A data profile of the people who buy, follow and care about Wreck-It Ralph in Germany — modelled from more than twelve digital signal sources. Wreck-It Ralph has an estimated audience of 240,953 people in Germany.
The average Wreck-It Ralph fan in Germany is 35.7 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Beetlejuice, Ice Age (franchise), Paddington (film), with strongest over-indexing on Beetlejuice (90.84× the country average).
Demographically, the Wreck-It Ralph audience skews more female with an average age of 35.7, and over-indexes on personality traits such as Family Orientation, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Wreck-It Ralph fan in Germany is more female, around 35.7 years old, with strong Family Orientation tendencies and a notable affinity for Beetlejuice.
The key figures that characterise the Wreck-It Ralph profile in Germany.
56.0% are female, 44.0% are male, average age 35.7.
| Metric | Value |
|---|---|
| Female | 56.0% |
| Male | 44.0% |
| Average age | 35.7 |
| Estimated audience size | 240,953 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 24% | |
| 30-39 | 25% | |
| 40-49 | 17% | |
| 50+ | 11% |
of the worldwide Wreck-It Ralph audience comes from Germany.
| Country | Share |
|---|---|
| United States | 47.8% |
| United Kingdom | 7.7% |
| Germany | 4.7% |
Where the Wreck-It Ralph audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nordrhein-Westfalen | ~60K | 1.18× | |
| 02 | Hamburg | ~6K | 1.13× | |
| 03 | Niedersachsen | ~20K | 1.04× | |
| 04 | Rheinland-Pfalz | ~10K | 1.04× | |
| 05 | Sachsen | ~10K | 1.02× | |
| 06 | Hessen | ~20K | 1.01× | |
| 07 | Berlin | ~10K | 1.01× | |
| 08 | Saarland | ~3K | 1.01× | |
| 09 | Brandenburg | ~8K | 1.00× | |
| 10 | Bremen | ~2K | 0.98× | |
| 11 | Sachsen-Anhalt | ~6K | 0.97× | |
| 12 | Thüringen | ~6K | 0.97× | |
| 13 | Schleswig-Holstein | ~8K | 0.96× | |
| 14 | Bayern | ~40K | 0.94× | |
| 15 | Baden-Württemberg | ~30K | 0.94× | |
| 16 | Mecklenburg-Vorpommern | ~4K | 0.92× |
The strongest cross-interests of the Wreck-It Ralph audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ice Age (franchise) | Movies & TV | 148.30× | ||
| 02 | Cloudy with a Chance of Meatballs (film) | Movies & TV | 145.37× | ||
| 03 | Over the Hedge (film) | Movies & TV | 140.06× | ||
| 04 | The Croods | Movies & TV | 133.74× | ||
| 05 | Horton Hears a Who! (film) | Movies & TV | 133.00× | ||
| 06 | Paddington (film) | Movies & TV | 124.96× | ||
| 07 | Boss Baby | Movies & TV | 116.86× | ||
| 08 | Megamind | Movies & TV | 91.27× | ||
| 09 | Beetlejuice | Movies & TV | 90.84× | ||
| 10 | Shaun the Sheep | Movies & TV | 89.86× | ||
| 11 | Shrek (franchise) | Movies & TV | 83.30× | ||
| 12 | Toy Story (franchise) | Movies & TV | 78.30× | ||
| 13 | Monsters | Movies & TV | 77.03× | ||
| 14 | Bob the Builder | Movies & TV | 65.61× | ||
| 15 | WALL-E | Movies & TV | 61.61× | ||
| 16 | Zootopia | Movies & TV | 52.97× | ||
| 17 | Ratatouille (film) | Movies & TV | 46.48× | ||
| 18 | Stitch! | Movies & TV | 45.36× | ||
| 19 | Minions (film) | Movies & TV | 40.72× | ||
| 20 | Barbie | Movies & TV | 17.42× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 2.12× | |
| Extroversion | THRILL | 1.72× | |
| Community Orientation | OPEN | 1.63× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.91× | |
| Healthy Lifestyle | BALANCE | 1.03× | |
| Design Affinity | PREMIUM | 1.03× |
Wreck-It Ralph has an estimated audience of 240,953 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
56.0% of Wreck-It Ralph fans are female, 44.0% are male, with an average age of 35.7 years.
Wreck-It Ralph fans show strongest brand affinity for Beetlejuice (90.84×), Ice Age (franchise) (148.3×), and Paddington (film) (124.96×) over the country average.
Wreck-It Ralph fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Wreck-It Ralph itself, the audience over-indexes on Ice Age (franchise) (148.3×), Paddington (film) (124.96×), Monsters (77.03×), and Horton Hears a Who! (film) (133×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Wreck-It Ralph. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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