Rascasse Audience Intelligence

Sabrina Carpenter Audience in Brazil

A data profile of the people who buy, follow and care about Sabrina Carpenter in Brazil — modelled from more than twelve digital signal sources. Sabrina Carpenter has an estimated audience of 5,136,187 people in Brazil.

The average Sabrina Carpenter fan in Brazil is 33.2 years old, more female, and lives primarily in São Paulo.

The audience is concentrated in São Paulo, Rio de Janeiro, Minas Gerais.

Top brand affinities include Fantasia, Madison Beer, Emily Blunt, with strongest over-indexing on Fantasia (35.23× the country average).

Demographically, the Sabrina Carpenter audience skews more female with an average age of 33.2, and over-indexes on personality traits such as Extroversion, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 27 regions tracked by Rascasse.

The typical Sabrina Carpenter fan in Brazil is more female, around 33.2 years old, with strong Extroversion tendencies and a notable affinity for Fantasia.

Category: Music & Radio · Type: Person · Subtype: Pop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sabrina Carpenter profile in Brazil.

Audience size
5.1M
in Brazil
Gender
56.5%
43.5% male
Age
33.2
average years
Country rank
#1305
Person in Brazil
Fig. 01

Search interest · 12-month trend

+36%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sabrina Carpenter fans

56.5% are female, 43.5% are male, average age 33.2.

Fig. 02

Gender split

56.5%
Female
43.5%
Male
Demographic split for Sabrina Carpenter audience in Brazil
MetricValue
Female56.5%
Male43.5%
Average age33.2
Estimated audience size5,136,187
Fig. 03

Age distribution

Ø 33.2
average years
Age distribution of the Sabrina Carpenter audience in Brazil
Age bracketShare%
16-1933%
20-2928%
30-3918%
40-499%
50+13%
Fig. 04

Worldwide distribution

7.9%

of the worldwide Sabrina Carpenter audience comes from Brazil.

Worldwide audience distribution share by country for Sabrina Carpenter
CountryShare
United States32.1%
Brazil7.9%
United Kingdom5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Brazil average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sabrina Carpenter audience in Brazil is strongest.

Fig. 05

Top regions by affinity

Sabrina Carpenter fans by region: top regions in Brazil
#RegionReachAffinity×
01São Paulo~1.5M1.28×
02Rio de Janeiro~600K1.25×
03Amazonas~100K1.24×
04Federal District~100K1.23×
05Rio Grande do Sul~300K1.20×
06Paraná~300K1.10×
07Rio Grande do Norte~90K1.09×
08Amapá~20K1.09×
09Pernambuco~200K1.07×
10Ceará~200K1.07×
11Paraíba~100K1.04×
12Minas Gerais~500K1.03×
13Santa Catarina~200K1.03×
14Sergipe~50K1.01×
15Espírito Santo~100K1.00×
16Alagoas~70K0.99×
17Pará~100K0.96×
18Mato Grosso do Sul~70K0.96×
19Roraima~10K0.93×
20Bahia~300K0.88×
21Goiás~200K0.88×
22Piauí~60K0.87×
23Maranhão~100K0.86×
24Acre~10K0.86×
25Rondônia~30K0.80×
26Mato Grosso~60K0.71×
27Tocantins~20K0.64×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sabrina Carpenter audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sabrina Carpenter audience
#·InterestCategoryAffinity×
01Reneé RappMusic & Radio90.35×
02Noah CyrusMusic & Radio87.87×
03Ross LynchMovies & TV79.92×
04Maxwell (musician)Music & Radio62.50×
05Madison BeerMusic & Radio61.68×
06Christina MilianMusic & Radio48.68×
07Emily BluntMovies & TV41.07×
08FantasiaMusic & Radio35.23×
09Hailee SteinfeldMovies & TV33.44×
10Dove CameronMovies & TV30.47×
11Joey KingMovies & TV30.30×
12DumboMovies & TV26.22×
13Zara LarssonMusic & Radio23.90×
14Anne HathawayMovies & TV21.24×
15Jennifer GarnerMovies & TV20.84×
16MonkeyPets & Animals19.58×
17Jacob ElordiMovies & TV14.71×
18AmigosMusic & Radio13.98×
19Flo RidaMusic & Radio9.97×
20Brad PittMovies & TV8.28×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sabrina Carpenter audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Sabrina Carpenter audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.45×
TraditionCONSERVATISM1.22×
Design AffinityPREMIUM1.19×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Sabrina Carpenter audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.80×
Quality AwarenessPREMIUM0.81×
Career OrientationPOWER0.82×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Sabrina Carpenter have in Brazil?

Sabrina Carpenter has an estimated audience of 5,136,187 people in Brazil, concentrated in São Paulo and Rio de Janeiro.

02

What is the gender split and age of Sabrina Carpenter fans?

56.5% of Sabrina Carpenter fans are female, 43.5% are male, with an average age of 33.2 years.

03

Which brands do Sabrina Carpenter fans like most?

Sabrina Carpenter fans show strongest brand affinity for Fantasia (35.23×), Madison Beer (61.68×), and Emily Blunt (41.07×) over the country average.

04

Where do Sabrina Carpenter fans live in Brazil?

Sabrina Carpenter fans in Brazil are most concentrated in São Paulo (reach ~1.5M), Rio de Janeiro (reach ~600K), and Minas Gerais (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Sabrina Carpenter fans also like?

Beyond Sabrina Carpenter itself, the audience over-indexes on Madison Beer (61.68×), Emily Blunt (41.07×), Anne Hathaway (21.24×), and Reneé Rapp (90.35×) compared to the Brazil average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Sabrina Carpenter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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