Frank Gehry Audience in Germany

Frank Gehry has an estimated audience of 291,014 people in Germany. 56.0% are female, 44.0% are male, average age 42.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Frank Lloyd Wright, Archinect, Zaha Hadid, Ludwig Mies van der Rohe, Scavolini.
The average Frank Gehry fan in Germany is 42.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Frank Lloyd Wright, Archinect, Zaha Hadid, with strongest over-indexing on Frank Lloyd Wright (257.13× the country average). Demographically, the Frank Gehry audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Quality Awareness, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Arts & Culture · Type: Person · Subtype: Architect / designer
Demographics of Frank Gehry fans
| Metric | Value |
|---|---|
| Female | 56.0% |
| Male | 44.0% |
| Average age | 42.5 |
| Estimated audience size | 291,014 |
Audience persona
The typical Frank Gehry fan in Germany is more female, around 42.5 years old, with strong Quality Awareness tendencies and a notable affinity for Frank Lloyd Wright.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 80,020 | 1.26× |
| Bayern | 50,268 | 1.07× |
| Baden-Württemberg | 47,763 | 1.2× |
| Berlin | 27,770 | 2.13× |
| Hessen | 27,373 | 1.23× |
| Niedersachsen | 26,234 | 0.93× |
| Rheinland-Pfalz | 11,481 | 0.79× |
| Hamburg | 10,051 | 1.53× |
| Sachsen | 9,643 | 0.68× |
| Brandenburg | 8,059 | 0.89× |
| Schleswig-Holstein | 7,345 | 0.7× |
| Thüringen | 4,753 | 0.64× |
| Sachsen-Anhalt | 4,318 | 0.57× |
| Mecklenburg-Vorpommern | 3,876 | 0.7× |
| Bremen | 2,581 | 1.04× |
| Saarland | 2,265 | 0.63× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Frank Lloyd Wright | 257.13× | Home & Garden |
| Archinect | 345.39× | Home & Garden |
| Zaha Hadid | 75.78× | Arts & Culture |
| Ludwig Mies van der Rohe | 160.21× | Arts & Culture |
| Scavolini | 244.57× | Home & Garden |
| Richard Rodgers | 358.35× | Music & Radio |
| Deichmann | 7.87× | Shopping |
| Oscar Niemeyer | 87.54× | Arts & Culture |
| Le Corbusier | 38.46× | Arts & Culture |
| MK | 20× | Music & Radio |
| Architect | 13.8× | Home & Garden |
| Tadao Ando | 72.92× | Home & Garden |
| Bilingual education | 18.49× | Business & Career |
| Herzog & de Meuron | 59.02× | Arts & Culture |
| Danish modern | 20× | Home & Garden |
| Pin-Up (magazine) | 60.7× | Home & Garden |
| Dalhousie University | 139.42× | Business & Career |
| Música popular brasileira | 20× | Music & Radio |
| Architectural Record | 185.43× | Home & Garden |
| Good Smile Company | 69.54× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 6.03 |
| Design Affinity | PREMIUM | 5.27 |
| Sustainability | BALANCE | 3.29 |
| Urban Lifestyle | OPEN | 2.16 |
| DIY Mentality | THRILL | 1.86 |
| Individualism | JOY | 1.81 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.9% |
| Germany | 8.6% |
| France | 8.4% |
See Frank Gehry audiences in other countries
More Architect / designer audiences in Germany
- Herman Miller (manufacturer) (349,072)
- Zaha Hadid (318,340)
- Le Corbusier (284,365)
- Frank Lloyd Wright (231,674)
- Antoni Gaudí (127,651)
Frequently asked questions
How many fans does Frank Gehry have in Germany?
Frank Gehry has an estimated audience of 291,014 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Frank Gehry fans?
56.0% of Frank Gehry fans are female, 44.0% are male, with an average age of 42.5 years.
Which brands do Frank Gehry fans like most?
Frank Gehry fans show strongest brand affinity for Frank Lloyd Wright (257.13×), Archinect (345.39×), and Zaha Hadid (75.78×) over the country average.
Where do Frank Gehry fans live in Germany?
Frank Gehry fans in Germany are most concentrated in Nordrhein-Westfalen (reach 80,020), Bayern (reach 50,268), and Baden-Württemberg (reach 47,763). These three regions account for the largest share of the active audience.
What other brands do Frank Gehry fans also like?
Beyond Frank Gehry itself, the audience over-indexes on Archinect (345.39×), Zaha Hadid (75.78×), Ludwig Mies van der Rohe (160.21×), and Scavolini (244.57×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Frank Gehry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.