Luke Wilson Audience in Germany

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Luke Wilson has an estimated audience of 245,001 people in Germany. 74.4% are female, 25.6% are male, average age 37.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Pleural effusion, Progressive rock, IPKO, Zagreb, Huánuco.

The average Luke Wilson fan in Germany is 37.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Pleural effusion, Progressive rock, IPKO, with strongest over-indexing on Pleural effusion (8.62× the country average). Demographically, the Luke Wilson audience skews more female with an average age of 37.7, and over-indexes on personality traits such as Early Adopter Mentality, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Luke Wilson fans

Demographic split for Luke Wilson audience in Germany
MetricValue
Female74.4%
Male25.6%
Average age37.7
Estimated audience size245,001

Audience persona

The typical Luke Wilson fan in Germany is more female, around 37.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Pleural effusion.

Top regions in Germany

Top regions ranked by reach for Luke Wilson in Germany
RegionReachAffinity
Nordrhein-Westfalen57,9641.08×
Bayern40,0141.02×
Baden-Württemberg30,4350.91×
Niedersachsen24,0021.01×
Hessen18,8121.01×
Rheinland-Pfalz12,9611.06×
Berlin11,8881.09×
Sachsen11,1840.93×
Schleswig-Holstein9,2531.05×
Brandenburg7,8641.03×
Sachsen-Anhalt6,4761.02×
Thüringen5,6130.9×
Hamburg5,4870.99×
Mecklenburg-Vorpommern4,6240.99×
Saarland2,9570.98×
Bremen1,9610.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Luke Wilson audience
BrandAffinityCategory
Pleural effusion8.62×Health
Progressive rock2.77×Music & Radio
IPKO9.29×Business & Career
Zagreb6.3×Travel & Leisure
Huánuco20×Travel & Leisure
La rosa de Guadalupe19.1×Movies & TV
Minestrone3.01×Food & Beverages
Stradivarius1.67×Shopping
Hawesko3.72×Food & Beverages
Business English2.59×Business & Career
Google Home5.21×Technology & Electronics
Hauptschule6.51×Kids & Family
This Is England11.56×Movies & TV
Johnny Mnemonic (film)15.04×Movies & TV
3D printing1.7×Technology & Electronics
Gloria3.53×Music & Radio
MK2.03×Music & Radio
The Nice Guys3.59×Movies & TV
Home Delivery1.78×Food & Beverages
Huesca20×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Luke Wilson audience
TraitClusterScore
Early Adopter MentalityPOWER1.41
Pet OwnershipJOY1.35
Convenience OrientationPREMIUM1.35
SustainabilityBALANCE1.28
IndividualismJOY1.26
Quality AwarenessPREMIUM1.26

Worldwide distribution

Worldwide audience distribution share by country for Luke Wilson
CountryShare
United States46.8%
United Kingdom5.4%
Canada5.1%

See Luke Wilson audiences in other countries

More Actor Actress or TV Star audiences in Germany

Frequently asked questions

How many fans does Luke Wilson have in Germany?

Luke Wilson has an estimated audience of 245,001 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Luke Wilson fans?

74.4% of Luke Wilson fans are female, 25.6% are male, with an average age of 37.7 years.

Which brands do Luke Wilson fans like most?

Luke Wilson fans show strongest brand affinity for Pleural effusion (8.62×), Progressive rock (2.77×), and IPKO (9.29×) over the country average.

Where do Luke Wilson fans live in Germany?

Luke Wilson fans in Germany are most concentrated in Nordrhein-Westfalen (reach 57,964), Bayern (reach 40,014), and Baden-Württemberg (reach 30,435). These three regions account for the largest share of the active audience.

What other brands do Luke Wilson fans also like?

Beyond Luke Wilson itself, the audience over-indexes on Progressive rock (2.77×), IPKO (9.29×), Zagreb (6.3×), and Huánuco (20×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Luke Wilson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.