Monsters Audience in Germany
Monsters has an estimated audience of 476,713 people in Germany. 55.5% are female, 44.5% are male, average age 37.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Gunzenhausen, Klis, Crawley Town F.C., Combat sport, Khādī.
The average Monsters fan in Germany is 37.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Gunzenhausen, Klis, Crawley Town F.C., with strongest over-indexing on Gunzenhausen (40.48× the country average). Demographically, the Monsters audience skews more female with an average age of 37.4, and over-indexes on personality traits such as Tradition, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation
Demographics of Monsters fans
| Metric | Value |
|---|---|
| Female | 55.5% |
| Male | 44.5% |
| Average age | 37.4 |
| Estimated audience size | 476,713 |
Audience persona
The typical Monsters fan in Germany is more female, around 37.4 years old, with strong Tradition tendencies and a notable affinity for Gunzenhausen.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 372,340 | 1.25× |
| Bayern | 215,962 | 0.99× |
| Baden-Württemberg | 193,955 | 1.04× |
| Niedersachsen | 141,473 | 1.07× |
| Hessen | 120,651 | 1.16× |
| Rheinland-Pfalz | 74,827 | 1.1× |
| Sachsen | 63,735 | 0.95× |
| Berlin | 59,285 | 0.97× |
| Schleswig-Holstein | 46,954 | 0.96× |
| Brandenburg | 38,591 | 0.91× |
| Hamburg | 32,719 | 1.06× |
| Sachsen-Anhalt | 31,956 | 0.9× |
| Thüringen | 29,910 | 0.86× |
| Mecklenburg-Vorpommern | 21,080 | 0.81× |
| Saarland | 16,835 | 1.01× |
| Bremen | 11,563 | 0.99× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gunzenhausen | 40.48× | Travel & Leisure |
| Klis | 62.26× | Travel & Leisure |
| Crawley Town F.C. | 45.34× | Sports |
| Combat sport | 2.38× | Sports |
| Khādī | 19.27× | Home & Garden |
| Gil Ofarim | 1.63× | Music & Radio |
| Progressive rock | 1.92× | Music & Radio |
| Stradivarius | 1.63× | Shopping |
| Racing | 1.79× | Cars & Mobility |
| Mechanic | 2.03× | Cars & Mobility |
| Handmade Gifts | 1.92× | Kids & Family |
| Oracle Certification Program | 20× | Technology & Electronics |
| Figure painting (hobby) | 3.47× | Arts & Culture |
| Hypatia | 9.83× | Politics & Society |
| Hongik University | 8.3× | Business & Career |
| Grappling | 1.68× | Sports |
| Buddy – The Buddy Holly Story | 3.35× | Music & Radio |
| Standing rib roast | 5.3× | Food & Beverages |
| Lindy Hop | 5.67× | Music & Radio |
| Building insulation | 2.83× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 2.03 |
| Extroversion | THRILL | 1.53 |
| Sustainability | BALANCE | 1.43 |
| Risk Appetite | THRILL | 1.29 |
| Early Adopter Mentality | POWER | 1.28 |
| Mindfulness | BALANCE | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.3% |
| Brazil | 7.6% |
| United Kingdom | 4.1% |
See Monsters audiences in other countries
More Animation audiences in Germany
- Cars (film) (7,618,180)
- Pokémon (5,142,430)
- Happy New Year (2014 film) (3,924,712)
- Spider-Man (2,076,974)
- Stitch! (1,614,641)
Frequently asked questions
How many fans does Monsters have in Germany?
Monsters has an estimated audience of 476,713 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Monsters fans?
55.5% of Monsters fans are female, 44.5% are male, with an average age of 37.4 years.
Which brands do Monsters fans like most?
Monsters fans show strongest brand affinity for Gunzenhausen (40.48×), Klis (62.26×), and Crawley Town F.C. (45.34×) over the country average.
Where do Monsters fans live in Germany?
Monsters fans in Germany are most concentrated in Nordrhein-Westfalen (reach 372,340), Bayern (reach 215,962), and Baden-Württemberg (reach 193,955). These three regions account for the largest share of the active audience.
What other brands do Monsters fans also like?
Beyond Monsters itself, the audience over-indexes on Klis (62.26×), Crawley Town F.C. (45.34×), Combat sport (2.38×), and Khādī (19.27×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Monsters. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.