One Hundred and One Dalmatians Audience in Germany
One Hundred and One Dalmatians has an estimated audience of 189,552 people in Germany. 77.8% are female, 22.2% are male, average age 41.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Klis, Knauf Insulation, Home Office, Rossmann, Progressive rock.
The average One Hundred and One Dalmatians fan in Germany is 41.0 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Klis, Knauf Insulation, Home Office, with strongest over-indexing on Klis (130.57× the country average). Demographically, the One Hundred and One Dalmatians audience skews more female with an average age of 41.0, and over-indexes on personality traits such as Extroversion, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation
Demographics of One Hundred and One Dalmatians fans
| Metric | Value |
|---|---|
| Female | 77.8% |
| Male | 22.2% |
| Average age | 41.0 |
| Estimated audience size | 189,552 |
Audience persona
The typical One Hundred and One Dalmatians fan in Germany is more female, around 41.0 years old, with strong Extroversion tendencies and a notable affinity for Klis.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 64,599 | 0.93× |
| Bayern | 52,622 | 1.03× |
| Baden-Württemberg | 43,440 | 1× |
| Niedersachsen | 33,509 | 1.08× |
| Hessen | 24,692 | 1.02× |
| Sachsen | 16,653 | 1.07× |
| Rheinland-Pfalz | 16,519 | 1.03× |
| Berlin | 12,896 | 0.91× |
| Schleswig-Holstein | 11,328 | 0.99× |
| Brandenburg | 9,990 | 1.01× |
| Thüringen | 8,471 | 1.04× |
| Sachsen-Anhalt | 8,378 | 1.01× |
| Hamburg | 7,555 | 1.05× |
| Mecklenburg-Vorpommern | 6,155 | 1.01× |
| Saarland | 3,751 | 0.96× |
| Bremen | 2,349 | 0.86× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Klis | 130.57× | Travel & Leisure |
| Knauf Insulation | 29.87× | Business & Career |
| Home Office | 2.89× | Business & Career |
| Rossmann | 1.82× | Shopping |
| Progressive rock | 2.94× | Music & Radio |
| Time (magazine) | 3.17× | News |
| Tiffany Haddish | 19.27× | Movies & TV |
| Artistic inspiration | 1.64× | Arts & Culture |
| Handmade Gifts | 2.58× | Kids & Family |
| Figure painting (hobby) | 4.98× | Arts & Culture |
| Škoda Kodiaq | 2.47× | Cars & Mobility |
| Personalised Gifts | 2.27× | Home & Garden |
| Stradivarius | 1.92× | Shopping |
| Japanese domestic market | 5.55× | Politics & Society |
| Gunzenhausen | 11.73× | Travel & Leisure |
| Combat sport | 1.52× | Sports |
| Crawley Town F.C. | 23.56× | Sports |
| Zagreb | 4.09× | Travel & Leisure |
| Bank account | 2.7× | Business & Career |
| Urban horticulture | 1.54× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 2.37 |
| Family Orientation | CONSERVATISM | 1.82 |
| Mindfulness | BALANCE | 1.64 |
| DIY Mentality | THRILL | 1.64 |
| Creativity | OPEN | 1.59 |
| Pet Ownership | JOY | 1.52 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.2% |
| Germany | 14.8% |
| Spain | 7.6% |
See One Hundred and One Dalmatians audiences in other countries
- One Hundred and One Dalmatians — United States
- One Hundred and One Dalmatians — United Kingdom
- One Hundred and One Dalmatians — France
- One Hundred and One Dalmatians — Italy
- One Hundred and One Dalmatians — Spain
- One Hundred and One Dalmatians — Brazil
- One Hundred and One Dalmatians — Japan
- One Hundred and One Dalmatians — South Korea
- One Hundred and One Dalmatians — India
More Animation audiences in Germany
- Cars (film) (7,618,180)
- Pokémon (5,142,430)
- Happy New Year (2014 film) (3,924,712)
- Spider-Man (2,076,974)
- Stitch! (1,614,641)
Frequently asked questions
How many fans does One Hundred and One Dalmatians have in Germany?
One Hundred and One Dalmatians has an estimated audience of 189,552 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of One Hundred and One Dalmatians fans?
77.8% of One Hundred and One Dalmatians fans are female, 22.2% are male, with an average age of 41.0 years.
Which brands do One Hundred and One Dalmatians fans like most?
One Hundred and One Dalmatians fans show strongest brand affinity for Klis (130.57×), Knauf Insulation (29.87×), and Home Office (2.89×) over the country average.
Where do One Hundred and One Dalmatians fans live in Germany?
One Hundred and One Dalmatians fans in Germany are most concentrated in Nordrhein-Westfalen (reach 64,599), Bayern (reach 52,622), and Baden-Württemberg (reach 43,440). These three regions account for the largest share of the active audience.
What other brands do One Hundred and One Dalmatians fans also like?
Beyond One Hundred and One Dalmatians itself, the audience over-indexes on Knauf Insulation (29.87×), Home Office (2.89×), Rossmann (1.82×), and Progressive rock (2.94×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for One Hundred and One Dalmatians. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.