A data profile of the people who buy, follow and care about Jimi Hendrix in Germany — modelled from more than twelve digital signal sources. Jimi Hendrix has an estimated audience of 729,667 people in Germany.
The average Jimi Hendrix fan in Germany is 47.5 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Bonnie Tyler, Phil Collins, Scorpions (band), with strongest over-indexing on Bonnie Tyler (10.12× the country average).
Demographically, the Jimi Hendrix audience skews more male with an average age of 47.5, and over-indexes on personality traits such as Extroversion, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Jimi Hendrix fan in Germany is more male, around 47.5 years old, with strong Extroversion tendencies and a notable affinity for Bonnie Tyler.
The key figures that characterise the Jimi Hendrix profile in Germany.
28.2% are female, 71.8% are male, average age 47.5.
| Metric | Value |
|---|---|
| Female | 28.2% |
| Male | 71.8% |
| Average age | 47.5 |
| Estimated audience size | 729,667 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 8% | |
| 30-39 | 13% | |
| 40-49 | 25% | |
| 50+ | 44% |
of the worldwide Jimi Hendrix audience comes from Germany.
| Country | Share |
|---|---|
| United States | 31.0% |
| United Kingdom | 8.3% |
| Germany | 7.2% |
Where the Jimi Hendrix audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Schleswig-Holstein | ~40K | 1.34× | |
| 02 | Hamburg | ~20K | 1.20× | |
| 03 | Berlin | ~30K | 1.06× | |
| 04 | Nordrhein-Westfalen | ~200K | 1.02× | |
| 05 | Niedersachsen | ~70K | 1.02× | |
| 06 | Bayern | ~100K | 1.01× | |
| 07 | Thüringen | ~20K | 1.00× | |
| 08 | Hessen | ~50K | 0.98× | |
| 09 | Sachsen | ~40K | 0.98× | |
| 10 | Baden-Württemberg | ~100K | 0.96× | |
| 11 | Bremen | ~6K | 0.96× | |
| 12 | Saarland | ~8K | 0.94× | |
| 13 | Rheinland-Pfalz | ~30K | 0.93× | |
| 14 | Mecklenburg-Vorpommern | ~10K | 0.89× | |
| 15 | Brandenburg | ~20K | 0.88× | |
| 16 | Sachsen-Anhalt | ~20K | 0.85× |
The strongest cross-interests of the Jimi Hendrix audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Neil Diamond | Music & Radio | 15.96× | ||
| 02 | Chris Cornell | Music & Radio | 14.70× | ||
| 03 | Creedence Clearwater Revival | Music & Radio | 12.97× | ||
| 04 | David Gilmour | Music & Radio | 12.50× | ||
| 05 | ZZ Top | Music & Radio | 12.48× | ||
| 06 | The Who | Music & Radio | 11.96× | ||
| 07 | Mick Jagger | Music & Radio | 11.30× | ||
| 08 | The Doors | Music & Radio | 10.57× | ||
| 09 | Bonnie Tyler | Music & Radio | 10.12× | ||
| 10 | Bryan Adams | Music & Radio | 9.42× | ||
| 11 | Phil Collins | Music & Radio | 9.29× | ||
| 12 | Scorpions (band) | Music & Radio | 8.83× | ||
| 13 | The Cure | Music & Radio | 8.80× | ||
| 14 | Rod Stewart | Music & Radio | 8.17× | ||
| 15 | Bob Dylan | Music & Radio | 7.98× | ||
| 16 | Jack White | Movies & TV | 6.62× | ||
| 17 | David Bowie | Music & Radio | 5.50× | ||
| 18 | Rhine | Travel & Leisure | 2.90× | ||
| 19 | Digital distribution | Business & Career | 2.59× | ||
| 20 | Bild | News | 1.87× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.40× | |
| Spirituality | BALANCE | 1.37× | |
| Individualism | JOY | 1.32× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.74× | |
| Creativity | OPEN | 0.77× | |
| DIY Mentality | THRILL | 0.80× |
Jimi Hendrix has an estimated audience of 729,667 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
28.2% of Jimi Hendrix fans are female, 71.8% are male, with an average age of 47.5 years.
Jimi Hendrix fans show strongest brand affinity for Bonnie Tyler (10.12×), Phil Collins (9.29×), and Scorpions (band) (8.83×) over the country average.
Jimi Hendrix fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Jimi Hendrix itself, the audience over-indexes on Phil Collins (9.29×), Scorpions (band) (8.83×), David Gilmour (12.5×), and Mick Jagger (11.3×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Jimi Hendrix. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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