A data profile of the people who buy, follow and care about Bogotá in Argentina — modelled from more than twelve digital signal sources. Bogotá has an estimated audience of 1,316,681 people in Argentina.
Bogotá has an estimated audience of 1,316,681 people in Argentina. 52.9% are female, 47.1% are male, average age 38.2. Top brand affinities: Virtual reality, Sandra Bullock, Jessica Alba, Sevilla FC, Non-alcoholic beverage.
Top brand affinities include Virtual reality, Sandra Bullock, Jessica Alba, with strongest over-indexing on Virtual reality (1.68× the country average).
Demographically, the Bogotá audience skews balanced with an average age of 38.2, and over-indexes on personality traits such as Convenience Orientation, Patriotism.
The typical Bogotá fan in Argentina is balanced, around 38.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Virtual reality.
The key figures that characterise the Bogotá profile in Argentina.
52.9% are female, 47.1% are male, average age 38.2.
| Metric | Value |
|---|---|
| Female | 52.9% |
| Male | 47.1% |
| Average age | 38.2 |
| Estimated audience size | 1,316,681 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 22% | |
| 30-39 | 19% | |
| 40-49 | 18% | |
| 50+ | 20% |
of the worldwide Bogotá audience comes from Argentina.
| Country | Share |
|---|---|
| Colombia | 26.5% |
| United States | 14.9% |
| Mexico | 11.2% |
The strongest cross-interests of the Bogotá audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jessica Alba | Movies & TV | 2.16× | ||
| 02 | Sevilla FC | Sports | 1.85× | ||
| 03 | Endangered species | Pets & Animals | 1.85× | ||
| 04 | Non-alcoholic beverage | Food & Beverages | 1.75× | ||
| 05 | Virtual reality | Technology & Electronics | 1.68× | ||
| 06 | Real Betis | Sports | 1.68× | ||
| 07 | Bella Thorne | Movies & TV | 1.64× | ||
| 08 | WWE | Sports | 1.63× | ||
| 09 | The Cure | Music & Radio | 1.59× | ||
| 10 | Sandra Bullock | Movies & TV | 1.58× | ||
| 11 | Herbalism | Health | 1.58× | ||
| 12 | Adele | Music & Radio | 1.55× | ||
| 13 | Bologna F.C. 1909 | Sports | 1.55× | ||
| 14 | Demi Lovato | Music & Radio | 1.54× | ||
| 15 | Cricket | Sports | 1.54× | ||
| 16 | Air pollution | Health | 1.53× | ||
| 17 | Lenny Kravitz | Music & Radio | 1.51× | ||
| 18 | Breakfast television | Movies & TV | 1.51× | ||
| 19 | James Bond | Movies & TV | 1.51× | ||
| 20 | Made in USA | Business & Career | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.31× | |
| Patriotism | CONSERVATISM | 1.24× | |
| Tradition | CONSERVATISM | 1.18× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.63× | |
| Pet Ownership | JOY | 0.73× | |
| Quality Awareness | PREMIUM | 0.75× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Argentina who actively search for Bogotá. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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