Feyenoord Audience in Germany

Feyenoord logo

Feyenoord has an estimated audience of 309,478 people in Germany. 23.9% are female, 76.1% are male, average age 30.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: SV Werder Bremen, Borussia Dortmund, Germany, Transfermarkt, Algemeen Dagblad.

The average Feyenoord fan in Germany is 30.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include SV Werder Bremen, Borussia Dortmund, Germany, with strongest over-indexing on SV Werder Bremen (8.65× the country average). Demographically, the Feyenoord audience skews more male with an average age of 30.5, and over-indexes on personality traits such as Risk Appetite, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Soccer

Demographics of Feyenoord fans

Demographic split for Feyenoord audience in Germany
MetricValue
Female23.9%
Male76.1%
Average age30.5
Estimated audience size309,478

Audience persona

The typical Feyenoord fan in Germany is more male, around 30.5 years old, with strong Risk Appetite tendencies and a notable affinity for SV Werder Bremen.

Top regions in Germany

Top regions ranked by reach for Feyenoord in Germany
RegionReachAffinity
Nordrhein-Westfalen170,3021.95×
Bayern67,2531.05×
Baden-Württemberg57,0731.05×
Niedersachsen54,7331.41×
Hessen38,6071.27×
Rheinland-Pfalz29,7791.49×
Berlin22,1251.24×
Sachsen12,6540.64×
Schleswig-Holstein10,4910.73×
Hamburg9,4591.05×
Brandenburg7,6210.61×
Sachsen-Anhalt6,2250.6×
Thüringen5,4910.54×
Mecklenburg-Vorpommern4,5110.59×
Bremen3,8501.13×
Saarland3,3140.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Feyenoord audience
BrandAffinityCategory
SV Werder Bremen8.65×Sports
Borussia Dortmund4.42×Sports
Germany4.3×Travel & Leisure
Transfermarkt7.15×Sports
Algemeen Dagblad19.61×News
Fenerbahçe Men's Basketball10.1×Sports
Vincent Kompany14.12×Sports
VfL Bochum9.25×Sports
Europe3.64×Travel & Leisure
Hannover 967.97×Sports
Leeds7.87×Travel & Leisure
Crocs13.51×Fashion & Accessoires
VfB Stuttgart4.84×Sports
Sparta Rotterdam59.13×Sports
Hamburger SV5.79×Sports
MSV Duisburg9.58×Sports
Belgrade13.11×Travel & Leisure
Nuri Şahin36.84×Sports
Sport Bild5.74×Sports
FC Schalke 045.45×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Feyenoord audience
TraitClusterScore
Risk AppetiteTHRILL1.72
SpiritualityBALANCE1.54
Early Adopter MentalityPOWER1.44
Luxury OrientationPREMIUM1.24
Sports ActivityPOWER1.21
Price SensitivityPREMIUM1.2

Worldwide distribution

Worldwide audience distribution share by country for Feyenoord
CountryShare
Netherlands53.3%
Brazil2.9%
United States2.1%

See Feyenoord audiences in other countries

More Soccer audiences in Germany

Frequently asked questions

How many fans does Feyenoord have in Germany?

Feyenoord has an estimated audience of 309,478 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Feyenoord fans?

23.9% of Feyenoord fans are female, 76.1% are male, with an average age of 30.5 years.

Which brands do Feyenoord fans like most?

Feyenoord fans show strongest brand affinity for SV Werder Bremen (8.65×), Borussia Dortmund (4.42×), and Germany (4.3×) over the country average.

Where do Feyenoord fans live in Germany?

Feyenoord fans in Germany are most concentrated in Nordrhein-Westfalen (reach 170,302), Bayern (reach 67,253), and Baden-Württemberg (reach 57,073). These three regions account for the largest share of the active audience.

What other brands do Feyenoord fans also like?

Beyond Feyenoord itself, the audience over-indexes on Borussia Dortmund (4.42×), Germany (4.3×), Transfermarkt (7.15×), and Algemeen Dagblad (19.61×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Feyenoord. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.