Competitive dance Audience in Germany
Competitive dance has an estimated audience of 283,585 people in Germany. 62.9% are female, 37.1% are male, average age 35.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: JACK & JONES, Michael Patrick Kelly, Gute Zeiten, schlechte Zeiten, Nazan Eckes, ZDF-Fernsehgarten.
The average Competitive dance fan in Germany is 35.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include JACK & JONES, Michael Patrick Kelly, Gute Zeiten, schlechte Zeiten, with strongest over-indexing on JACK & JONES (45.68× the country average). Demographically, the Competitive dance audience skews more female with an average age of 35.1, and over-indexes on personality traits such as Sustainability, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Competitive dance fans
| Metric | Value |
|---|---|
| Female | 62.9% |
| Male | 37.1% |
| Average age | 35.1 |
| Estimated audience size | 283,585 |
Audience persona
The typical Competitive dance fan in Germany is more female, around 35.1 years old, with strong Sustainability tendencies and a notable affinity for JACK & JONES.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 26,205 | 0.42× |
| Bayern | 20,021 | 0.44× |
| Baden-Württemberg | 15,428 | 0.4× |
| Hessen | 12,344 | 0.57× |
| Niedersachsen | 11,603 | 0.42× |
| Thüringen | 9,379 | 1.3× |
| Sachsen-Anhalt | 8,850 | 1.2× |
| Brandenburg | 8,706 | 0.99× |
| Rheinland-Pfalz | 8,578 | 0.6× |
| Berlin | 8,515 | 0.67× |
| Mecklenburg-Vorpommern | 7,886 | 1.46× |
| Sachsen | 7,820 | 0.56× |
| Bremen | 7,693 | 3.17× |
| Saarland | 7,680 | 2.21× |
| Schleswig-Holstein | 7,347 | 0.72× |
| Hamburg | 5,525 | 0.86× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| JACK & JONES | 45.68× | Fashion & Accessoires |
| Michael Patrick Kelly | 12.77× | Music & Radio |
| Gute Zeiten, schlechte Zeiten | 5.34× | Movies & TV |
| Nazan Eckes | 21.49× | Movies & TV |
| ZDF-Fernsehgarten | 10.27× | Movies & TV |
| Crunch Fitness | 17.45× | Sports |
| Andy Borg | 7× | Music & Radio |
| Livemusic | 4.36× | Music & Radio |
| Let's Dance (German TV series) | 4.19× | Movies & TV |
| Helene Fischer | 3.54× | Music & Radio |
| Florian Silbereisen | 4.4× | Music & Radio |
| Jamie Lee Curtis | 8.4× | Movies & TV |
| Deichmann | 3.09× | Shopping |
| Maine Coon | 5.03× | Pets & Animals |
| Dance Moms | 27.28× | Movies & TV |
| Jeanette Biedermann | 5.87× | Music & Radio |
| OnePlus | 13.29× | Technology & Electronics |
| Red Bull Air Race World Championship | 57.71× | Sports |
| Beatrice Egli | 4.15× | Music & Radio |
| Google Drive | 3.85× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.64 |
| Sports Activity | POWER | 1.54 |
| Early Adopter Mentality | POWER | 1.49 |
| Travelling | THRILL | 1.34 |
| Community Orientation | OPEN | 1.3 |
| Pet Ownership | JOY | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 36.4% |
| Italy | 6.9% |
| United Kingdom | 5.4% |
See Competitive dance audiences in other countries
More Sport audiences in Germany
- Soccer (21,821,139)
- American football (15,078,573)
- Basketball (12,761,477)
- Golf (11,418,178)
- Swimming (9,658,593)
Frequently asked questions
How many fans does Competitive dance have in Germany?
Competitive dance has an estimated audience of 283,585 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Competitive dance fans?
62.9% of Competitive dance fans are female, 37.1% are male, with an average age of 35.1 years.
Which brands do Competitive dance fans like most?
Competitive dance fans show strongest brand affinity for JACK & JONES (45.68×), Michael Patrick Kelly (12.77×), and Gute Zeiten, schlechte Zeiten (5.34×) over the country average.
Where do Competitive dance fans live in Germany?
Competitive dance fans in Germany are most concentrated in Nordrhein-Westfalen (reach 26,205), Bayern (reach 20,021), and Baden-Württemberg (reach 15,428). These three regions account for the largest share of the active audience.
What other brands do Competitive dance fans also like?
Beyond Competitive dance itself, the audience over-indexes on Michael Patrick Kelly (12.77×), Gute Zeiten, schlechte Zeiten (5.34×), Nazan Eckes (21.49×), and ZDF-Fernsehgarten (10.27×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Competitive dance. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.