Rascasse Audience Intelligence

Martin Freeman Audience in Germany

A data profile of the people who buy, follow and care about Martin Freeman in Germany — modelled from more than twelve digital signal sources. Martin Freeman has an estimated audience of 350,627 people in Germany.

The average Martin Freeman fan in Germany is 28.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Mars Attacks!, Hot Fuzz, The Cabin in the Woods, with strongest over-indexing on Mars Attacks! (146.14× the country average).

Demographically, the Martin Freeman audience skews balanced with an average age of 28.5, and over-indexes on personality traits such as Risk Appetite, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Martin Freeman fan in Germany is balanced, around 28.5 years old, with strong Risk Appetite tendencies and a notable affinity for Mars Attacks!.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Martin Freeman profile in Germany.

Audience size
351K
in Germany
Gender
48.4%
51.6% male
Age
28.5
average years
Country rank
#15498
Person in Germany
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Martin Freeman fans

48.4% are female, 51.6% are male, average age 28.5.

Fig. 02

Gender split

48.4%
Female
51.6%
Male
Demographic split for Martin Freeman audience in Germany
MetricValue
Female48.4%
Male51.6%
Average age28.5
Estimated audience size350,627
Fig. 03

Age distribution

Ø 28.5
average years
Age distribution of the Martin Freeman audience in Germany
Age bracketShare%
16-1948%
20-2920%
30-3918%
40-4913%
50+0%
Fig. 04

Worldwide distribution

7.6%

of the worldwide Martin Freeman audience comes from Germany.

Worldwide audience distribution share by country for Martin Freeman
CountryShare
United States22.1%
United Kingdom21.5%
Germany7.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Martin Freeman audience in Germany is strongest.

Fig. 05

Top regions by affinity

Martin Freeman fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.09×
02Sachsen~20K1.08×
03Brandenburg~10K1.07×
04Niedersachsen~30K1.06×
05Nordrhein-Westfalen~80K1.05×
06Schleswig-Holstein~10K1.05×
07Sachsen-Anhalt~9K1.05×
08Thüringen~9K1.00×
09Mecklenburg-Vorpommern~6K1.00×
10Hamburg~7K0.97×
11Bremen~3K0.97×
12Rheinland-Pfalz~20K0.95×
13Hessen~20K0.94×
14Saarland~4K0.94×
15Bayern~50K0.93×
16Baden-Württemberg~40K0.87×
Fig. 06

Affinity by region

Affinity by region — Martin Freeman, Germany
0.87×1.00×1.09×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Martin Freeman audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Martin Freeman audience
#·InterestCategoryAffinity×
01Mars Attacks!Movies & TV146.14×
02Hot FuzzMovies & TV134.36×
03The Cabin in the WoodsMovies & TV129.47×
04SyfyMovies & TV26.45×
05Bruce SpringsteenMusic & Radio20.00×
06Oblivion (2013 film)Movies & TV20.00×
07Anya Taylor-JoyMovies & TV20.00×
08Kat DenningsMovies & TV20.00×
09The NutcrackerMusic & Radio20.00×
10Google TrendsInternet & Social Media20.00×
11ALF (TV series)Movies & TV20.00×
12Billy JoelMusic & Radio20.00×
13Amy AdamsMovies & TV20.00×
14Elementary (TV series)Movies & TV20.00×
15Rose LeslieMovies & TV19.22×
16Mila KunisMovies & TV18.71×
17Henry CavillMovies & TV15.07×
18Dua LipaMusic & Radio14.81×
19Nicholas HoultMovies & TV13.03×
20Harry PotterMovies & TV3.47×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Martin Freeman audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Martin Freeman audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.67×
Need for SecurityCONSERVATISM1.59×
IndividualismJOY1.52×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Martin Freeman audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.70×
Sports ActivityPOWER0.74×
DIY MentalityTHRILL0.77×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Martin Freeman have in Germany?

Martin Freeman has an estimated audience of 350,627 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Martin Freeman fans?

48.4% of Martin Freeman fans are female, 51.6% are male, with an average age of 28.5 years.

03

Which brands do Martin Freeman fans like most?

Martin Freeman fans show strongest brand affinity for Mars Attacks! (146.14×), Hot Fuzz (134.36×), and The Cabin in the Woods (129.47×) over the country average.

04

Where do Martin Freeman fans live in Germany?

Martin Freeman fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Martin Freeman fans also like?

Beyond Martin Freeman itself, the audience over-indexes on Hot Fuzz (134.36×), The Cabin in the Woods (129.47×), Bruce Springsteen (20×), and Oblivion (2013 film) (20×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Martin Freeman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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