Madness (band) Audience in Germany
Madness (band) has an estimated audience of 261,710 people in Germany. 64.6% are female, 35.4% are male, average age 40.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Wim Hof, Hoogezand, Home Delivery, Hormones: The Series, Glencore.
The average Madness (band) fan in Germany is 40.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Wim Hof, Hoogezand, Home Delivery, with strongest over-indexing on Wim Hof (59.88× the country average). Demographically, the Madness (band) audience skews more female with an average age of 40.9, and over-indexes on personality traits such as Pet Ownership, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Band
Demographics of Madness (band) fans
| Metric | Value |
|---|---|
| Female | 64.6% |
| Male | 35.4% |
| Average age | 40.9 |
| Estimated audience size | 261,710 |
Audience persona
The typical Madness (band) fan in Germany is more female, around 40.9 years old, with strong Pet Ownership tendencies and a notable affinity for Wim Hof.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 70,895 | 1.24× |
| Bayern | 33,696 | 0.8× |
| Baden-Württemberg | 28,332 | 0.79× |
| Niedersachsen | 27,721 | 1.09× |
| Hessen | 18,764 | 0.94× |
| Berlin | 16,086 | 1.37× |
| Sachsen | 13,784 | 1.07× |
| Rheinland-Pfalz | 12,604 | 0.96× |
| Schleswig-Holstein | 11,372 | 1.21× |
| Brandenburg | 10,419 | 1.28× |
| Sachsen-Anhalt | 5,979 | 0.88× |
| Hamburg | 5,666 | 0.96× |
| Thüringen | 5,389 | 0.81× |
| Mecklenburg-Vorpommern | 4,822 | 0.97× |
| Saarland | 2,330 | 0.73× |
| Bremen | 2,002 | 0.89× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Wim Hof | 59.88× | Sports |
| Hoogezand | 63.25× | Travel & Leisure |
| Home Delivery | 4.98× | Food & Beverages |
| Hormones: The Series | 15.46× | Movies & TV |
| Glencore | 20× | Business & Career |
| Clogging | 20× | Music & Radio |
| The Perfect Guy (2015 film) | 26.42× | Movies & TV |
| Stradivarius | 1.97× | Shopping |
| Gil Ofarim | 1.5× | Music & Radio |
| Rosengarten group | 15.51× | Travel & Leisure |
| Progressive rock | 1.75× | Music & Radio |
| Snow White (Fables) | 2.43× | Literature |
| Ho, Ghana | 4.31× | Travel & Leisure |
| Esra Erol | 4.84× | Movies & TV |
| HVAC Technician | 20× | Business & Career |
| Zagreb | 3.26× | Travel & Leisure |
| myDealZ | 2.32× | Shopping |
| Google Analytics | 2.06× | Internet & Social Media |
| JibJab | 10.51× | Internet & Social Media |
| Lenny Henry | 12.87× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.07 |
| Indulgence | JOY | 1.02 |
| Tradition | CONSERVATISM | 0.99 |
| Spirituality | BALANCE | 0.98 |
| Sports Activity | POWER | 0.98 |
| Need for Security | CONSERVATISM | 0.97 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.3% |
| United Kingdom | 21.3% |
| Germany | 7.1% |
See Madness (band) audiences in other countries
More Band audiences in Germany
- Kiosk (band) (6,419,600)
- Fun (6,044,687)
- Kino (band) (4,612,528)
- Halloween (band) (3,079,890)
- Avatar (Swedish band) (2,502,500)
Frequently asked questions
How many fans does Madness (band) have in Germany?
Madness (band) has an estimated audience of 261,710 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Madness (band) fans?
64.6% of Madness (band) fans are female, 35.4% are male, with an average age of 40.9 years.
Which brands do Madness (band) fans like most?
Madness (band) fans show strongest brand affinity for Wim Hof (59.88×), Hoogezand (63.25×), and Home Delivery (4.98×) over the country average.
Where do Madness (band) fans live in Germany?
Madness (band) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 70,895), Bayern (reach 33,696), and Baden-Württemberg (reach 28,332). These three regions account for the largest share of the active audience.
What other brands do Madness (band) fans also like?
Beyond Madness (band) itself, the audience over-indexes on Hoogezand (63.25×), Home Delivery (4.98×), Hormones: The Series (15.46×), and Glencore (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Madness (band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.