A data profile of the people who buy, follow and care about Billy Idol in Germany — modelled from more than twelve digital signal sources. Billy Idol has an estimated audience of 707,360 people in Germany.
The average Billy Idol fan in Germany is 43.6 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Bonnie Tyler, Kim Wilde, Newstalk, with strongest over-indexing on Bonnie Tyler (16.56× the country average).
Demographically, the Billy Idol audience skews more male with an average age of 43.6, and over-indexes on personality traits such as Community Orientation, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Billy Idol fan in Germany is more male, around 43.6 years old, with strong Community Orientation tendencies and a notable affinity for Bonnie Tyler.
The key figures that characterise the Billy Idol profile in Germany.
44.4% are female, 55.6% are male, average age 43.6.
| Metric | Value |
|---|---|
| Female | 44.4% |
| Male | 55.6% |
| Average age | 43.6 |
| Estimated audience size | 707,360 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 9% | |
| 30-39 | 18% | |
| 40-49 | 39% | |
| 50+ | 21% |
of the worldwide Billy Idol audience comes from Germany.
| Country | Share |
|---|---|
| United States | 34.2% |
| United Kingdom | 10.4% |
| Germany | 7.9% |
Where the Billy Idol audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Thüringen | ~30K | 1.22× | |
| 02 | Sachsen | ~50K | 1.15× | |
| 03 | Niedersachsen | ~100K | 1.12× | |
| 04 | Mecklenburg-Vorpommern | ~20K | 1.05× | |
| 05 | Sachsen-Anhalt | ~20K | 1.04× | |
| 06 | Rheinland-Pfalz | ~50K | 1.03× | |
| 07 | Brandenburg | ~30K | 1.03× | |
| 08 | Nordrhein-Westfalen | ~200K | 1.00× | |
| 09 | Schleswig-Holstein | ~30K | 1.00× | |
| 10 | Berlin | ~40K | 0.99× | |
| 11 | Hamburg | ~20K | 0.99× | |
| 12 | Hessen | ~70K | 0.97× | |
| 13 | Saarland | ~10K | 0.91× | |
| 14 | Bayern | ~100K | 0.89× | |
| 15 | Bremen | ~6K | 0.84× | |
| 16 | Baden-Württemberg | ~100K | 0.81× |
The strongest cross-interests of the Billy Idol audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Newstalk | Music & Radio | 151.60× | ||
| 02 | Arnel Pineda | Music & Radio | 138.04× | ||
| 03 | Frankie Goes to Hollywood | Music & Radio | 46.78× | ||
| 04 | Eurythmics | Music & Radio | 43.51× | ||
| 05 | R.E.M. | Music & Radio | 36.73× | ||
| 06 | Kim Wilde | Music & Radio | 34.85× | ||
| 07 | Now You See Me (film) | Movies & TV | 29.14× | ||
| 08 | Wham! | Music & Radio | 26.76× | ||
| 09 | Billy Joel | Music & Radio | 26.38× | ||
| 10 | Peter Gabriel | Music & Radio | 25.87× | ||
| 11 | Cyndi Lauper | Music & Radio | 23.44× | ||
| 12 | Deborah Harry | Music & Radio | 21.69× | ||
| 13 | Roxette | Music & Radio | 20.08× | ||
| 14 | Bryan Adams | Music & Radio | 17.81× | ||
| 15 | Axl Rose | Music & Radio | 17.18× | ||
| 16 | Bonnie Tyler | Music & Radio | 16.56× | ||
| 17 | Agnetha Fältskog | Music & Radio | 15.63× | ||
| 18 | Tiffany | Music & Radio | 13.27× | ||
| 19 | Boney M. | Music & Radio | 12.59× | ||
| 20 | Visual kei | Music & Radio | 7.39× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.33× | |
| Tradition | CONSERVATISM | 1.27× | |
| Mindfulness | BALANCE | 1.21× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.91× | |
| Risk Appetite | THRILL | 0.96× | |
| Design Affinity | PREMIUM | 0.96× |
Billy Idol has an estimated audience of 707,360 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
44.4% of Billy Idol fans are female, 55.6% are male, with an average age of 43.6 years.
Billy Idol fans show strongest brand affinity for Bonnie Tyler (16.56×), Kim Wilde (34.85×), and Newstalk (151.6×) over the country average.
Billy Idol fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Billy Idol itself, the audience over-indexes on Kim Wilde (34.85×), Newstalk (151.6×), R.E.M. (36.73×), and Eurythmics (43.51×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Billy Idol. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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