Edge (magazine) Audience in Germany
Edge (magazine) has an estimated audience of 256,292 people in Germany. 45.9% are female, 54.1% are male, average age 30.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: headspace, Google Home, Progressive rock, FAirport, New York, Nebelung.
The average Edge (magazine) fan in Germany is 30.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include headspace, Google Home, Progressive rock, with strongest over-indexing on headspace (130.61× the country average). Demographically, the Edge (magazine) audience skews balanced with an average age of 30.1, and over-indexes on personality traits such as Career Orientation, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Website / Newspaper / Magazine
Demographics of Edge (magazine) fans
| Metric | Value |
|---|---|
| Female | 45.9% |
| Male | 54.1% |
| Average age | 30.1 |
| Estimated audience size | 256,292 |
Audience persona
The typical Edge (magazine) fan in Germany is balanced, around 30.1 years old, with strong Career Orientation tendencies and a notable affinity for headspace.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 61,301 | 1.09× |
| Bayern | 51,101 | 1.24× |
| Baden-Württemberg | 40,976 | 1.17× |
| Hessen | 26,416 | 1.35× |
| Niedersachsen | 24,068 | 0.97× |
| Rheinland-Pfalz | 12,665 | 0.99× |
| Berlin | 12,317 | 1.07× |
| Sachsen | 12,041 | 0.96× |
| Schleswig-Holstein | 8,437 | 0.92× |
| Brandenburg | 7,241 | 0.91× |
| Sachsen-Anhalt | 6,121 | 0.92× |
| Thüringen | 5,650 | 0.87× |
| Hamburg | 5,552 | 0.96× |
| Mecklenburg-Vorpommern | 3,874 | 0.79× |
| Saarland | 2,558 | 0.81× |
| Bremen | 2,145 | 0.98× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| headspace | 130.61× | Health |
| Google Home | 20× | Technology & Electronics |
| Progressive rock | 3.42× | Music & Radio |
| FAirport, New York | 127.86× | Travel & Leisure |
| Nebelung | 20× | Pets & Animals |
| Home construction | 1.52× | Home & Garden |
| Noirmoutier-en-l'Île | 30.81× | Travel & Leisure |
| Katie Piper | 17.12× | Movies & TV |
| Hoorn | 8.75× | Travel & Leisure |
| Mothercare | 2.19× | Kids & Family |
| Urban Outfitters | 1.7× | Shopping |
| Hope For Paws | 20× | Pets & Animals |
| Fantasy Earth: Zero | 6.41× | Games |
| Handmade Gifts | 1.92× | Kids & Family |
| Škoda Kodiaq | 1.79× | Cars & Mobility |
| Hammock camping | 5.76× | Travel & Leisure |
| Hocus Pocus | 6.21× | Movies & TV |
| Buddy – The Buddy Holly Story | 3.73× | Music & Radio |
| Sub Zero (Official) | 8.73× | Literature |
| Home Delivery | 2.07× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.95 |
| Individualism | JOY | 1.5 |
| Patriotism | CONSERVATISM | 1.42 |
| Sustainability | BALANCE | 1.32 |
| Social Media Usage | JOY | 1.17 |
| Family Orientation | CONSERVATISM | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| China | 19.7% |
| United States | 15.7% |
| Japan | 7.9% |
See Edge (magazine) audiences in other countries
More Games audiences in Germany
- TikTok (26,168,913)
- Instagram (25,858,505)
- YouTube (24,030,137)
- Bild (23,266,420)
- Spiegel Online (19,266,000)
Frequently asked questions
How many fans does Edge (magazine) have in Germany?
Edge (magazine) has an estimated audience of 256,292 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Edge (magazine) fans?
45.9% of Edge (magazine) fans are female, 54.1% are male, with an average age of 30.1 years.
Which brands do Edge (magazine) fans like most?
Edge (magazine) fans show strongest brand affinity for headspace (130.61×), Google Home (20×), and Progressive rock (3.42×) over the country average.
Where do Edge (magazine) fans live in Germany?
Edge (magazine) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 61,301), Bayern (reach 51,101), and Baden-Württemberg (reach 40,976). These three regions account for the largest share of the active audience.
What other brands do Edge (magazine) fans also like?
Beyond Edge (magazine) itself, the audience over-indexes on Google Home (20×), Progressive rock (3.42×), FAirport, New York (127.86×), and Nebelung (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Edge (magazine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.