Rascasse Audience Intelligence

Megamind Audience in Germany

A data profile of the people who buy, follow and care about Megamind in Germany — modelled from more than twelve digital signal sources. Megamind has an estimated audience of 464,553 people in Germany.

The average Megamind fan in Germany is 29.8 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Diary of a Wimpy Kid (film series), Beyblade, Chef (film), with strongest over-indexing on Diary of a Wimpy Kid (film series) (280.54× the country average).

Demographically, the Megamind audience skews balanced with an average age of 29.8, and over-indexes on personality traits such as Family Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Megamind fan in Germany is balanced, around 29.8 years old, with strong Family Orientation tendencies and a notable affinity for Diary of a Wimpy Kid (film series).

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Megamind profile in Germany.

Audience size
465K
in Germany
Gender
48.9%
51.1% male
Age
29.8
average years
Country rank
#12472
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Megamind viewers

48.9% are female, 51.1% are male, average age 29.8.

Fig. 02

Gender split

48.9%
Female
51.1%
Male
Demographic split for Megamind audience in Germany
MetricValue
Female48.9%
Male51.1%
Average age29.8
Estimated audience size464,553
Fig. 03

Age distribution

Ø 29.8
average years
Age distribution of the Megamind audience in Germany
Age bracketShare%
16-1956%
20-2911%
30-3912%
40-4912%
50+9%
Fig. 04

Worldwide distribution

4.1%

of the worldwide Megamind audience comes from Germany.

Worldwide audience distribution share by country for Megamind
CountryShare
United States36.8%
United Kingdom9.4%
Italy7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Megamind audience in Germany is strongest.

Fig. 05

Top regions by affinity

Megamind fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~100K1.36×
02Hamburg~10K1.25×
03Hessen~40K1.24×
04Bremen~5K1.13×
05Niedersachsen~50K1.11×
06Baden-Württemberg~70K1.09×
07Rheinland-Pfalz~30K1.09×
08Berlin~20K1.07×
09Bayern~80K1.05×
10Schleswig-Holstein~20K0.92×
11Saarland~5K0.86×
12Brandenburg~10K0.82×
13Thüringen~10K0.80×
14Sachsen~20K0.79×
15Mecklenburg-Vorpommern~7K0.78×
16Sachsen-Anhalt~9K0.77×
Fig. 06

Affinity by region

Affinity by region — Megamind, Germany
0.77×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Megamind audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Megamind audience
#·InterestCategoryAffinity×
01Rango (2011 film)Movies & TV296.95×
02Diary of a Wimpy Kid (film series)Movies & TV280.54×
03BeybladeLiterature245.47×
04Dr. SeussLiterature216.50×
05Chef (film)Movies & TV178.96×
06Back to the Future (TV series)Movies & TV143.63×
07Cloudy with a Chance of Meatballs (film)Movies & TV142.40×
08Night at the MuseumMovies & TV122.77×
09Shrek (franchise)Movies & TV120.36×
10Ice Age (franchise)Movies & TV118.74×
11Dumb and DumberMovies & TV113.26×
12Alvin and the ChipmunksMusic & Radio88.38×
13Supergirl (U.S. TV series)Movies & TV85.58×
14Paddington (film)Movies & TV84.25×
15Maze Runner (film series)Movies & TV66.83×
16Pinocchio (1940 film)Movies & TV60.53×
17Scooby-DooMovies & TV56.51×
18MonstersMovies & TV47.86×
19Superman (TV series)Movies & TV47.03×
20BarbieMovies & TV20.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Megamind audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Megamind audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM1.66×
SpiritualityBALANCE1.53×
ExtroversionTHRILL1.47×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Megamind audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.81×
Luxury OrientationPREMIUM0.89×
Design AffinityPREMIUM0.94×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Megamind have in Germany?

Megamind has an estimated audience of 464,553 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Megamind viewers?

48.9% of Megamind fans are female, 51.1% are male, with an average age of 29.8 years.

03

Which brands do Megamind fans like most?

Megamind fans show strongest brand affinity for Diary of a Wimpy Kid (film series) (280.54×), Beyblade (245.47×), and Chef (film) (178.96×) over the country average.

04

Where do Megamind fans live in Germany?

Megamind fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Megamind fans also like?

Beyond Megamind itself, the audience over-indexes on Beyblade (245.47×), Chef (film) (178.96×), Scooby-Doo (56.51×), and Shrek (franchise) (120.36×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Megamind. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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