Megamind Audience in Germany
Megamind has an estimated audience of 471,249 people in Germany. 48.9% are female, 51.1% are male, average age 29.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Diary of a Wimpy Kid (film series), Beyblade, Chef (film), Scooby-Doo, Shrek (franchise).
The average Megamind fan in Germany is 29.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Diary of a Wimpy Kid (film series), Beyblade, Chef (film), with strongest over-indexing on Diary of a Wimpy Kid (film series) (280.54× the country average). Demographically, the Megamind audience skews balanced with an average age of 29.8, and over-indexes on personality traits such as Convenience Orientation, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Megamind fans
| Metric | Value |
|---|---|
| Female | 48.9% |
| Male | 51.1% |
| Average age | 29.8 |
| Estimated audience size | 471,249 |
Audience persona
The typical Megamind fan in Germany is balanced, around 29.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Diary of a Wimpy Kid (film series).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 149,860 | 1.45× |
| Bayern | 84,404 | 1.11× |
| Baden-Württemberg | 73,639 | 1.15× |
| Niedersachsen | 52,288 | 1.14× |
| Hessen | 46,065 | 1.28× |
| Rheinland-Pfalz | 25,794 | 1.09× |
| Berlin | 23,920 | 1.14× |
| Sachsen | 17,883 | 0.77× |
| Schleswig-Holstein | 15,612 | 0.92× |
| Hamburg | 14,033 | 1.32× |
| Brandenburg | 11,496 | 0.79× |
| Sachsen-Anhalt | 8,848 | 0.72× |
| Thüringen | 8,777 | 0.73× |
| Mecklenburg-Vorpommern | 6,484 | 0.72× |
| Bremen | 4,439 | 1.1× |
| Saarland | 3,217 | 0.56× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Diary of a Wimpy Kid (film series) | 280.54× | Movies & TV |
| Beyblade | 245.47× | Literature |
| Chef (film) | 178.96× | Movies & TV |
| Scooby-Doo | 56.51× | Movies & TV |
| Shrek (franchise) | 120.36× | Movies & TV |
| Ice Age (franchise) | 118.74× | Movies & TV |
| Rango (2011 film) | 296.95× | Movies & TV |
| Dr. Seuss | 216.5× | Literature |
| Back to the Future (TV series) | 143.63× | Movies & TV |
| Night at the Museum | 122.77× | Movies & TV |
| Barbie | 20× | Movies & TV |
| Paddington (film) | 84.25× | Movies & TV |
| Alvin and the Chipmunks | 88.38× | Music & Radio |
| Superman (TV series) | 47.03× | Movies & TV |
| Pinocchio (1940 film) | 60.53× | Movies & TV |
| Monsters | 47.86× | Movies & TV |
| Peter Rabbit (TV series) | 141.1× | Movies & TV |
| Maze Runner (film series) | 66.83× | Movies & TV |
| Supergirl (U.S. TV series) | 85.58× | Movies & TV |
| Bee Movie | 134.36× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 2.21 |
| Price Sensitivity | PREMIUM | 1.78 |
| Spirituality | BALANCE | 1.51 |
| Tradition | CONSERVATISM | 1.44 |
| Family Orientation | CONSERVATISM | 1.42 |
| Social Media Usage | JOY | 1.41 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 38.0% |
| United Kingdom | 9.2% |
| Italy | 7.4% |
See Megamind audiences in other countries
More Movies & TV audiences in Germany
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Frequently asked questions
How many fans does Megamind have in Germany?
Megamind has an estimated audience of 471,249 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Megamind fans?
48.9% of Megamind fans are female, 51.1% are male, with an average age of 29.8 years.
Which brands do Megamind fans like most?
Megamind fans show strongest brand affinity for Diary of a Wimpy Kid (film series) (280.54×), Beyblade (245.47×), and Chef (film) (178.96×) over the country average.
Where do Megamind fans live in Germany?
Megamind fans in Germany are most concentrated in Nordrhein-Westfalen (reach 149,860), Bayern (reach 84,404), and Baden-Württemberg (reach 73,639). These three regions account for the largest share of the active audience.
What other brands do Megamind fans also like?
Beyond Megamind itself, the audience over-indexes on Beyblade (245.47×), Chef (film) (178.96×), Scooby-Doo (56.51×), and Shrek (franchise) (120.36×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Megamind. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.