Cosmetics Audience in Canada

Cosmetics has an estimated audience of 12,044,490 people in Canada. 68.3% are female, 31.7% are male, average age 39.6. Top regions: Ontario, British Columbia, Quebec.
The average Cosmetics fan in Canada is 39.6 years old, more female, and lives primarily in Ontario. The audience is concentrated in Ontario, British Columbia, Quebec.
Category: Beauty & Wellness · Type: Topic · Subtype: Cosmetics
Demographics of Cosmetics fans
| Metric | Value |
|---|---|
| Female | 68.3% |
| Male | 31.7% |
| Average age | 39.6 |
| Estimated audience size | 12,044,490 |
Top regions in Canada
| Region | Reach | Affinity |
|---|---|---|
| Ontario | 8,897,326 | 1.76× |
| British Columbia | 2,576,227 | 1.43× |
| Quebec | 2,477,831 | 0.86× |
| Alberta | 1,757,450 | 1.18× |
| Manitoba | 468,191 | 1.04× |
| Saskatchewan | 351,937 | 0.92× |
| Nova Scotia | 328,742 | 0.92× |
| New Brunswick | 259,772 | 0.93× |
| Newfoundland and Labrador | 182,174 | 0.99× |
| Prince Edward Island | 54,485 | 0.92× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.0% |
| Japan | 5.5% |
| India | 4.5% |
See Cosmetics audiences in other countries
More Cosmetics audiences in Canada
- Eyelash (2,479,091)
- Makeup Tutorials (2,186,049)
- Eyebrow (2,037,747)
- Pigment (2,029,563)
- Permanent makeup (1,734,905)
How to read this data
Audience size is the estimated number of people in Canada who actively search for Cosmetics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.