Rascasse Audience Intelligence

Jimi Hendrix Audience in Germany

A data profile of the people who buy, follow and care about Jimi Hendrix in Germany — modelled from more than twelve digital signal sources. Jimi Hendrix has an estimated audience of 729,667 people in Germany.

The average Jimi Hendrix fan in Germany is 47.5 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Bonnie Tyler, Phil Collins, Scorpions (band), with strongest over-indexing on Bonnie Tyler (10.12× the country average).

Demographically, the Jimi Hendrix audience skews more male with an average age of 47.5, and over-indexes on personality traits such as Extroversion, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Jimi Hendrix fan in Germany is more male, around 47.5 years old, with strong Extroversion tendencies and a notable affinity for Bonnie Tyler.

Category: Music & Radio · Type: Person · Subtype: Rock

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jimi Hendrix profile in Germany.

Audience size
730K
in Germany
Gender
28.2%
71.8% male
Age
47.5
average years
Country rank
#8552
Person in Germany
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jimi Hendrix fans

28.2% are female, 71.8% are male, average age 47.5.

Fig. 02

Gender split

28.2%
Female
71.8%
Male
Demographic split for Jimi Hendrix audience in Germany
MetricValue
Female28.2%
Male71.8%
Average age47.5
Estimated audience size729,667
Fig. 03

Age distribution

Ø 47.5
average years
Age distribution of the Jimi Hendrix audience in Germany
Age bracketShare%
16-1910%
20-298%
30-3913%
40-4925%
50+44%
Fig. 04

Worldwide distribution

7.2%

of the worldwide Jimi Hendrix audience comes from Germany.

Worldwide audience distribution share by country for Jimi Hendrix
CountryShare
United States31.0%
United Kingdom8.3%
Germany7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jimi Hendrix audience in Germany is strongest.

Fig. 05

Top regions by affinity

Jimi Hendrix fans by region: top regions in Germany
#RegionReachAffinity×
01Schleswig-Holstein~40K1.34×
02Hamburg~20K1.20×
03Berlin~30K1.06×
04Nordrhein-Westfalen~200K1.02×
05Niedersachsen~70K1.02×
06Bayern~100K1.01×
07Thüringen~20K1.00×
08Hessen~50K0.98×
09Sachsen~40K0.98×
10Baden-Württemberg~100K0.96×
11Bremen~6K0.96×
12Saarland~8K0.94×
13Rheinland-Pfalz~30K0.93×
14Mecklenburg-Vorpommern~10K0.89×
15Brandenburg~20K0.88×
16Sachsen-Anhalt~20K0.85×
Fig. 06

Affinity by region

Affinity by region — Jimi Hendrix, Germany
0.85×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jimi Hendrix audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jimi Hendrix audience
#·InterestCategoryAffinity×
01Neil DiamondMusic & Radio15.96×
02Chris CornellMusic & Radio14.70×
03Creedence Clearwater RevivalMusic & Radio12.97×
04David GilmourMusic & Radio12.50×
05ZZ TopMusic & Radio12.48×
06The WhoMusic & Radio11.96×
07Mick JaggerMusic & Radio11.30×
08The DoorsMusic & Radio10.57×
09Bonnie TylerMusic & Radio10.12×
10Bryan AdamsMusic & Radio9.42×
11Phil CollinsMusic & Radio9.29×
12Scorpions (band)Music & Radio8.83×
13The CureMusic & Radio8.80×
14Rod StewartMusic & Radio8.17×
15Bob DylanMusic & Radio7.98×
16Jack WhiteMovies & TV6.62×
17David BowieMusic & Radio5.50×
18RhineTravel & Leisure2.90×
19Digital distributionBusiness & Career2.59×
20BildNews1.87×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jimi Hendrix audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Jimi Hendrix audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.40×
SpiritualityBALANCE1.37×
IndividualismJOY1.32×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Jimi Hendrix audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.74×
CreativityOPEN0.77×
DIY MentalityTHRILL0.80×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Jimi Hendrix have in Germany?

Jimi Hendrix has an estimated audience of 729,667 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Jimi Hendrix fans?

28.2% of Jimi Hendrix fans are female, 71.8% are male, with an average age of 47.5 years.

03

Which brands do Jimi Hendrix fans like most?

Jimi Hendrix fans show strongest brand affinity for Bonnie Tyler (10.12×), Phil Collins (9.29×), and Scorpions (band) (8.83×) over the country average.

04

Where do Jimi Hendrix fans live in Germany?

Jimi Hendrix fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Jimi Hendrix fans also like?

Beyond Jimi Hendrix itself, the audience over-indexes on Phil Collins (9.29×), Scorpions (band) (8.83×), David Gilmour (12.5×), and Mick Jagger (11.3×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Jimi Hendrix. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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