Brave (2012 film) Audience in Germany
Brave (2012 film) has an estimated audience of 586,623 people in Germany. 55.7% are female, 44.3% are male, average age 35.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Scooby-Doo, Beetlejuice, The Nutcracker, Stitch!, Austin Powers (film series).
The average Brave (2012 film) fan in Germany is 35.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Scooby-Doo, Beetlejuice, The Nutcracker, with strongest over-indexing on Scooby-Doo (27.36× the country average). Demographically, the Brave (2012 film) audience skews more female with an average age of 35.4, and over-indexes on personality traits such as Sustainability, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation
Demographics of Brave (2012 film) fans
| Metric | Value |
|---|---|
| Female | 55.7% |
| Male | 44.3% |
| Average age | 35.4 |
| Estimated audience size | 586,623 |
Audience persona
The typical Brave (2012 film) fan in Germany is more female, around 35.4 years old, with strong Sustainability tendencies and a notable affinity for Scooby-Doo.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 211,075 | 1.08× |
| Bayern | 141,550 | 0.99× |
| Baden-Württemberg | 135,137 | 1.11× |
| Hessen | 99,578 | 1.47× |
| Niedersachsen | 85,379 | 0.99× |
| Berlin | 52,723 | 1.32× |
| Rheinland-Pfalz | 41,545 | 0.93× |
| Sachsen | 37,460 | 0.86× |
| Schleswig-Holstein | 29,999 | 0.94× |
| Brandenburg | 24,922 | 0.9× |
| Sachsen-Anhalt | 18,533 | 0.8× |
| Hamburg | 18,120 | 0.9× |
| Thüringen | 17,970 | 0.79× |
| Mecklenburg-Vorpommern | 13,677 | 0.8× |
| Saarland | 11,058 | 1.01× |
| Bremen | 8,761 | 1.15× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Scooby-Doo | 27.36× | Movies & TV |
| Beetlejuice | 13.17× | Movies & TV |
| The Nutcracker | 27.87× | Music & Radio |
| Stitch! | 19.55× | Movies & TV |
| Austin Powers (film series) | 35.49× | Movies & TV |
| Ratatouille (film) | 18.82× | Movies & TV |
| Snow White | 16.02× | Movies & TV |
| Mulan (1998 film) | 20.5× | Movies & TV |
| The Incredibles | 36.01× | Movies & TV |
| Catherine O'Hara | 13.42× | Movies & TV |
| Olivia Wilde | 14.73× | Movies & TV |
| Finding Nemo | 16.02× | Movies & TV |
| Megamind | 17.45× | Movies & TV |
| Descendants (2015 film) | 22.8× | Movies & TV |
| Heath Ledger | 9.75× | Movies & TV |
| Zootopia | 9.79× | Movies & TV |
| Dumbo | 19.01× | Movies & TV |
| Michael Cera | 17.56× | Movies & TV |
| Bambi | 13.97× | Movies & TV |
| Garfield | 16.05× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.3 |
| Indulgence | JOY | 1.29 |
| Tradition | CONSERVATISM | 1.27 |
| Social Media Usage | JOY | 1.16 |
| Family Orientation | CONSERVATISM | 1.15 |
| Price Sensitivity | PREMIUM | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.6% |
| Indonesia | 11.8% |
| Japan | 9.2% |
See Brave (2012 film) audiences in other countries
More Animation audiences in Germany
- Cars (film) (7,618,180)
- Pokémon (5,147,406)
- Happy New Year (2014 film) (3,924,712)
- Spider-Man (2,076,974)
- Stitch! (1,614,641)
Frequently asked questions
How many fans does Brave (2012 film) have in Germany?
Brave (2012 film) has an estimated audience of 586,623 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Brave (2012 film) fans?
55.7% of Brave (2012 film) fans are female, 44.3% are male, with an average age of 35.4 years.
Which brands do Brave (2012 film) fans like most?
Brave (2012 film) fans show strongest brand affinity for Scooby-Doo (27.36×), Beetlejuice (13.17×), and The Nutcracker (27.87×) over the country average.
Where do Brave (2012 film) fans live in Germany?
Brave (2012 film) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 211,075), Bayern (reach 141,550), and Baden-Württemberg (reach 135,137). These three regions account for the largest share of the active audience.
What other brands do Brave (2012 film) fans also like?
Beyond Brave (2012 film) itself, the audience over-indexes on Beetlejuice (13.17×), The Nutcracker (27.87×), Stitch! (19.55×), and Austin Powers (film series) (35.49×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Brave (2012 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.