Zootopia Audience in Germany

Zootopia logo

Zootopia has an estimated audience of 1,033,195 people in Germany. 63.7% are female, 36.3% are male, average age 35.1. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Webcomic, Harry Potter, Multiplayer online battle arena, Euphoria, Borussia Dortmund.

The average Zootopia fan in Germany is 35.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Webcomic, Harry Potter, Multiplayer online battle arena, with strongest over-indexing on Webcomic (10.27× the country average). Demographically, the Zootopia audience skews more female with an average age of 35.1, and over-indexes on personality traits such as LGBTQ+ Identity, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

Demographics of Zootopia fans

Demographic split for Zootopia audience in Germany
MetricValue
Female63.7%
Male36.3%
Average age35.1
Estimated audience size1,033,195

Audience persona

The typical Zootopia fan in Germany is more female, around 35.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Webcomic.

Top regions in Germany

Top regions ranked by reach for Zootopia in Germany
RegionReachAffinity
Nordrhein-Westfalen331,9051.18×
Bayern207,265
Niedersachsen135,2491.08×
Baden-Württemberg113,6090.65×
Hessen97,2070.99×
Sachsen71,4041.13×
Rheinland-Pfalz62,0550.96×
Berlin55,2190.96×
Schleswig-Holstein46,7851.01×
Brandenburg39,5610.99×
Thüringen37,2341.14×
Sachsen-Anhalt33,1670.99×
Hamburg31,0331.07×
Mecklenburg-Vorpommern24,8411.01×
Saarland14,7540.93×
Bremen9,9720.91×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Zootopia audience
BrandAffinityCategory
Webcomic10.27×Literature
Harry Potter2.65×Movies & TV
Multiplayer online battle arena11.96×Games
Euphoria2.49×Movies & TV
Borussia Dortmund1.56×Sports
Black cat4.58×Pets & Animals
Beetlejuice4.71×Movies & TV
family films16.51×Movies & TV
Sex and the City3.36×Movies & TV
Yahoo!ショッピング2.59×
Anime convention4.01×Literature
KPop Demon Hunters3.42×Movies & TV
FC Bayern Munich1.67×Sports
Cuteness5.17×Beauty & Wellness
Game of Thrones2.48×Movies & TV
Digital illustration4.16×Arts & Culture
Moana (2016 film)7.34×Movies & TV
Pokémon3.44×Games
Stranger Things2.55×Movies & TV
One Piece3.55×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Zootopia audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.52
Community OrientationOPEN1.19
CreativityOPEN1.13
Family OrientationCONSERVATISM1.13
TraditionCONSERVATISM1.11
Price SensitivityPREMIUM1.11

Worldwide distribution

Worldwide audience distribution share by country for Zootopia
CountryShare
United States28.4%
Brazil8.1%
France4.9%

See Zootopia audiences in other countries

More Animation audiences in Germany

Frequently asked questions

How many fans does Zootopia have in Germany?

Zootopia has an estimated audience of 1,033,195 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Zootopia fans?

63.7% of Zootopia fans are female, 36.3% are male, with an average age of 35.1 years.

Which brands do Zootopia fans like most?

Zootopia fans show strongest brand affinity for Webcomic (10.27×), Harry Potter (2.65×), and Multiplayer online battle arena (11.96×) over the country average.

Where do Zootopia fans live in Germany?

Zootopia fans in Germany are most concentrated in Nordrhein-Westfalen (reach 331,905), Bayern (reach 207,265), and Niedersachsen (reach 135,249). These three regions account for the largest share of the active audience.

What other brands do Zootopia fans also like?

Beyond Zootopia itself, the audience over-indexes on Harry Potter (2.65×), Multiplayer online battle arena (11.96×), Euphoria (2.49×), and Borussia Dortmund (1.56×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Zootopia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.