Bogotá Audience in United States

Bogotá logo

Bogotá has an estimated audience of 6,223,796 people in United States. 50.0% are female, 50.0% are male, average age 39.7. Top regions: Florida, California, New York. Top brand affinities: Nationality, Progressive rock, Governor of Michigan, Google Home, Kendra Scott.

The average Bogotá fan in United States is 39.7 years old, balanced, and lives primarily in Florida. The audience is concentrated in Florida, California, New York. Top brand affinities include Nationality, Progressive rock, Governor of Michigan, with strongest over-indexing on Nationality (6.33× the country average). Demographically, the Bogotá audience skews balanced with an average age of 39.7, and over-indexes on personality traits such as Urban Lifestyle, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Bogotá fans

Demographic split for Bogotá audience in United States
MetricValue
Female50.0%
Male50.0%
Average age39.7
Estimated audience size6,223,796

Audience persona

The typical Bogotá fan in United States is balanced, around 39.7 years old, with strong Urban Lifestyle tendencies and a notable affinity for Nationality.

Top regions in United States

Top regions ranked by reach for Bogotá in United States
RegionReachAffinity
Florida880,6722.09×
California869,5201.27×
New York661,1191.9×
Texas631,6921.18×
New Jersey324,8302.05×
Illinois277,2431.34×
Virginia253,6541.67×
Georgia209,9951.1×
Pennsylvania190,2570.91×
Massachusetts184,6271.51×
North Carolina178,4680.95×
Washington148,9481.19×
Ohio134,1790.7×
Maryland131,1951.23×
Colorado123,2821.26×
Arizona120,9720.95×
Michigan113,1040.69×
Tennessee107,3740.86×
Indiana85,0530.75×
Missouri83,9500.84×
Minnesota82,1190.92×
South Carolina81,9500.88×
Wisconsin73,7360.79×
Oregon71,5281×
Connecticut69,4041.11×
Washington, District of Columbia63,5653.4×
Alabama61,1180.7×
Louisiana59,4440.74×
Utah56,3911.01×
Nevada52,7920.88×
Kentucky50,2040.64×
Oklahoma44,5820.65×
Kansas35,6170.73×
Iowa32,3840.63×
Arkansas29,8800.58×
Mississippi28,7820.56×
Hawaii25,9910.97×
New Mexico25,3920.81×
Nebraska21,5270.69×
Idaho21,2520.68×
New Hampshire19,2980.79×
Rhode Island19,1210.97×
Maine17,3280.78×
West Virginia14,8680.51×
Alaska13,8211.04×
Delaware12,2380.71×
Montana12,0480.7×
Vermont10,7850.99×
South Dakota7,3450.51×
North Dakota7,3220.57×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bogotá audience
BrandAffinityCategory
Nationality6.33×Politics & Society
Progressive rock4.62×Music & Radio
Governor of Michigan15.78×Politics & Society
Google Home10.22×Technology & Electronics
Kendra Scott4.65×Fashion & Accessoires
Hipster14.98×Politics & Society
Stamp collecting7.26×Home & Garden
Goop7.67×Internet & Social Media
Grinch5.69×Movies & TV
Vocal harmony6.32×Music & Radio
Minnesota2.34×Travel & Leisure
Wok8.57×Food & Beverages
Historic site5.39×Arts & Culture
Hibachi9.87×Food & Beverages
Home construction1.78×Home & Garden
Combat sport1.93×Sports
Jai23.09×Movies & TV
James Madison University13.33×Business & Career
Cherish (group)11.32×Music & Radio
Panama3.83×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bogotá audience
TraitClusterScore
Urban LifestyleOPEN1.49
Risk AppetiteTHRILL1.38
TravellingTHRILL1.35
Luxury OrientationPREMIUM1.33
ExtroversionTHRILL1.27
SpiritualityBALANCE1.26

Worldwide distribution

Worldwide audience distribution share by country for Bogotá
CountryShare
Colombia26.4%
United States14.8%
Mexico11.2%

See Bogotá audiences in other countries

More City audiences in United States

Frequently asked questions

How many fans does Bogotá have in United States?

Bogotá has an estimated audience of 6,223,796 people in United States, concentrated in Florida and California.

What is the gender split and age of Bogotá fans?

50.0% of Bogotá fans are female, 50.0% are male, with an average age of 39.7 years.

Which brands do Bogotá fans like most?

Bogotá fans show strongest brand affinity for Nationality (6.33×), Progressive rock (4.62×), and Governor of Michigan (15.78×) over the country average.

Where do Bogotá fans live in United States?

Bogotá fans in United States are most concentrated in Florida (reach 880,672), California (reach 869,520), and New York (reach 661,119). These three regions account for the largest share of the active audience.

What other brands do Bogotá fans also like?

Beyond Bogotá itself, the audience over-indexes on Progressive rock (4.62×), Governor of Michigan (15.78×), Google Home (10.22×), and Kendra Scott (4.65×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bogotá. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.