Luke Wilson Audience in Germany
Luke Wilson has an estimated audience of 245,001 people in Germany. 74.4% are female, 25.6% are male, average age 37.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Pleural effusion, Progressive rock, IPKO, Zagreb, Huánuco.
The average Luke Wilson fan in Germany is 37.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Pleural effusion, Progressive rock, IPKO, with strongest over-indexing on Pleural effusion (8.62× the country average). Demographically, the Luke Wilson audience skews more female with an average age of 37.7, and over-indexes on personality traits such as Early Adopter Mentality, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Luke Wilson fans
| Metric | Value |
|---|---|
| Female | 74.4% |
| Male | 25.6% |
| Average age | 37.7 |
| Estimated audience size | 245,001 |
Audience persona
The typical Luke Wilson fan in Germany is more female, around 37.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Pleural effusion.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 57,964 | 1.08× |
| Bayern | 40,014 | 1.02× |
| Baden-Württemberg | 30,435 | 0.91× |
| Niedersachsen | 24,002 | 1.01× |
| Hessen | 18,812 | 1.01× |
| Rheinland-Pfalz | 12,961 | 1.06× |
| Berlin | 11,888 | 1.09× |
| Sachsen | 11,184 | 0.93× |
| Schleswig-Holstein | 9,253 | 1.05× |
| Brandenburg | 7,864 | 1.03× |
| Sachsen-Anhalt | 6,476 | 1.02× |
| Thüringen | 5,613 | 0.9× |
| Hamburg | 5,487 | 0.99× |
| Mecklenburg-Vorpommern | 4,624 | 0.99× |
| Saarland | 2,957 | 0.98× |
| Bremen | 1,961 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pleural effusion | 8.62× | Health |
| Progressive rock | 2.77× | Music & Radio |
| IPKO | 9.29× | Business & Career |
| Zagreb | 6.3× | Travel & Leisure |
| Huánuco | 20× | Travel & Leisure |
| La rosa de Guadalupe | 19.1× | Movies & TV |
| Minestrone | 3.01× | Food & Beverages |
| Stradivarius | 1.67× | Shopping |
| Hawesko | 3.72× | Food & Beverages |
| Business English | 2.59× | Business & Career |
| Google Home | 5.21× | Technology & Electronics |
| Hauptschule | 6.51× | Kids & Family |
| This Is England | 11.56× | Movies & TV |
| Johnny Mnemonic (film) | 15.04× | Movies & TV |
| 3D printing | 1.7× | Technology & Electronics |
| Gloria | 3.53× | Music & Radio |
| MK | 2.03× | Music & Radio |
| The Nice Guys | 3.59× | Movies & TV |
| Home Delivery | 1.78× | Food & Beverages |
| Huesca | 20× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.41 |
| Pet Ownership | JOY | 1.35 |
| Convenience Orientation | PREMIUM | 1.35 |
| Sustainability | BALANCE | 1.28 |
| Individualism | JOY | 1.26 |
| Quality Awareness | PREMIUM | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 46.8% |
| United Kingdom | 5.4% |
| Canada | 5.1% |
See Luke Wilson audiences in other countries
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Frequently asked questions
How many fans does Luke Wilson have in Germany?
Luke Wilson has an estimated audience of 245,001 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Luke Wilson fans?
74.4% of Luke Wilson fans are female, 25.6% are male, with an average age of 37.7 years.
Which brands do Luke Wilson fans like most?
Luke Wilson fans show strongest brand affinity for Pleural effusion (8.62×), Progressive rock (2.77×), and IPKO (9.29×) over the country average.
Where do Luke Wilson fans live in Germany?
Luke Wilson fans in Germany are most concentrated in Nordrhein-Westfalen (reach 57,964), Bayern (reach 40,014), and Baden-Württemberg (reach 30,435). These three regions account for the largest share of the active audience.
What other brands do Luke Wilson fans also like?
Beyond Luke Wilson itself, the audience over-indexes on Progressive rock (2.77×), IPKO (9.29×), Zagreb (6.3×), and Huánuco (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Luke Wilson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.