Toy Story (franchise) Audience in Germany

Toy Story (franchise) logo

Toy Story (franchise) has an estimated audience of 365,071 people in Germany. 59.8% are female, 40.2% are male, average age 34.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Tim Allen, Steve Buscemi, Inside Out (2015 film), Monsters, John Goodman.

The average Toy Story (franchise) fan in Germany is 34.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Tim Allen, Steve Buscemi, Inside Out (2015 film), with strongest over-indexing on Tim Allen (73.94× the country average). Demographically, the Toy Story (franchise) audience skews more female with an average age of 34.3, and over-indexes on personality traits such as Early Adopter Mentality, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Toy Story (franchise) fans

Demographic split for Toy Story (franchise) audience in Germany
MetricValue
Female59.8%
Male40.2%
Average age34.3
Estimated audience size365,071

Audience persona

The typical Toy Story (franchise) fan in Germany is more female, around 34.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Tim Allen.

Top regions in Germany

Top regions ranked by reach for Toy Story (franchise) in Germany
RegionReachAffinity
Nordrhein-Westfalen104,7381.31×
Bayern59,4391.01×
Baden-Württemberg51,2581.03×
Niedersachsen36,7651.04×
Hessen32,1871.16×
Rheinland-Pfalz20,4491.12×
Berlin18,3671.13×
Sachsen15,2670.85×
Schleswig-Holstein12,4450.95×
Brandenburg9,6110.85×
Hamburg8,9631.09×
Thüringen7,8030.84×
Sachsen-Anhalt7,6380.81×
Mecklenburg-Vorpommern5,3160.76×
Saarland4,6961.05×
Bremen3,1831.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Toy Story (franchise) audience
BrandAffinityCategory
Tim Allen73.94×Movies & TV
Steve Buscemi55×Movies & TV
Inside Out (2015 film)55.6×Movies & TV
Monsters35.05×Movies & TV
John Goodman63.4×Movies & TV
WALL-E48.35×Movies & TV
Ratatouille (film)26.65×Movies & TV
Monsters University68.91×Business & Career
Brave (2012 film)21.63×Movies & TV
Finding Nemo20.89×Movies & TV
Jonah Hill20×Movies & TV
Finding Dory31.38×Movies & TV
Georgie & Mandy's First Marriage16.67×Movies & TV
Stitch!11.11×Movies & TV
Fairy tale5.01×Literature
Snow White10.62×Movies & TV
Buzz Lightyear47.99×Movies & TV
Shaun the Sheep15.16×Movies & TV
Pixels (2015 film)18.02×Movies & TV
Shrek (franchise)13.5×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Toy Story (franchise) audience
TraitClusterScore
Early Adopter MentalityPOWER1.49
Risk AppetiteTHRILL1.4
Family OrientationCONSERVATISM1.35
ExtroversionTHRILL1.26
IndividualismJOY1.2
PatriotismCONSERVATISM1.19

Worldwide distribution

Worldwide audience distribution share by country for Toy Story (franchise)
CountryShare
United States31.8%
Brazil13.6%
Mexico8.2%

See Toy Story (franchise) audiences in other countries

More Movies & TV audiences in Germany

Frequently asked questions

How many fans does Toy Story (franchise) have in Germany?

Toy Story (franchise) has an estimated audience of 365,071 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Toy Story (franchise) fans?

59.8% of Toy Story (franchise) fans are female, 40.2% are male, with an average age of 34.3 years.

Which brands do Toy Story (franchise) fans like most?

Toy Story (franchise) fans show strongest brand affinity for Tim Allen (73.94×), Steve Buscemi (55×), and Inside Out (2015 film) (55.6×) over the country average.

Where do Toy Story (franchise) fans live in Germany?

Toy Story (franchise) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 104,738), Bayern (reach 59,439), and Baden-Württemberg (reach 51,258). These three regions account for the largest share of the active audience.

What other brands do Toy Story (franchise) fans also like?

Beyond Toy Story (franchise) itself, the audience over-indexes on Steve Buscemi (55×), Inside Out (2015 film) (55.6×), Monsters (35.05×), and John Goodman (63.4×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Toy Story (franchise). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.