Chat GPT Audience in Canada

Chat GPT has an estimated audience of 4,159,616 people in Canada. 39.8% are female, 60.2% are male, average age 37.1. Top regions: Ontario, Quebec, British Columbia. Top brand affinities: Noah Cyrus, DuckDuckGo, DocuSign, Paperless Post, Twilio.
The average Chat GPT fan in Canada is 37.1 years old, more male, and lives primarily in Ontario. The audience is concentrated in Ontario, Quebec, British Columbia. Top brand affinities include Noah Cyrus, DuckDuckGo, DocuSign, with strongest over-indexing on Noah Cyrus (18.94× the country average). Demographically, the Chat GPT audience skews more male with an average age of 37.1, and over-indexes on personality traits such as Early Adopter Mentality, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 10 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Brand · Subtype: Generative AI
Demographics of Chat GPT fans
| Metric | Value |
|---|---|
| Female | 39.8% |
| Male | 60.2% |
| Average age | 37.1 |
| Estimated audience size | 4,159,616 |
Audience persona
The typical Chat GPT fan in Canada is more male, around 37.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Noah Cyrus.
Top regions in Canada
| Region | Reach | Affinity |
|---|---|---|
| Ontario | 2,501,999 | 1.44× |
| Quebec | 1,676,163 | 1.68× |
| British Columbia | 889,169 | 1.43× |
| Alberta | 546,608 | 1.06× |
| Manitoba | 125,193 | 0.8× |
| Nova Scotia | 111,507 | 0.9× |
| Saskatchewan | 101,263 | 0.77× |
| New Brunswick | 79,289 | 0.83× |
| Newfoundland and Labrador | 35,890 | 0.57× |
| Prince Edward Island | 10,816 | 0.53× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Noah Cyrus | 18.94× | Music & Radio |
| DuckDuckGo | 9.06× | Internet & Social Media |
| DocuSign | 9.03× | Technology & Electronics |
| Paperless Post | 15.09× | Shopping |
| Twilio | 14.91× | Technology & Electronics |
| Engadget | 5.92× | Technology & Electronics |
| Steve Madden | 3.48× | Fashion & Accessoires |
| Google Maps | 1.55× | Internet & Social Media |
| Innovation | 1.92× | Business & Career |
| Raspberry Pi | 7.02× | Technology & Electronics |
| Eventbrite | 3.68× | Travel & Leisure |
| Facebook Messenger | 1.65× | Internet & Social Media |
| Dollar Tree | 1.73× | Shopping |
| MarketWatch | 3.28× | Business & Career |
| Family car | 2.34× | Cars & Mobility |
| DeviantArt | 2.01× | Internet & Social Media |
| ChapStick | 12.49× | Beauty & Wellness |
| Crowdfunding | 2.05× | Business & Career |
| Rachel McAdams | 2.62× | Movies & TV |
| Kingston Technology | 3.24× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 2.55 |
| Career Orientation | POWER | 1.74 |
| Family Orientation | CONSERVATISM | 1.4 |
| Individualism | JOY | 1.34 |
| Quality Awareness | PREMIUM | 1.3 |
| Risk Appetite | THRILL | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 9.7% |
| Germany | 3.4% |
| France | 2.9% |
See Chat GPT audiences in other countries
More Generative AI audiences in Canada
- Grok (3,823,375)
- Gemini (3,025,414)
- Claude (2,801,928)
- OpenAI (2,516,064)
- Perplexity (1,094,500)
Frequently asked questions
How many fans does Chat GPT have in Canada?
Chat GPT has an estimated audience of 4,159,616 people in Canada, concentrated in Ontario and Quebec.
What is the gender split and age of Chat GPT fans?
39.8% of Chat GPT fans are female, 60.2% are male, with an average age of 37.1 years.
Which brands do Chat GPT fans like most?
Chat GPT fans show strongest brand affinity for Noah Cyrus (18.94×), DuckDuckGo (9.06×), and DocuSign (9.03×) over the country average.
Where do Chat GPT fans live in Canada?
Chat GPT fans in Canada are most concentrated in Ontario (reach 2,501,999), Quebec (reach 1,676,163), and British Columbia (reach 889,169). These three regions account for the largest share of the active audience.
What other brands do Chat GPT fans also like?
Beyond Chat GPT itself, the audience over-indexes on DuckDuckGo (9.06×), DocuSign (9.03×), Paperless Post (15.09×), and Twilio (14.91×) compared to the Canada average.
How to read this data
Audience size is the estimated number of people in Canada who actively search for Chat GPT. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.