Incandescent light bulb Audience in Germany
Incandescent light bulb has an estimated audience of 887,427 people in Germany. 44.3% are female, 55.7% are male, average age 44.3. Top regions: Nordrhein-Westfalen, Niedersachsen, Bayern.
The average Incandescent light bulb fan in Germany is 44.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern. Demographically, the Incandescent light bulb audience skews more male with an average age of 44.3, and over-indexes on personality traits such as Design Affinity, Sustainability.
Category: Home & Garden · Type: Topic
Demographics of Incandescent light bulb fans
| Metric | Value |
|---|---|
| Female | 44.3% |
| Male | 55.7% |
| Average age | 44.3 |
| Estimated audience size | 887,427 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 163,139 | 0.84× |
| Niedersachsen | 119,363 | 1.38× |
| Bayern | 102,725 | 0.72× |
| Baden-Württemberg | 96,078 | 0.79× |
| Sachsen | 56,316 | 1.29× |
| Hessen | 49,313 | 0.73× |
| Berlin | 42,742 | 1.08× |
| Rheinland-Pfalz | 37,082 | 0.83× |
| Brandenburg | 33,839 | 1.23× |
| Schleswig-Holstein | 31,819 | 1× |
| Sachsen-Anhalt | 29,832 | 1.3× |
| Hamburg | 21,290 | 1.06× |
| Thüringen | 21,225 | 0.94× |
| Mecklenburg-Vorpommern | 18,577 | 1.1× |
| Bremen | 8,034 | 1.06× |
| Saarland | 7,044 | 0.65× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 2.1 |
| Sustainability | BALANCE | 1.82 |
| DIY Mentality | THRILL | 1.81 |
| Quality Awareness | PREMIUM | 1.59 |
| Luxury Orientation | PREMIUM | 1.46 |
| Creativity | OPEN | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.2% |
| United Kingdom | 6.5% |
| Brazil | 4.5% |
See Incandescent light bulb audiences in other countries
- Incandescent light bulb — United States
- Incandescent light bulb — United Kingdom
- Incandescent light bulb — France
- Incandescent light bulb — Italy
- Incandescent light bulb — Spain
- Incandescent light bulb — Brazil
- Incandescent light bulb — Japan
- Incandescent light bulb — South Korea
- Incandescent light bulb — India
More Home & Garden audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Incandescent light bulb. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.