Marie Reim Audience in Germany
Marie Reim has an estimated audience of 1,437,994 people in Germany. 66.0% are female, 34.0% are male, average age 44.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Time (magazine), Home Office, Rossmann, Goes, Saving.
The average Marie Reim fan in Germany is 44.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Time (magazine), Home Office, Rossmann, with strongest over-indexing on Time (magazine) (11.23× the country average). Demographically, the Marie Reim audience skews more female with an average age of 44.1, and over-indexes on personality traits such as Healthy Lifestyle, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Schlager
Demographics of Marie Reim fans
| Metric | Value |
|---|---|
| Female | 66.0% |
| Male | 34.0% |
| Average age | 44.1 |
| Estimated audience size | 1,437,994 |
Audience persona
The typical Marie Reim fan in Germany is more female, around 44.1 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Time (magazine).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 282,093 | 0.9× |
| Bayern | 175,180 | 0.76× |
| Baden-Württemberg | 163,798 | 0.83× |
| Niedersachsen | 134,750 | 0.96× |
| Sachsen | 109,375 | 1.55× |
| Hessen | 78,570 | 0.72× |
| Brandenburg | 65,557 | 1.47× |
| Rheinland-Pfalz | 60,373 | 0.84× |
| Sachsen-Anhalt | 54,479 | 1.46× |
| Thüringen | 49,363 | 1.35× |
| Berlin | 49,313 | 0.77× |
| Schleswig-Holstein | 45,889 | 0.89× |
| Mecklenburg-Vorpommern | 39,913 | 1.45× |
| Hamburg | 20,053 | 0.62× |
| Saarland | 15,274 | 0.86× |
| Bremen | 7,004 | 0.57× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Time (magazine) | 11.23× | News |
| Home Office | 3.35× | Business & Career |
| Rossmann | 2.09× | Shopping |
| Goes | 1.57× | Travel & Leisure |
| Saving | 1.85× | Business & Career |
| Granola | 11.06× | Food & Beverages |
| Jack White | 2.16× | Movies & TV |
| Snow White (Fables) | 1.77× | Literature |
| Emperor Entertainment Group | 2.17× | Business & Career |
| New Era (Namibia) | 2.43× | News |
| Competitive dance | 3.11× | Sports |
| Oliver Kahn | 1.97× | Sports |
| Radio Sarajevo | 4.48× | Music & Radio |
| Information sensitivity | 2.65× | Technology & Electronics |
| Jan Guillou | 11.64× | Literature |
| Huizen | 2.52× | Travel & Leisure |
| Carrie (novel) | 2.29× | Literature |
| Brunello Cucinelli | 1.86× | Fashion & Accessoires |
| Knokke-Heist | 2.54× | Travel & Leisure |
| Homesteading | 2.49× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Healthy Lifestyle | BALANCE | 1.4 |
| Pet Ownership | JOY | 1.13 |
| Family Orientation | CONSERVATISM | 1.08 |
| LGBTQ+ Identity | OPEN | 1.06 |
| DIY Mentality | THRILL | 1.04 |
| Community Orientation | OPEN | 0.97 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 88.7% |
| Austria | 5.8% |
| Switzerland | 2.6% |
See Marie Reim audiences in other countries
More Schlager audiences in Germany
- Helene Fischer (10,794,585)
- Roland Kaiser (7,492,433)
- Florian Silbereisen (6,708,420)
- Michelle (5,429,735)
- Beatrice Egli (4,516,285)
Frequently asked questions
How many fans does Marie Reim have in Germany?
Marie Reim has an estimated audience of 1,437,994 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Marie Reim fans?
66.0% of Marie Reim fans are female, 34.0% are male, with an average age of 44.1 years.
Which brands do Marie Reim fans like most?
Marie Reim fans show strongest brand affinity for Time (magazine) (11.23×), Home Office (3.35×), and Rossmann (2.09×) over the country average.
Where do Marie Reim fans live in Germany?
Marie Reim fans in Germany are most concentrated in Nordrhein-Westfalen (reach 282,093), Bayern (reach 175,180), and Baden-Württemberg (reach 163,798). These three regions account for the largest share of the active audience.
What other brands do Marie Reim fans also like?
Beyond Marie Reim itself, the audience over-indexes on Home Office (3.35×), Rossmann (2.09×), Goes (1.57×), and Saving (1.85×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Marie Reim. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.