A data profile of the people who buy, follow and care about Nicole Kidman in Australia — modelled from more than twelve digital signal sources. Nicole Kidman has an estimated audience of 2,197,855 people in Australia.
The average Nicole Kidman fan in Australia is 44.7 years old, more female, and lives primarily in New South Wales.
The audience is concentrated in New South Wales, Victoria, Queensland.
Top brand affinities include Julia Roberts, Miles Teller, Anne Hathaway, with strongest over-indexing on Julia Roberts (21.7× the country average).
Demographically, the Nicole Kidman audience skews more female with an average age of 44.7, and over-indexes on personality traits such as Patriotism, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 8 regions tracked by Rascasse.
The typical Nicole Kidman fan in Australia is more female, around 44.7 years old, with strong Patriotism tendencies and a notable affinity for Julia Roberts.
The key figures that characterise the Nicole Kidman profile in Australia.
81.0% are female, 19.0% are male, average age 44.7.
| Metric | Value |
|---|---|
| Female | 81.0% |
| Male | 19.0% |
| Average age | 44.7 |
| Estimated audience size | 2,197,855 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 16% | |
| 30-39 | 18% | |
| 40-49 | 28% | |
| 50+ | 30% |
of the worldwide Nicole Kidman audience comes from Australia.
| Country | Share |
|---|---|
| United States | 25.7% |
| United Kingdom | 5.8% |
| Germany | 5.8% |
Where the Nicole Kidman audience in Australia is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Queensland | ~600K | 1.14× | |
| 02 | Tasmania | ~50K | 1.09× | |
| 03 | South Australia | ~200K | 1.05× | |
| 04 | New South Wales | ~800K | 1.04× | |
| 05 | Australian Capital Territory | ~50K | 1.00× | |
| 06 | Victoria | ~700K | 0.99× | |
| 07 | Western Australia | ~200K | 0.94× | |
| 08 | Northern Territory | ~20K | 0.77× |
The strongest cross-interests of the Nicole Kidman audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Donald Sutherland | Movies & TV | 33.13× | ||
| 02 | The Hours (film) | Movies & TV | 30.32× | ||
| 03 | Miles Teller | Movies & TV | 26.56× | ||
| 04 | Ewan McGregor | Movies & TV | 24.72× | ||
| 05 | Julia Roberts | Movies & TV | 21.70× | ||
| 06 | Strictly Ballroom | Movies & TV | 18.34× | ||
| 07 | Hugh Grant | Movies & TV | 17.78× | ||
| 08 | Kate Winslet | Movies & TV | 16.32× | ||
| 09 | Cate Blanchett | Movies & TV | 13.39× | ||
| 10 | Anne Hathaway | Movies & TV | 13.12× | ||
| 11 | Emma Stone | Movies & TV | 11.18× | ||
| 12 | Scarlett Johansson | Movies & TV | 10.96× | ||
| 13 | Natalie Portman | Movies & TV | 10.24× | ||
| 14 | Jake Gyllenhaal | Movies & TV | 8.40× | ||
| 15 | Elle Fanning | Movies & TV | 7.72× | ||
| 16 | Margot Robbie | Movies & TV | 7.00× | ||
| 17 | Jennifer Lawrence | Movies & TV | 6.96× | ||
| 18 | Charlize Theron | Movies & TV | 6.55× | ||
| 19 | Ninemsn | News | 4.01× | ||
| 20 | News.com.au | News | 2.33× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.81× | |
| Mindfulness | BALANCE | 1.58× | |
| Spirituality | BALANCE | 1.56× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.98× | |
| Need for Security | CONSERVATISM | 1.00× | |
| Early Adopter Mentality | POWER | 1.01× |
Nicole Kidman has an estimated audience of 2,197,855 people in Australia, concentrated in New South Wales and Victoria.
81.0% of Nicole Kidman fans are female, 19.0% are male, with an average age of 44.7 years.
Nicole Kidman fans show strongest brand affinity for Julia Roberts (21.7×), Miles Teller (26.56×), and Anne Hathaway (13.12×) over the country average.
Nicole Kidman fans in Australia are most concentrated in New South Wales (reach ~800K), Victoria (reach ~700K), and Queensland (reach ~600K). These three regions account for the largest share of the active audience.
Beyond Nicole Kidman itself, the audience over-indexes on Miles Teller (26.56×), Anne Hathaway (13.12×), Hugh Grant (17.78×), and Ewan McGregor (24.72×) compared to the Australia average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Australia who actively search for Nicole Kidman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Australia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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