Bambi Audience in Germany

Bambi logo

Bambi has an estimated audience of 600,693 people in Germany. 74.9% are female, 25.1% are male, average age 36.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Beetlejuice, Scooby-Doo, Pinocchio (1940 film), Shrek (franchise), Ice Age (franchise).

The average Bambi fan in Germany is 36.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Beetlejuice, Scooby-Doo, Pinocchio (1940 film), with strongest over-indexing on Beetlejuice (42.02× the country average). Demographically, the Bambi audience skews more female with an average age of 36.1, and over-indexes on personality traits such as Creativity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

Demographics of Bambi fans

Demographic split for Bambi audience in Germany
MetricValue
Female74.9%
Male25.1%
Average age36.1
Estimated audience size600,693

Audience persona

The typical Bambi fan in Germany is more female, around 36.1 years old, with strong Creativity tendencies and a notable affinity for Beetlejuice.

Top regions in Germany

Top regions ranked by reach for Bambi in Germany
RegionReachAffinity
Nordrhein-Westfalen168,7751.28×
Bayern107,6691.12×
Baden-Württemberg89,5431.09×
Niedersachsen60,5511.04×
Hessen50,5411.1×
Berlin30,8061.15×
Rheinland-Pfalz30,5721.02×
Sachsen26,6810.91×
Schleswig-Holstein18,5790.86×
Brandenburg17,3450.93×
Hamburg15,6821.16×
Thüringen12,7080.83×
Sachsen-Anhalt12,4470.8×
Mecklenburg-Vorpommern9,4500.82×
Saarland6,6330.9×
Bremen5,122

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bambi audience
BrandAffinityCategory
Beetlejuice42.02×Movies & TV
Scooby-Doo38.14×Movies & TV
Pinocchio (1940 film)57.93×Movies & TV
Shrek (franchise)50.04×Movies & TV
Ice Age (franchise)49.58×Movies & TV
Monster House (film)102.32×Movies & TV
Caillou58.94×Movies & TV
Dumbo67.21×Movies & TV
Pocahontas (1995 film)49.06×Movies & TV
The Fox and the Hound80.96×Movies & TV
Beethoven (film)38.19×Movies & TV
Barbie9.52×Movies & TV
Monsters25.36×Movies & TV
Tinker Bell (film)45.32×Movies & TV
Tron35.81×Movies & TV
Lady and the Tramp48.75×Movies & TV
Neverland92.62×Movies & TV
Paddington (film)33.88×Movies & TV
The Aristocats56.63×Music & Radio
Stuart Little (film)70.53×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bambi audience
TraitClusterScore
CreativityOPEN1.4
Family OrientationCONSERVATISM1.37
Healthy LifestyleBALANCE1.24
TraditionCONSERVATISM1.23
Pet OwnershipJOY1.2
DIY MentalityTHRILL1.17

Worldwide distribution

Worldwide audience distribution share by country for Bambi
CountryShare
United States15.1%
Japan7.5%
Germany7.1%

See Bambi audiences in other countries

More Animation audiences in Germany

Frequently asked questions

How many fans does Bambi have in Germany?

Bambi has an estimated audience of 600,693 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Bambi fans?

74.9% of Bambi fans are female, 25.1% are male, with an average age of 36.1 years.

Which brands do Bambi fans like most?

Bambi fans show strongest brand affinity for Beetlejuice (42.02×), Scooby-Doo (38.14×), and Pinocchio (1940 film) (57.93×) over the country average.

Where do Bambi fans live in Germany?

Bambi fans in Germany are most concentrated in Nordrhein-Westfalen (reach 168,775), Bayern (reach 107,669), and Baden-Württemberg (reach 89,543). These three regions account for the largest share of the active audience.

What other brands do Bambi fans also like?

Beyond Bambi itself, the audience over-indexes on Scooby-Doo (38.14×), Pinocchio (1940 film) (57.93×), Shrek (franchise) (50.04×), and Ice Age (franchise) (49.58×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bambi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.