwnershipJOY0.73×
Quality AwarenessPREMIUM0.75×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Argentina who actively search for Bogotá. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →