Rascasse Audience Intelligence

Howard Carpendale Audience in Germany

A data profile of the people who buy, follow and care about Howard Carpendale in Germany — modelled from more than twelve digital signal sources. Howard Carpendale has an estimated audience of 3,008,692 people in Germany.

#10among Schlager in Germany#103among Person in Germany#146in Music & Radio

The average Howard Carpendale fan in Germany is 39.3 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Annemarie Carpendale, Michael Holm, Roland Kaiser, with strongest over-indexing on Annemarie Carpendale (35.57× the country average).

Demographically, the Howard Carpendale audience skews more female with an average age of 39.3, and over-indexes on personality traits such as Tradition, Healthy Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Howard Carpendale fan in Germany is more female, around 39.3 years old, with strong Tradition tendencies and a notable affinity for Annemarie Carpendale.

Category: Music & Radio · Type: Person · Subtype: Schlager

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Howard Carpendale profile in Germany.

Audience size
3M
in Germany
Gender
64.3%♀
35.7% male
Age
39.3
average years
Country rank
#2109
Person in Germany
Fig. 01

Search interest · 12-month trend

+41%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Howard Carpendale fans

64.3% are female, 35.7% are male, average age 39.3.

Fig. 02

Gender split

64.3%
Female
35.7%
Male
Demographic split for Howard Carpendale audience in Germany
MetricValue
Female64.3%
Male35.7%
Average age39.3
Estimated audience size3,008,692
Fig. 03

Age distribution

Ø 39.3
average years
Age distribution of the Howard Carpendale audience in Germany
Age bracketShare%
16-1930%
20-2913%
30-3910%
40-4920%
50+28%
Fig. 04

Worldwide distribution

84.7%

of the worldwide Howard Carpendale audience comes from Germany.

Worldwide audience distribution share by country for Howard Carpendale
CountryShare
Germany84.7%
Austria8.2%
Switzerland3.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Howard Carpendale audience in Germany is strongest.

Fig. 05

Top regions by affinity

Howard Carpendale fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~100K1.41×
02Mecklenburg-Vorpommern~70K1.38×
03Brandenburg~100K1.35×
04Thüringen~100K1.34×
05Sachsen~200K1.29×
06Niedersachsen~300K1.06×
07Schleswig-Holstein~100K1.02×
08Nordrhein-Westfalen~600K0.99×
09Saarland~30K0.97×
10Rheinland-Pfalz~100K0.96×
11Bayern~400K0.80×
12Baden-Württemberg~300K0.78×
13Hessen~200K0.74×
14Berlin~80K0.66×
15Bremen~20K0.64×
16Hamburg~40K0.63×
Fig. 06

Affinity by region

Affinity by region — Howard Carpendale, Germany
0.63×1.00×1.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Howard Carpendale audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Howard Carpendale audience
#·InterestCategoryAffinity×
01Annemarie CarpendaleMovies & TV35.57×
02Stephan RemmlerMusic & Radio23.62×
03Michael HolmMusic & Radio20.67×
04Wayne CarpendaleMovies & TV19.93×
05Marianne RosenbergMusic & Radio15.20×
06Bernhard BrinkMusic & Radio14.84×
07Ireen SheerMusic & Radio13.55×
08Andy BorgMusic & Radio12.52×
09Semino RossiMusic & Radio11.64×
10Mary RoosMusic & Radio11.06×
11Evelyn BurdeckiMovies & TV10.61×
12Vicky LeandrosMusic & Radio10.34×
13Katja EbsteinMusic & Radio9.36×
14Stefan MrossMusic & Radio8.77×
15Roland KaiserMusic & Radio8.67×
16MichelleMusic & Radio8.29×
17Verona PoothMovies & TV8.21×
18In aller FreundschaftMovies & TV5.76×
19Thomas GottschalkMovies & TV4.76×
20Helene FischerMusic & Radio3.76×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Howard Carpendale audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Howard Carpendale audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.29×
Healthy LifestyleBALANCE1.23×
TravellingTHRILL1.21×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Howard Carpendale audience · Rather not
TraitClusterDeviationScore
Urban LifestyleOPEN0.88×
SustainabilityBALANCE1.00×
Quality AwarenessPREMIUM1.00×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Howard Carpendale have in Germany?

Howard Carpendale has an estimated audience of 3,008,692 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Howard Carpendale fans?

64.3% of Howard Carpendale fans are female, 35.7% are male, with an average age of 39.3 years.

03

Which brands do Howard Carpendale fans like most?

Howard Carpendale fans show strongest brand affinity for Annemarie Carpendale (35.57×), Michael Holm (20.67×), and Roland Kaiser (8.67×) over the country average.

04

Where do Howard Carpendale fans live in Germany?

Howard Carpendale fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~600K), Bayern (reach ~400K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Howard Carpendale fans also like?

Beyond Howard Carpendale itself, the audience over-indexes on Michael Holm (20.67×), Roland Kaiser (8.67×), Andy Borg (12.52×), and Wayne Carpendale (19.93×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Schlager audiences in Germany

See Howard Carpendale audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Howard Carpendale. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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