Headhunters (film) Audience in Germany

Headhunters (film) logo

Headhunters (film) has an estimated audience of 272,119 people in Germany. 56.6% are female, 43.4% are male, average age 48.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Ketchum, Idaho, Competitive dance, Scorpio (comics), Jeld-Wen, Newcastle Jets FC.

The average Headhunters (film) fan in Germany is 48.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Ketchum, Idaho, Competitive dance, Scorpio (comics), with strongest over-indexing on Ketchum, Idaho (79.3× the country average). Demographically, the Headhunters (film) audience skews more female with an average age of 48.3, and over-indexes on personality traits such as Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 19 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Headhunters (film) fans

Demographic split for Headhunters (film) audience in Germany
MetricValue
Female56.6%
Male43.4%
Average age48.3
Estimated audience size272,119

Audience persona

The typical Headhunters (film) fan in Germany is more female, around 48.3 years old, with strong Indulgence tendencies and a notable affinity for Ketchum, Idaho.

Top regions in Germany

Top regions ranked by reach for Headhunters (film) in Germany
RegionReachAffinity
Nordrhein-Westfalen94,1451.11×
Bayern67,7691.09×
Baden-Württemberg54,0251.02×
Hessen40,0861.36×
Niedersachsen36,5620.97×
Rheinland-Pfalz18,2680.94×
Berlin17,9951.04×
Sachsen17,8250.94×
Schleswig-Holstein13,7480.99×
Brandenburg11,4180.95×
Hamburg9,7901.12×
Sachsen-Anhalt9,3270.93×
Thüringen9,0600.92×
Mecklenburg-Vorpommern5,6750.77×
Saarland4,0010.84×
Bremen3,4481.04×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Headhunters (film) audience
BrandAffinityCategory
Ketchum, Idaho79.3×Travel & Leisure
Competitive dance1.75×Sports
Scorpio (comics)3.1×Literature
Jeld-Wen1.91×Home & Garden
Newcastle Jets FC1.99×Sports
Moe Howard1.66×Movies & TV
Indian musical instruments1.87×Music & Radio
Inner Sanctum (band)1.71×Music & Radio
Palestinian Information Center1.59×News
James Connolly1.77×Politics & Society
Trail Jeeps2.83×Shopping
Ingrid Romero3.41×Internet & Social Media
Ishik University2.32×Business & Career
Jalpaiguri district2.69×Travel & Leisure
Holiday Inn Garden Court1.74×Travel & Leisure
Bandar Pusat Jengka1.74×Travel & Leisure
Mohammad Hafeez2.07×Sports
Jesus College, Cambridge1.54×Travel & Leisure
Jennings, Kansas2.77×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Headhunters (film) audience
TraitClusterScore
IndulgenceJOY0.93

Worldwide distribution

Worldwide audience distribution share by country for Headhunters (film)
CountryShare
Germany24.2%
Brazil18.6%
United States17.4%

See Headhunters (film) audiences in other countries

More Movies & TV audiences in Germany

Frequently asked questions

How many fans does Headhunters (film) have in Germany?

Headhunters (film) has an estimated audience of 272,119 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Headhunters (film) fans?

56.6% of Headhunters (film) fans are female, 43.4% are male, with an average age of 48.3 years.

Which brands do Headhunters (film) fans like most?

Headhunters (film) fans show strongest brand affinity for Ketchum, Idaho (79.3×), Competitive dance (1.75×), and Scorpio (comics) (3.1×) over the country average.

Where do Headhunters (film) fans live in Germany?

Headhunters (film) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 94,145), Bayern (reach 67,769), and Baden-Württemberg (reach 54,025). These three regions account for the largest share of the active audience.

What other brands do Headhunters (film) fans also like?

Beyond Headhunters (film) itself, the audience over-indexes on Competitive dance (1.75×), Scorpio (comics) (3.1×), Jeld-Wen (1.91×), and Newcastle Jets FC (1.99×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Headhunters (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.