Feyenoord Audience in Germany

Feyenoord has an estimated audience of 309,478 people in Germany. 23.9% are female, 76.1% are male, average age 30.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: SV Werder Bremen, Borussia Dortmund, Germany, Transfermarkt, Algemeen Dagblad.
The average Feyenoord fan in Germany is 30.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include SV Werder Bremen, Borussia Dortmund, Germany, with strongest over-indexing on SV Werder Bremen (8.65× the country average). Demographically, the Feyenoord audience skews more male with an average age of 30.5, and over-indexes on personality traits such as Risk Appetite, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of Feyenoord fans
| Metric | Value |
|---|---|
| Female | 23.9% |
| Male | 76.1% |
| Average age | 30.5 |
| Estimated audience size | 309,478 |
Audience persona
The typical Feyenoord fan in Germany is more male, around 30.5 years old, with strong Risk Appetite tendencies and a notable affinity for SV Werder Bremen.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 170,302 | 1.95× |
| Bayern | 67,253 | 1.05× |
| Baden-Württemberg | 57,073 | 1.05× |
| Niedersachsen | 54,733 | 1.41× |
| Hessen | 38,607 | 1.27× |
| Rheinland-Pfalz | 29,779 | 1.49× |
| Berlin | 22,125 | 1.24× |
| Sachsen | 12,654 | 0.64× |
| Schleswig-Holstein | 10,491 | 0.73× |
| Hamburg | 9,459 | 1.05× |
| Brandenburg | 7,621 | 0.61× |
| Sachsen-Anhalt | 6,225 | 0.6× |
| Thüringen | 5,491 | 0.54× |
| Mecklenburg-Vorpommern | 4,511 | 0.59× |
| Bremen | 3,850 | 1.13× |
| Saarland | 3,314 | 0.67× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| SV Werder Bremen | 8.65× | Sports |
| Borussia Dortmund | 4.42× | Sports |
| Germany | 4.3× | Travel & Leisure |
| Transfermarkt | 7.15× | Sports |
| Algemeen Dagblad | 19.61× | News |
| Fenerbahçe Men's Basketball | 10.1× | Sports |
| Vincent Kompany | 14.12× | Sports |
| VfL Bochum | 9.25× | Sports |
| Europe | 3.64× | Travel & Leisure |
| Hannover 96 | 7.97× | Sports |
| Leeds | 7.87× | Travel & Leisure |
| Crocs | 13.51× | Fashion & Accessoires |
| VfB Stuttgart | 4.84× | Sports |
| Sparta Rotterdam | 59.13× | Sports |
| Hamburger SV | 5.79× | Sports |
| MSV Duisburg | 9.58× | Sports |
| Belgrade | 13.11× | Travel & Leisure |
| Nuri Şahin | 36.84× | Sports |
| Sport Bild | 5.74× | Sports |
| FC Schalke 04 | 5.45× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.72 |
| Spirituality | BALANCE | 1.54 |
| Early Adopter Mentality | POWER | 1.44 |
| Luxury Orientation | PREMIUM | 1.24 |
| Sports Activity | POWER | 1.21 |
| Price Sensitivity | PREMIUM | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| Netherlands | 53.3% |
| Brazil | 2.9% |
| United States | 2.1% |
See Feyenoord audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Feyenoord have in Germany?
Feyenoord has an estimated audience of 309,478 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Feyenoord fans?
23.9% of Feyenoord fans are female, 76.1% are male, with an average age of 30.5 years.
Which brands do Feyenoord fans like most?
Feyenoord fans show strongest brand affinity for SV Werder Bremen (8.65×), Borussia Dortmund (4.42×), and Germany (4.3×) over the country average.
Where do Feyenoord fans live in Germany?
Feyenoord fans in Germany are most concentrated in Nordrhein-Westfalen (reach 170,302), Bayern (reach 67,253), and Baden-Württemberg (reach 57,073). These three regions account for the largest share of the active audience.
What other brands do Feyenoord fans also like?
Beyond Feyenoord itself, the audience over-indexes on Borussia Dortmund (4.42×), Germany (4.3×), Transfermarkt (7.15×), and Algemeen Dagblad (19.61×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Feyenoord. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.