A data profile of the people who buy, follow and care about The Nutcracker in Germany — modelled from more than twelve digital signal sources. The Nutcracker has an estimated audience of 804,165 people in Germany.
The average The Nutcracker fan in Germany is 42.6 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include WALL-E, Pinocchio (1940 film), Alan Tudyk, with strongest over-indexing on WALL-E (145.57× the country average).
Demographically, the The Nutcracker audience skews more female with an average age of 42.6, and over-indexes on personality traits such as Mindfulness, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical The Nutcracker fan in Germany is more female, around 42.6 years old, with strong Mindfulness tendencies and a notable affinity for WALL-E.
The key figures that characterise the The Nutcracker profile in Germany.
65.8% are female, 34.2% are male, average age 42.6.
| Metric | Value |
|---|---|
| Female | 65.8% |
| Male | 34.2% |
| Average age | 42.6 |
| Estimated audience size | 804,165 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 17% | |
| 30-39 | 22% | |
| 40-49 | 22% | |
| 50+ | 27% |
of the worldwide The Nutcracker audience comes from Germany.
| Country | Share |
|---|---|
| United States | 34.1% |
| United Kingdom | 10.8% |
| Germany | 10.1% |
Where the The Nutcracker audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen | ~60K | 1.41× | |
| 02 | Brandenburg | ~30K | 1.28× | |
| 03 | Sachsen-Anhalt | ~20K | 1.20× | |
| 04 | Thüringen | ~20K | 1.12× | |
| 05 | Berlin | ~40K | 1.07× | |
| 06 | Hamburg | ~20K | 1.03× | |
| 07 | Bayern | ~100K | 1.02× | |
| 08 | Mecklenburg-Vorpommern | ~10K | 0.95× | |
| 09 | Bremen | ~6K | 0.94× | |
| 10 | Baden-Württemberg | ~100K | 0.92× | |
| 11 | Rheinland-Pfalz | ~40K | 0.92× | |
| 12 | Hessen | ~60K | 0.91× | |
| 13 | Nordrhein-Westfalen | ~200K | 0.89× | |
| 14 | Saarland | ~9K | 0.89× | |
| 15 | Niedersachsen | ~70K | 0.88× | |
| 16 | Schleswig-Holstein | ~20K | 0.71× |
The strongest cross-interests of the The Nutcracker audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Alan Tudyk | Movies & TV | 164.14× | ||
| 02 | WALL-E | Movies & TV | 145.57× | ||
| 03 | Wreck-It Ralph | Movies & TV | 133.33× | ||
| 04 | Kung Fu Panda | Movies & TV | 130.79× | ||
| 05 | Pinocchio (1940 film) | Movies & TV | 127.16× | ||
| 06 | Seth Rogen | Movies & TV | 120.18× | ||
| 07 | Lady and the Tramp | Movies & TV | 115.41× | ||
| 08 | Mickey Mouse Clubhouse | Movies & TV | 98.46× | ||
| 09 | The Aristocats | Music & Radio | 86.40× | ||
| 10 | One Hundred and One Dalmatians | Movies & TV | 85.02× | ||
| 11 | Cinderella (band) | Music & Radio | 81.29× | ||
| 12 | Finding Dory | Movies & TV | 79.30× | ||
| 13 | Beauty & the Beast (2012 TV series) | Movies & TV | 73.19× | ||
| 14 | Inside Out (2015 film) | Movies & TV | 71.82× | ||
| 15 | Zootopia | Movies & TV | 69.26× | ||
| 16 | Moana (2016 film) | Movies & TV | 65.51× | ||
| 17 | Maleficent (film) | Movies & TV | 59.77× | ||
| 18 | Ratatouille (film) | Movies & TV | 49.62× | ||
| 19 | Rapunzel (Disney) | Movies & TV | 43.74× | ||
| 20 | The Wizarding World of Harry Potter (Universal Orlando Resort) | Travel & Leisure | 41.08× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 3.28× | |
| Extroversion | THRILL | 1.61× | |
| Pet Ownership | JOY | 1.51× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 0.76× | |
| Luxury Orientation | PREMIUM | 0.78× | |
| DIY Mentality | THRILL | 0.85× |
The Nutcracker has an estimated audience of 804,165 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
65.8% of The Nutcracker fans are female, 34.2% are male, with an average age of 42.6 years.
The Nutcracker fans show strongest brand affinity for WALL-E (145.57×), Pinocchio (1940 film) (127.16×), and Alan Tudyk (164.14×) over the country average.
The Nutcracker fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond The Nutcracker itself, the audience over-indexes on Pinocchio (1940 film) (127.16×), Alan Tudyk (164.14×), Kung Fu Panda (130.79×), and Seth Rogen (120.18×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for The Nutcracker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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