Bikini Beach Audience in Germany
Bikini Beach has an estimated audience of 341,726 people in Germany. 68.6% are female, 31.4% are male, average age 32.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Pillow, Jaws, Personalised Gifts, L'Île-Rousse, Goon.
The average Bikini Beach fan in Germany is 32.0 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Pillow, Jaws, Personalised Gifts, with strongest over-indexing on Pillow (7.99× the country average). Demographically, the Bikini Beach audience skews more female with an average age of 32.0, and over-indexes on personality traits such as Travelling, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: POI
Demographics of Bikini Beach fans
| Metric | Value |
|---|---|
| Female | 68.6% |
| Male | 31.4% |
| Average age | 32.0 |
| Estimated audience size | 341,726 |
Audience persona
The typical Bikini Beach fan in Germany is more female, around 32.0 years old, with strong Travelling tendencies and a notable affinity for Pillow.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 234,798 | 3.14× |
| Bayern | 54,865 | 1× |
| Baden-Württemberg | 41,206 | 0.88× |
| Hessen | 35,444 | 1.36× |
| Rheinland-Pfalz | 32,088 | 1.87× |
| Niedersachsen | 29,256 | 0.88× |
| Berlin | 15,989 | 1.05× |
| Sachsen | 12,035 | 0.72× |
| Schleswig-Holstein | 9,815 | 0.8× |
| Hamburg | 6,370 | 0.82× |
| Brandenburg | 6,278 | 0.59× |
| Thüringen | 4,593 | 0.53× |
| Sachsen-Anhalt | 4,461 | 0.5× |
| Mecklenburg-Vorpommern | 3,923 | 0.6× |
| Saarland | 2,889 | 0.69× |
| Bremen | 1,630 | 0.56× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pillow | 7.99× | Home & Garden |
| Jaws | 20× | Movies & TV |
| Personalised Gifts | 4.49× | Home & Garden |
| L'Île-Rousse | 20× | Travel & Leisure |
| Goon | 9.62× | Movies & TV |
| Nurse education | 3.86× | Kids & Family |
| Progressive rock | 2.28× | Music & Radio |
| Home Delivery | 4.05× | Food & Beverages |
| Howrse | 20× | Games |
| Škoda Kodiaq | 2.33× | Cars & Mobility |
| Harvey Mudd College | 20× | Business & Career |
| Commercial mortgage | 2.05× | Business & Career |
| Handmade Gifts | 1.98× | Kids & Family |
| James Kottak | 20× | Music & Radio |
| Mechanic | 1.87× | Cars & Mobility |
| De Buyer | 9.11× | Home & Garden |
| Natural rubber | 1.88× | Cars & Mobility |
| Liberace | 4.7× | Music & Radio |
| Fantasy Earth: Zero | 4.55× | Games |
| ICF International | 20.19× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 2.43 |
| Individualism | JOY | 2.17 |
| Extroversion | THRILL | 1.9 |
| Sports Activity | POWER | 1.78 |
| Urban Lifestyle | OPEN | 1.63 |
| Risk Appetite | THRILL | 1.52 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.1% |
| Italy | 7.7% |
| Brazil | 7.1% |
See Bikini Beach audiences in other countries
More Movies & TV audiences in Germany
- Germany (35,160,910)
- Europe (22,821,492)
- Munich (13,817,934)
- North Rhine-Westphalia (12,537,146)
- Hermes, Oise (12,100,070)
Frequently asked questions
How many fans does Bikini Beach have in Germany?
Bikini Beach has an estimated audience of 341,726 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Bikini Beach fans?
68.6% of Bikini Beach fans are female, 31.4% are male, with an average age of 32.0 years.
Which brands do Bikini Beach fans like most?
Bikini Beach fans show strongest brand affinity for Pillow (7.99×), Jaws (20×), and Personalised Gifts (4.49×) over the country average.
Where do Bikini Beach fans live in Germany?
Bikini Beach fans in Germany are most concentrated in Nordrhein-Westfalen (reach 234,798), Bayern (reach 54,865), and Baden-Württemberg (reach 41,206). These three regions account for the largest share of the active audience.
What other brands do Bikini Beach fans also like?
Beyond Bikini Beach itself, the audience over-indexes on Jaws (20×), Personalised Gifts (4.49×), L'Île-Rousse (20×), and Goon (9.62×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Bikini Beach. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.