Bambi Audience in Germany

Bambi has an estimated audience of 600,693 people in Germany. 74.9% are female, 25.1% are male, average age 36.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Beetlejuice, Scooby-Doo, Pinocchio (1940 film), Shrek (franchise), Ice Age (franchise).
The average Bambi fan in Germany is 36.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Beetlejuice, Scooby-Doo, Pinocchio (1940 film), with strongest over-indexing on Beetlejuice (42.02× the country average). Demographically, the Bambi audience skews more female with an average age of 36.1, and over-indexes on personality traits such as Creativity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation
Demographics of Bambi fans
| Metric | Value |
|---|---|
| Female | 74.9% |
| Male | 25.1% |
| Average age | 36.1 |
| Estimated audience size | 600,693 |
Audience persona
The typical Bambi fan in Germany is more female, around 36.1 years old, with strong Creativity tendencies and a notable affinity for Beetlejuice.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 168,775 | 1.28× |
| Bayern | 107,669 | 1.12× |
| Baden-Württemberg | 89,543 | 1.09× |
| Niedersachsen | 60,551 | 1.04× |
| Hessen | 50,541 | 1.1× |
| Berlin | 30,806 | 1.15× |
| Rheinland-Pfalz | 30,572 | 1.02× |
| Sachsen | 26,681 | 0.91× |
| Schleswig-Holstein | 18,579 | 0.86× |
| Brandenburg | 17,345 | 0.93× |
| Hamburg | 15,682 | 1.16× |
| Thüringen | 12,708 | 0.83× |
| Sachsen-Anhalt | 12,447 | 0.8× |
| Mecklenburg-Vorpommern | 9,450 | 0.82× |
| Saarland | 6,633 | 0.9× |
| Bremen | 5,122 | 1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Beetlejuice | 42.02× | Movies & TV |
| Scooby-Doo | 38.14× | Movies & TV |
| Pinocchio (1940 film) | 57.93× | Movies & TV |
| Shrek (franchise) | 50.04× | Movies & TV |
| Ice Age (franchise) | 49.58× | Movies & TV |
| Monster House (film) | 102.32× | Movies & TV |
| Caillou | 58.94× | Movies & TV |
| Dumbo | 67.21× | Movies & TV |
| Pocahontas (1995 film) | 49.06× | Movies & TV |
| The Fox and the Hound | 80.96× | Movies & TV |
| Beethoven (film) | 38.19× | Movies & TV |
| Barbie | 9.52× | Movies & TV |
| Monsters | 25.36× | Movies & TV |
| Tinker Bell (film) | 45.32× | Movies & TV |
| Tron | 35.81× | Movies & TV |
| Lady and the Tramp | 48.75× | Movies & TV |
| Neverland | 92.62× | Movies & TV |
| Paddington (film) | 33.88× | Movies & TV |
| The Aristocats | 56.63× | Music & Radio |
| Stuart Little (film) | 70.53× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Creativity | OPEN | 1.4 |
| Family Orientation | CONSERVATISM | 1.37 |
| Healthy Lifestyle | BALANCE | 1.24 |
| Tradition | CONSERVATISM | 1.23 |
| Pet Ownership | JOY | 1.2 |
| DIY Mentality | THRILL | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 15.1% |
| Japan | 7.5% |
| Germany | 7.1% |
See Bambi audiences in other countries
More Animation audiences in Germany
- Cars (film) (7,618,180)
- Pokémon (5,142,430)
- Happy New Year (2014 film) (3,924,712)
- Spider-Man (2,076,974)
- Stitch! (1,614,641)
Frequently asked questions
How many fans does Bambi have in Germany?
Bambi has an estimated audience of 600,693 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Bambi fans?
74.9% of Bambi fans are female, 25.1% are male, with an average age of 36.1 years.
Which brands do Bambi fans like most?
Bambi fans show strongest brand affinity for Beetlejuice (42.02×), Scooby-Doo (38.14×), and Pinocchio (1940 film) (57.93×) over the country average.
Where do Bambi fans live in Germany?
Bambi fans in Germany are most concentrated in Nordrhein-Westfalen (reach 168,775), Bayern (reach 107,669), and Baden-Württemberg (reach 89,543). These three regions account for the largest share of the active audience.
What other brands do Bambi fans also like?
Beyond Bambi itself, the audience over-indexes on Scooby-Doo (38.14×), Pinocchio (1940 film) (57.93×), Shrek (franchise) (50.04×), and Ice Age (franchise) (49.58×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Bambi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.