Rascasse Audience Intelligence

Frauentausch Audience in Germany

A data profile of the people who buy, follow and care about Frauentausch in Germany — modelled from more than twelve digital signal sources. Frauentausch has an estimated audience of 421,195 people in Germany.

#7among Reality in Germany#755among Movie / TV Show / Series in Germany#2177in Movies & TV

The average Frauentausch fan in Germany is 40.0 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include L.A.B., SPRINTS, Julia Roberts, with strongest over-indexing on L.A.B. (109.14× the country average).

Demographically, the Frauentausch audience skews balanced with an average age of 40.0, and over-indexes on personality traits such as Early Adopter Mentality, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Frauentausch fan in Germany is balanced, around 40.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for L.A.B..

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Reality

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Frauentausch profile in Germany.

Audience size
421K
in Germany
Gender
52.4%♀
47.6% male
Age
40.0
average years
Country rank
#13435
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Frauentausch viewers

52.4% are female, 47.6% are male, average age 40.0.

Fig. 02

Gender split

52.4%
Female
47.6%
Male
Demographic split for Frauentausch audience in Germany
MetricValue
Female52.4%
Male47.6%
Average age40.0
Estimated audience size421,195
Fig. 03

Age distribution

Ø 40.0
average years
Age distribution of the Frauentausch audience in Germany
Age bracketShare%
16-1921%
20-2915%
30-3921%
40-4920%
50+24%
Fig. 04

Worldwide distribution

87.4%

of the worldwide Frauentausch audience comes from Germany.

Worldwide audience distribution share by country for Frauentausch
CountryShare
Germany87.4%
Austria4.6%
Switzerland3.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Frauentausch audience in Germany is strongest.

Fig. 05

Top regions by affinity

Frauentausch fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~20K1.16×
02Niedersachsen~50K1.15×
03Thüringen~10K1.10×
04Sachsen-Anhalt~10K1.07×
05Nordrhein-Westfalen~90K1.03×
06Mecklenburg-Vorpommern~8K1.02×
07Hessen~30K1.01×
08Rheinland-Pfalz~20K0.99×
09Saarland~5K0.97×
10Hamburg~9K0.96×
11Berlin~20K0.95×
12Brandenburg~10K0.95×
13Bremen~3K0.95×
14Schleswig-Holstein~10K0.94×
15Baden-Württemberg~50K0.92×
16Bayern~60K0.89×
Fig. 06

Affinity by region

Affinity by region — Frauentausch, Germany
0.89×1.00×1.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Frauentausch audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Frauentausch audience
#·InterestCategoryAffinity×
01L.A.B.Music & Radio109.14×
02Melanie CMusic & Radio29.09×
03SPRINTSMusic & Radio27.28×
04HighSchoolMusic & Radio27.28×
05The BoxMusic & Radio27.28×
06Molchat DomaMusic & Radio27.28×
07Julia RobertsMovies & TV19.78×
08Lina Larissa StrahlMovies & TV18.33×
09Julien BamInternet & Social Media18.33×
10Anne HathawayMovies & TV13.18×
11Mark the EvangelistPolitics & Society11.06×
12Jennifer LawrenceMovies & TV7.69×
13Alles was zähltMovies & TV4.50×
14Gute Zeiten, schlechte ZeitenMovies & TV3.62×
15Michael JacksonMusic & Radio3.46×
16PrimarkShopping2.89×
17DeichmannShopping2.64×
18TikTokInternet & Social Media2.44×
19Harry PotterMovies & TV1.92×
20dB’sMusic & Radio1.84×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Frauentausch audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Frauentausch audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER2.43×
TraditionCONSERVATISM1.92×
MindfulnessBALANCE1.84×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Frauentausch audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.73×
IndulgenceJOY0.84×
DIY MentalityTHRILL0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Frauentausch have in Germany?

Frauentausch has an estimated audience of 421,195 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Frauentausch viewers?

52.4% of Frauentausch fans are female, 47.6% are male, with an average age of 40.0 years.

03

Which brands do Frauentausch fans like most?

Frauentausch fans show strongest brand affinity for L.A.B. (109.14×), SPRINTS (27.28×), and Julia Roberts (19.78×) over the country average.

04

Where do Frauentausch fans live in Germany?

Frauentausch fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Frauentausch fans also like?

Beyond Frauentausch itself, the audience over-indexes on SPRINTS (27.28×), Julia Roberts (19.78×), Melanie C (29.09×), and Anne Hathaway (13.18×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Frauentausch audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Frauentausch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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